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{{Short description|German Internet company (founded 2007)}} |
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'''Statista''' is an online [[statistics]] portal. It provides access to data from market and opinion research institutions, as well as from business organizations and [[government]] institutions in English and German. According to the company, the platform has statistics on over 60,000 topics from more than 18,000 sources.<ref name="statista">[http://www.statista.com/aboutus/ About Statista]</ref> |
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{{Infobox company |
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| type = Subsidiary |
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| name = Statista GmbH |
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| logo = Statista logo.svg |
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| image = Brahms Kontor - panoramio.jpg |
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| image_caption = Headquarters in Hamburg |
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| key_people = {{ubl|Friedrich Schwandt (CEO)|Hubert Jakob (COO)}} |
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| industry = [[Database]] |
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| foundation = [[Hamburg]], Germany<br />({{start date and age|2007}}) |
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| location_country = Hamburg |
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| num_employees = 1334 as of 2022<ref name=hb /> |
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| homepage = {{URL|http://statista.com|statista.com}} |
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| parent = [[Ströer]] |
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}} |
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'''Statista''' (styled in all lower case) is a German online platform that specializes in [[data gathering]] and [[Data and information visualization|visualization]]. In addition to publicly available third-party data, Statista also provides exclusive data via the platform, which is collected through its team's surveys and analysis. |
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==Profile== |
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Statista offers statistics and [[Statistical survey|survey]] results in the form of bar charts and tables. |
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The main [[business model]] of the platform is offering corporate clients, educators and researchers access to quantitative data. This includes, for example, data on [[advertising]], [[consumer behaviour]] or separate business fields. These are divided over some 20 [[industry]] categories such as [[E-Commerce]] & [[Mail Order| Mail Order Trade]], [[Mass media|Media]] & [[Advertising]] or [[Society]]. |
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According to its own publications, Statista offers more than 1,000,000 [[statistics]] on over 80,000 topics from more than 22,500 sources in over 150 countries and is accessed 31 million times a month (as of December 2022). The company claims to cover around 170 industries with its content. In 2022, Statista reported more than two million registered users, with which the company generated around 140 million euros in revenue. Statista has been owned by [[Ströer|Ströer Media]] since 2015, with an 81.3% stake.{{citation needed|date=October 2023}} |
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Originally started as a free service financed through advertisements, many statistics are now completely accessible for owners of a purchased account. Paying for being able to see the data is motivated by the fact that “the data concerned is relevant for decision-making; researching and preparing it is time-consuming.” But 20 percent of the statistics are still accessible for free after signing up as a so-called basic user.<ref name="crl">[http://www.crl.edu/review/statista Statista Review by Center for research Libraries]</ref> |
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The company provides [[statistics]] and [[Survey (human research)|survey]] results, which are presented in charts and tables. Its main target groups are business customers, lecturers, and researchers. The data provided by the company covers, among other things, advertisements, buying behavior, or specific industries.<ref>{{Cite web|date=February 2020|title=Statista {{!}} eDesiderata|url=https://edesiderata.crl.edu/resources/statista#crl-review|access-date=2020-10-30|website=[[Center for Research Libraries]]|language=en}}</ref> In addition, the company offers reports on advertising, purchasing behavior, politics and society, and data on individual [[Economic sector|sectors of the economy]] and countries. |
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Currently the website has a free service that provides daily [[Information graphics|infographics]] on current subjects from the areas of media and technology for downloading. These graphics are used by websites like [[Mashable]],<ref name="Mash">[http://mashable.com/2012/03/16/encyclopedia-britannica-wikipedia-infographic/ Infographic Encyclopedia Britannica vs. Wikipedia]</ref> [[Business Insider]]<ref name="BI">[http://www.businessinsider.com/forbes-billionaires-list-infographic-2012-3 Infographic The World’s Billionaires]</ref> or [[VentureBeat]].<ref name="VB">[http://venturebeat.com/2012/01/24/yahoos-fallback-position-hey-at-least-were-not-aol-numbers/ Infographic about Market Caps]</ref> |
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In 2020, Statista announced plans to offer subscriptions to a database of companies, thus entering into competition with [[Bloomberg L.P.]]<ref name="hb">{{Cite web |date=2020-04-10 |title=Online-Portal für Statistik: Statista will Bloomberg mit Firmendatenbank Konkurrenz machen |url=https://www.handelsblatt.com/unternehmen/it-medien/online-portal-fuer-statistik-statista-will-bloomberg-mit-firmendatenbank-konkurrenz-machen/25730230.html |access-date=2022-01-29 |website=www.handelsblatt.com |language=de}}</ref> According to its own information, the portal's data partners include the [[Federal Statistical Office of Germany|Federal Statistical Office]], the [[Allensbach Institute]] for Public Opinion Research, the [[OECD]] and the [[German Institute for Economic Research]]. Other partners include the [[Financial Times]] and [[Fortune (magazine)|Fortune]].{{Citation needed|date=October 2023}} |
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==History== |
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According to [[company]] information, Statista was founded 2007 by two [[startup company|start-up]] [[entrepreneur]]s from [[Hamburg]] and currently employs around 60 [[database]] and statistical experts and [[editing|editors]] in its headquarters. The website Statista.com (previously Statista.org) has been accessible since May 2008.<ref name="statista" /> |
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Partners and cooperations of the portal include in Germany include the [[German Institute for Economic Research]], the [[Allensbach Institute]], the Einzelhandelsintitut EHI, the business information service Creditreform, as well as the publishing group [[Handelsblatt]] and [[Dow Jones]] publishing Group.<ref name="statista" /> |
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According to the [[homepage]], Statista was chosen as German Start-Up of the Year in 2008<ref>[http://www.deutsche-startups.de/2008/12/15/statista-ist-das-start-up-des-jahres/ Deutsche Startups]</ref> and won the Financial Times Germany contest „Enable to Start“<ref>[http://www.enable2start.de/finalisten-2007/initiative-200809/statista/ Financial Times Deutschland]</ref> in the same year. In 2010 the company was named the "Chosen Place 2010" by the initiative "Germany: Country of Ideas".<ref>[http://www.land-der-ideen.de/365-orte/preistraeger/statista Deutschland Land der Ideen 2010]</ref> Also it was awarded the European Red Herring Prize in 2010.<ref>[http://207.204.3.140/RHE2010/rhe2010winners/rhe2010winners.html Red Herring Europe Winners 2010]</ref> |
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In 2010, the initiative "''[[:de:Deutschland – Land der Ideen|Deutschland – Land der Ideen]]''" ("''Germany – Land of Ideas"'') selected Statista as one of the winners in the category "Landmarks in the Land of Ideas 2010"<ref>{{cite web|url=http://www.land-der-ideen.de/365-orte/preistraeger/statista|title=Deutschland Land der Ideen 2010|url-status=dead|archive-url=https://web.archive.org/web/20120212162707/http://www.land-der-ideen.de/365-orte/preistraeger/statista|archive-date=2012-02-12}}</ref> and awarded the "European Red Herring Prize".<ref>{{cite web|url=http://207.204.3.140/RHE2010/rhe2010winners/rhe2010winners.html|title=Red Herring Europe Winners 2010|url-status=dead|archive-url=https://web.archive.org/web/20140714131528/http://207.204.3.140/RHE2010/rhe2010winners/rhe2010winners.html |archive-date=2014-07-14}}</ref>{{primary source inline|date=October 2023}} |
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* [http://reviews.libraryjournal.com/2012/01/reference/statista/ Statista Review by Library Journal] |
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== References == |
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[[Category:Internet properties established in 2007]] |
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[[Category:German companies established in 2007]] |
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[[Category:Online companies of Germany]] |
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Latest revision as of 16:05, 21 July 2024
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![]() Headquarters in Hamburg | |
Company type | Subsidiary |
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Industry | Database |
Founded | Hamburg, Germany (2007 ) |
Headquarters | Hamburg |
Key people |
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Number of employees | 1334 as of 2022[1] |
Parent | Ströer |
Website | statista.com |
Statista (styled in all lower case) is a German online platform that specializes in data gathering and visualization. In addition to publicly available third-party data, Statista also provides exclusive data via the platform, which is collected through its team's surveys and analysis.
According to its own publications, Statista offers more than 1,000,000 statistics on over 80,000 topics from more than 22,500 sources in over 150 countries and is accessed 31 million times a month (as of December 2022). The company claims to cover around 170 industries with its content. In 2022, Statista reported more than two million registered users, with which the company generated around 140 million euros in revenue. Statista has been owned by Ströer Media since 2015, with an 81.3% stake.[citation needed]
The company provides statistics and survey results, which are presented in charts and tables. Its main target groups are business customers, lecturers, and researchers. The data provided by the company covers, among other things, advertisements, buying behavior, or specific industries.[2] In addition, the company offers reports on advertising, purchasing behavior, politics and society, and data on individual sectors of the economy and countries.
In 2020, Statista announced plans to offer subscriptions to a database of companies, thus entering into competition with Bloomberg L.P.[1] According to its own information, the portal's data partners include the Federal Statistical Office, the Allensbach Institute for Public Opinion Research, the OECD and the German Institute for Economic Research. Other partners include the Financial Times and Fortune.[citation needed]
In 2010, the initiative "Deutschland – Land der Ideen" ("Germany – Land of Ideas") selected Statista as one of the winners in the category "Landmarks in the Land of Ideas 2010"[3] and awarded the "European Red Herring Prize".[4][non-primary source needed]
References
[edit]- ^ a b "Online-Portal für Statistik: Statista will Bloomberg mit Firmendatenbank Konkurrenz machen". www.handelsblatt.com (in German). 2020-04-10. Retrieved 2022-01-29.
- ^ "Statista | eDesiderata". Center for Research Libraries. February 2020. Retrieved 2020-10-30.
- ^ "Deutschland Land der Ideen 2010". Archived from the original on 2012-02-12.
- ^ "Red Herring Europe Winners 2010". Archived from the original on 2014-07-14.
External links
[edit]- Homepage of Statista (in English, French, German, and Spanish)