Upcoming East4East Event Slated To Benefit East Austin Nonprofits

EAST AUSTIN, TX -- The upcoming East4East event could be viewed as something of a Valentine’s Day for nonprofits.

Hispanic Alliance officials have announced a one-day event dubbed East4East during which businesses will contribute a percentage of their sale to nonprofits serving the East Austin community. During the Feb. 18 event, 4 percent of the day’s profits will benefit several nonprofit organizations.

“Not only is this an opportunity for East Side businesses to give back to the community, but also a chance to showcase nonprofit programs serving those most in need,” Hispanic Alliance officials wrote in a press advisory.

Proceeds collected during East4East will benefit the following nonprofit organizations:

Austin Soundwaves, a group that helps develop the future of Austin’s local music scene by filling the music education gap for underserved Austin schools.

Workers Defense Project, a membership-based organization empowering low-income workers to achieve fair employment through education, direct services, organizing and strategic partnerships.

Emprendedor U, an advocacy group for Latino small business owners, providing them with the tools and training to allow them to thrive amid citywide growth and change.

Boys and Girls Club of the Austin Area, inspiring young people, especially those who need us most, to realize their full potential as productive, responsible and caring citizens.

Businesses interested in participating can visit www.hispanicallianceaustin.org/e4e or call the Hispanic Alliance at 512-927-6070 for more information.