Betfred is a betting site that most people in the UK will know of, gambler or not, having sponsored several high-profile sports teams and tournaments over the years. We are not just talking about great recognition here, though, but also a very good sportsbook that has kept punters coming back for years.
Petfre Limited, the owners of the site, have certainly focused on diversifying the product by adding proper sections for casino, bingo, vegas, poker, lotto and even tote. It was even named the best lotto betting site in the UK by us and that says a lot. Unfortunately, this is also one of the main reasons why Betfred does not have any sister sites.
One could consider the aforementioned sections as sister sites of sorts but it is not quite the same thing, with punters looking to claim different welcome offers.
In my opinion, Betfred offers a sense of security that few bookmakers - apart from the very best - can offer to UK punters. Its long history in the game speaks for itself and although I have never been a huge fan of the bookie's online design, you cannot fault the features of the sportsbook. In the end, that is all that matters.
Many markets are offered for each event, live streaming is offered for some of these and the withdrawal times are fast too. The bet £10 get £50 welcome offer is also very generous, it must be said, and this is combined with many good promotions for existing customers. You don't need much more than that, even if the bet builder could be a bit better...
While there are no Betfred sister sites, i.e. bookies owned/operated by the same company, there are several good alternatives in the UK. One could even argue that some of the options listed below are better than the blue-themed bookmaker.
Many consider bet365 to be the best betting site around and as such, it is a great option if you want to try something else than Betfred. Just like the latter, bet365 has no sister sites and this has resulted in a clear focus on the core product. As we covered in our review, the sportsbook is nearly impossible for any competitor to match.
The market depth is fantastic, with a great bet builder tool to make the most of this, and live streaming is offered for most sports events. Promotions such as the Early Payout are very popular among bet365 customers and the welcome offer is not bad either, but that is hardly why punters decide to stay with the bookie.
In short, bet365 is certainly a better betting site than Betfred overall, though we do recommend having an account on both in case there are differences in the football odds.
William Hill has always been a very solid choice for UK punters, no matter the sport, and it is certainly up there with Betfred. Horse racing fans in particular will know about the bookie's qualities as free live streaming is offered of the action as well as radio broadcasts, which you don't see everywhere.
The welcome offer is a good one, more specifically a bet £10 get £30 deal just like bet365, and the site also boasts several good promotions. The bet boost and epic boost are two good examples, showing that William Hill clearly cares about keeping its existing customers pleased with the sportsbook.
William Hill also has a better bet builder tool than Betfred, which will matter a lot to some punters, but overall they are pretty much neck-on-neck quality-wise.
The final Betfred alternative is Coral. It is one of the oldest bookmakers in the game, along with its sister site Ladbrokes, and the sportsbook is fantastic in many ways. As an example, we named it the best site for betting on snooker.
Odds are consistently good, with low betting margins as well, and punters can often find streaming of the action. The bet builder is decent too and as for the market depth, there can more or less be no complaints. The welcome offer is also one of the best around, with a bet £5 get £20 deal offered.
Overall, Coral is a betting site that we like a lot and if we had to guess, it is probably more popular among UK punters than Betfred. That being said, the sites are rather similar and a lot will come down to personal preference.
Operator | Welcome Offer | Bonus Code | Claim Offer | |
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Welcome Offer
Bet £10 Get £30 in Free Bets |
No code required
| Claim Offer | New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required. |
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Welcome Offer
Bet £10 Get £30 in Free Bets | R30 | Claim Offer | 18+. Play Safe. New customers using Promo code R30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 3 x £10/€10, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. See full terms. www.begambleaware.org #ad |
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Welcome Offer
Bet £5 Get a £20 Free Bet |
No code required
| Claim Offer | 18+ New UK & ROI Customers only. Min deposit £5. Min first £5 bet at minimum odds 1/2 to qualify for 1x 20 free bet. Certain deposit methods and bet types excl. Free bet valid for 7 days, stake not returned. Restrictions + T&Cs apply. |
Isak is an experienced content writer with a background in sports journalism. Having focused mainly on football in the past, he certainly knows a thing or two about the betting industry. At BettingLounge, Isak makes sure that all of the content is up to date, specialising in reviews of UK betting sites.