Statista
 | This article contains content that is written like an advertisement. (August 2019) |
 | |
 Headquarters in Hamburg | |
| Company type | Subsidiary |
|---|---|
| Industry | Database |
| Founded | Hamburg, Germany (2007) |
| Headquarters | Hamburg |
Key people | Friedrich Schwandt (CEO), Hubert Jakob (COO) |
Number of employees | 1334 as of 2022[1] |
| Parent | Ströer |
| Website | statista.com |
Statista is an online platform specialized in market and consumer data, which offers statistics and reports, market insights, cosumer insights and company insights in German, English, Spanish and French. In addition to publicly available third-party data, Statista also provides numerous exclusive data via the platform. According to its own information, the platform offers more than 1,000,000 statistics on over 80,000 topics from more than 22,500 sources in over 150 countries and is accessed 31 million times a month (as of December 2022). The company claims to cover around 170 industries with its content. In 2022, Statista had more than 2 million registered users, with which the company generates around 140 million euros in revenue. Statista has been owned by Ströer Media since 2015, with an 81.3% stake.
The company provides statistics and survey results, which are presented in charts and tables. Its main target groups are business customers, lecturers and researchers. The data provided by the company covers, among other things, advertisement, buying behavior or specific industries.[2]
Statistics and survey results are offered and presented in charts, infographics as well as tables. In addition, the company offers a variety of reports and outlooks. The target groups are primarily business customers, teachers and researchers. Topics include advertising, purchasing behavior, politics and society, technology, and data on individual sectors of the economy and countries.
In 2020, Statista announced plans to offer subscriptions to a database of companies, thus entering into competition with Bloomberg L.P.[1] According to its own information, the portal's data partners include the Federal Statistical Office, the Allensbach Institute for Public Opinion Research, the OECD and the German Institute for Economic Research. Other partners include the Financial Times and Fortune.
Awards
The web site deutsche-startups.de named Statista "Start-up of the Year" in 2008[3] and in the same year, the company was among the winners of the start-up competition "Enable to Start", sponsored by the Financial Times Germany.[citation needed] In 2010, the initiative "Deutschland – Land der Ideen" (Germany – Land of Ideas) selected Statista as one of the winners in the category "Landmarks in the Land of Ideas 2010"[4] and awarded the European Red Herring Prize.[5] In 2012, Statista was nominated for the German Entrepreneur Award in the category "Fast Climber", and in 2020, it was included in a list of Must-Have Databases for Academic and Public Libraries by Library Journal.[6]
History
Statista was founded in 2007 by Friedrich Schwandt and Hubert Jakob, who currently serve as the company's CEO and COO, respectively. The company began as a market research firm, but quickly expanded to offer a wide range of statistics and data on various industries and topics. In 2015, the company was acquired by Ströer Media, a leading German media company, with an 81.3% stake. The acquisition allowed Statista to expand its offerings and reach a wider audience.
Services
Statista offers a wide range of services to its clients, including access to its database of statistics and survey results, custom research and consulting services, and various reports and outlooks on various industries and topics. One of the main services offered by Statista is access to its database of statistics and survey results. The database includes data from over 22,500 sources in over 150 countries and covers over 80,000 topics. Users can access the data through the company's website or through its mobile app. The company also offers custom research and consulting services, where clients can request specific data or analysis on a particular topic or industry. In addition, Statista also provides a variety of reports and outlooks on various industries and topics, which can be useful for businesses, researchers, and educators.
Reception
Statista has received positive reviews for its wide range of data and statistics, as well as its user-friendly interface. The company has been recognized as a reliable source of market and consumer data by various media outlets and research institutions. In 2020, the company announced plans to offer subscriptions to a database of companies, with the goal of competing with Bloomberg L.P. This move has been seen as a significant step forward for the company, as it aims to provide more comprehensive data and insights to its clients.
Awards and Recognition
Statista has received numerous awards and recognition for its services and contributions to the market research industry. In 2008, the company was named "Start-up of the Year" by deutsche-startups.de and was a winner of the start-up competition "Enable to Start" sponsored by the Financial Times Germany. In 2010, the initiative "Deutschland – Land der Ideen" (Germany – Land of Ideas) selected Statista as one of the winners in the category "Landmarks in the Land of Ideas 2010". The company has also been recognized for its commitment to innovation and data-driven insights, with multiple awards and nominations from various industry organizations.
References
- ^ a b "Online-Portal für Statistik: Statista will Bloomberg mit Firmendatenbank Konkurrenz machen". www.handelsblatt.com (in German). 2020-04-10. Retrieved 2022-01-29.
- ^ "Statista | eDesiderata". Center for Research Libraries. February 2020. Retrieved 2020-10-30.
- ^ "Statista ist das Start-up des Jahres - deutsche-startups.de". 15 December 2008.
- ^ "Deutschland Land der Ideen 2010". Archived from the original on 2012-02-12.
- ^ "Red Herring Europe Winners 2010". Archived from the original on 2014-07-14.
- ^ "Must-Have Databases for Academic and Public Libraries 2020".
External links
- Homepage of Statista (in English, French, Spanish, and German)