This post is sponsored and contributed by Home Instead Senior Care, a Patch Brand Partner.

Community Corner

Tis The Season To Give Back To Aging Adults In Our Community

Home Instead's Be a Santa to a Senior Program finds new ways to spread cheer.

(Home Instead Senior Care)

This is a paid post contributed by a Patch Community Partner. The views expressed in this post are the author's own, and the information presented has not been verified by Patch.


At a time when it may be more important than ever, Home Instead’s® seasonal favorite Be A Santa to a Senior returns stronger than ever with new options for community participation.

Program coordinators evaluated the important holiday program and made adjustments with the safety of donors, seniors and volunteers in mind. With Boston North seniors more isolated than ever because of concerns due to the virus, this year, Home Instead will collect gifts for area seniors through both online shopping through Amazon and at trees in local businesses and retailers.

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“The Be a Santa to a Senior program brings so much joy to seniors in our community,” said Bill Mishkin, owner of the Melrose Home Instead office. “Seniors are especially at risk for the feelings of isolation that we’ve all felt at some point during the pandemic, and a simple gift can show them that they have been thought of, which is more important this year than ever.”

Be a Santa to a Senior relies on the generous support of the Boston North community and volunteers, as well as area businesses, nonprofit organizations, and retailers. This year Home Instead has partnered with many of the local senior facilities in the greater Melrose area.

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It’s easy to help. Members of the community can visit a tree located at Shaw’s Supermarket at 34 Essex St. in Melrose and look for the Be a Santa to a Senior tree on display from Nov. 20 – Dec. 18. The tree will be decorated with ornaments featuring seniors’ first names and gift suggestions. Holiday shoppers can choose an ornament, buy the requested gift and return it unwrapped to the store with the ornament attached.

In addition, members of the community can visit BeASantatoaSenior.com and enter their zip code to view Wish

Lists for local seniors on Amazon Business through December 16th. A personalized greeting can be included with the gift which will be shipped directly to the senior.

“We need the community’s help more than ever to make sure seniors feel connected this year,” said Mishkin. “This year we knew we had to find a way to spread holiday cheer to seniors, and we are grateful for the community’s participation.”

Since the program’s creation in 2003, Be a Santa to a Senior® has provided approximately 2.1 million gifts and with the help of more than 75,000 volunteers, brightened the season for more than 750,000 deserving seniors nationwide. With adjustments, Home Instead will be able to continue the annual gift-giving program while following social distancing and safety precautions during COVID-19.

For more information about the program, visit BeaSantatoaSenior.com or call 781-662-2273.

For ideas and inspiration around helping seniors in your community, visit ReadytoCare.com.

ABOUT HOME INSTEAD
Founded in 1994 in Omaha, Nebraska, the Home Instead® franchise network provides personalized care, support and education to enhance the lives of aging adults and their families. Today, the network is the world's leading provider of in-home care services for seniors, with more than 1,200 independently owned and operated franchises that provide more than 80 million hours of care annually throughout the United States, Canada and 13 other countries. Local Home Instead offices employ approximately 90,000 CAREGiversSM worldwide who provide basic support services that enable seniors to live safely and comfortably in their own homes for as long as possible. Home Instead franchise owners partner with clients and their family members to help meet varied individual needs. Services span the care continuum – from providing personal care to specialized Alzheimer’s care and hospice support. Also available are family caregiver education and support resources. Visit HomeInstead.com. Connect with us on Facebook and Twitter.


This is a paid post contributed by a Patch Community Partner, a local sponsor. To learn more, click here.

This post is sponsored and contributed by Home Instead Senior Care, a Patch Brand Partner.