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A show about purposeful growth for the marketing community. Connecting with marketing leaders to explore how they’ve found success in delivering growth for businesses, teams and careers. Hosted by Michael Fasciano, an integrated marketing, brand and global content leader. Tune in for learnings, insights, inspiration and community
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In this episode we’re joined by Alyse Schwartz, Executive Vice President and Head of Account Management for Digitas, a full-service digital agency for connected brands. Alyse has worked with some of the most recognizable accounts in the world, including Coca-Cola, Delta Air Lines, L'Oreal, Verizon Wireless, BlackRock and FIS. Alyse is also a certif…
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Chris Gillespie is founder and CEO of Fenwick Media, a studio for uncommonly clear writing and design – backed by research. Chris began his career in sales and marketing at B2B and technology companies, such as AT&T and Marketo. He’s a unique mix of business strategist, creative writer and entrepreneur. We sat down to discuss trends in marketing an…
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Is a long, boring brand message stunting your growth? Jeffrey Pease is an expert in cutting your brand messaging down to grow your business up. He founded Message Mechanics to help businesses simplify their positioning to drive growth. His marketing career kicked off in top firms like Business Objects acquired by SAP and Oracle, where he created th…
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Zach Rozga shared his entrepreneurial growth journey as founder and CEO of Thece, a streaming platform for the Gen Z gaming community. Zach is a serial entrepreneur and marketing veteran who observed during COVID that media behaviors were changing and accelerating. His conclusion: Gen Z and gaming was maturing as a massive opportunity for relations…
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Matt Cross leads Growth Marketing, Social and Community at Knotch, a content marketing intelligence platform and consultancy. If you’re a member of Knotch’s content marketing community, Pro’s and Content, you’ve likely seen Matt in action. Matt has also worked in roles at tech startups, and even as a trained chef. We sat down to discuss how testing…
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Zach Foster recently joined the pod to discuss trends in brand strategy, building flexible A-teams of marketers, modern approaches to research and more. Zach is founder of Foster Brand Strategy, a strategic collective helping brands and agencies use agile research and insights to shape brand strategy that sticks. Zach has led strategy teams at top …
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For this episode we’re joined by an incredible marketing and content strategy leader who I’ve admired through my career. David Brown is SVP and Head of Strategy at Knotch, a content intelligence platform, consultancy, and community. David’s leadership track record is impressive – having played executive leadership roles at Ogilvy, Meredith Corporat…
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