Sports

Eric LeGrand Bourbon Will Be Served At Rutgers Sports Games

Starting this upcoming fall season, Eric LeGrand Bourbon will be available on the rocks or in drinks at SHI Stadium and Jersey Mike's Arena.

NEW BRUNSWICK, NJ — On Tuesday, Rutgers University announced they just signed a multi-year partnership with Eric LeGrand to carry his Kentucky Straight Bourbon Whiskey at all Rutgers Athletics sporting events.

This is a first-of-its-kind partnership, and it makes Eric LeGrand Bourbon the first spirits brand to become a proud partner of Rutgers Athletics.

Starting this upcoming fall season, Eric LeGrand Bourbon will be available at select hospitality areas at SHI Stadium and Jersey Mike's Arena. Game attendees will be able to enjoy the spirit on the rocks or in specialty cocktails.

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LeGrand is a Woodbridge native; he still lives in the Avenel section. He played football for Rutgers University until the fateful day he was tackled during a 2010 Rutgers-Navy game. LeGrand suffered a devastating spinal cord injury and that one tackle left him paralyzed from the waist down.

Today, LeGrand is a mentor, professional speaker and also businessman; he just opened a coffeeshop by the Woodbridge train station last year. LeGrand is also a motivational speaker and sports analyst for ESPN, Sirius, the Big Ten Network and Rutgers radio.

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He also launched his own bourbon and beer line in March of 2023.

LeGrand worked with spirits entrepreneur Brian Axelrod to launch the bourbon line. The two men have also promised to donate $5.20 of every case sold of Eric LeGrand Bourbon to the Christopher & Dana Reeve Foundation for spinal cord injury treatment and rehabilitation.

Eric LeGrand Bourbon is a Kentucky Straight Bourbon, distilled in Owensboro, Kentucky, and bottled in Bardstown, Kentucky. The liquid is created with quality heartland grown corn, limestone purified water, the freshest rye and barley available. Aged no less than two years in perfectly charred oak barrels, this premier whiskey boasts a warm nose and a smooth crisp finish.

Eric LeGrand Bourbon is now available for purchase (750ML bottles) in the state of New Jersey (distributed by Allied Beverage Group) and Kentucky, with additional states to follow. Bottles can also be purchased via https://www.ericlegrandwhiskey.com


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