Best Jane Portman Podcasts (2024)

1
Episode 286: Experience-led Branding with Doug Hughmanick 33:39

7d ago33:39

33:39

How does experience-led branding help big companies create memorable products? Our guest today is Doug Hughmanick, Head of Creative and founder of ANML. You’ll learn how big brands think about user experience, why learning motion skills could be helpful for designers, some practical tips for applying experience-led branding, and more. Podcast feed:…

1
Marketers Talking 40:34

17d ago40:34

40:34

1
Finding Your 'Why' in Business with Zach Colman 32:57

22d ago32:57

32:57

🎙 ABOUT THE PODCASTMarketers Talking is a video podcast that goes behind the curtain with leading marketing minds. I sit down with marketers from all walks of life to hear their stories and talk shop.🤔WHO IS THE HOST?If we haven't met yet; Hi 👋 I'm Jess, an award winning marketer and entrepreneur obsessed with systems and making marketing more atta…

1
BDTP. Measuring Paid Media for SaaS with Barbara Galiza 35:37

28d ago35:37

35:37

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Barbara Galiza, a growth and marketing analytics consultant. You'll learn about the three types of campaign performance metrics, how to manage attribution via multiple data sources, how companies are adapting to the recent focus on data privacy, and more. Please head…

1
Optimizing Your Agency Business for Growth: Insights with Manish Dudharejia 34:32

1M ago34:32

34:32

In this episode of #MarketersTalking join Jess in a deep dive conversation with Manish Dudharejia as they discuss crucial marketing insights for scaling agency businesses. Learn about the challenges of growth, hiring strategies, team building, and the importance of niche specialization. Explore actionable advice on effective scaling strategies and …

1
Episode 285: Designing for Real-world Experiences with Dave Waddell 41:35

1M ago41:35

41:35

How do you design for real-world experiences? Our guest today is Dave Waddell, co-author of The Experience Book and experience design research and strategist at FreeState. You’ll learn why it’s critical to involve end users, the elements that make for a great experience, their case study about working with airports, and more. Podcast feed: subscrib…

1
BDTP. PR Strategies for Founders with Sneha Saigal 30:08

2M ago30:08

30:08

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Sneha Saigal, co-founder of Geeks & Experts. You'll learn why it’s best to DIY your PR strategy in the early stages, why you should be thoughtful about your pitches, how PR experts tap into a founder’s story, and more. Please head over to the episode page for the det…

1
Episode 284: Designing for Mature Markets with Simon Rohrbach 34:40

2M ago34:40

34:40

How do you design for mature markets like the devtool space? Our guest today is Simon Rohrbach, co-founder and CEO of Plain. You’ll learn about their founder journey, why you shouldn’t strive for hyper-polished websites all the time, why you shouldn’t sacrifice quality when shipping improvements and features, and more. Podcast feed: subscribe to ht…

1
BDTP. Hybrid Messaging Approach with Carolyn Beaudoin 47:48

3M ago47:48

47:48

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Carolyn Beaudoin, co-founder of Boxcar Agency. You'll learn about their Hybrid One Reader approach, tips for structuring your homepage and dedicated solution pages, how to use customer call recordings as copywriting material, and more. Please head over to the episode…

1
Building a Future Ready Brand with Mitch Duckler 24:42

3M ago24:42

24:42

👀ON THIS EPISODEIn this episode of #MarketersTalking join Jess and Mitch Duckler as they delve into the latest trends shaping the future of marketing, including influencer marketing, gamification, and the impact of emerging technologies like AI, XR, and Web 3. Discover how CMOs are embracing these innovations to stay ahead in a rapidly evolving lan…

1
2024 SEO Trends with Doug Bradley 35:02

3M ago35:02

35:02

👀ON THIS EPISODEIn this episode of #MarketersTalking join Jess and Doug Bradley, owner of Everest Legal Marketing, as they delve into the shifting landscape of SEO for law firms. Discover the impact of alternative search engines like Bing, DuckDuckGo, and SGE, as well as the changing search behavior of users. Explore the challenges and opportunitie…

1
Unlocking Email Marketing Secrets for SaaS Businesses with Jane Portman 24:02

3M ago24:02

24:02

👀ON THIS EPISODEIn this episode of #MarketersTalking join Jess and Jane Portman of Userlist as they delve into the world of email marketing for SaaS businesses. Discover expert insights on segmenting users, overcoming common challenges, and leveraging content marketing for success in the industry. Whether you're a startup or an established company,…

1
What You Need to Know About Agency M&A with Jonathan Baker 26:25

3M ago26:25

26:25

Join us for an insightful discussion with Jess Bahr and Jonathan Baker, as they share valuable insights on navigating the world of agency mergers and acquisitions. From starting their own agency to successful acquisitions, learn about the key considerations, challenges, and joys in the M&A process. Discover actionable tips for preparing your agency…

1
Episode 283: Implementing Design Systems with Dan Mall 40:54

3M ago40:54

40:54

How do you make your design system an internal rooted practice? Our guest today is Dan Mall, entrepreneur and author of Design That Scales. You’ll learn how small practices can evolve into a design system, why adoption should tie in to your company’s mission statement, how to declare your strategic plan when establishing a design system, and more. …

1
How to Build a Vibrant Community with Kendall Breitman 30:59

4M ago30:59

30:59

In this episode of #MarketersTalking join Jess and Kendall on how to create a thriving community around your product or platform. Discover the importance of engagement, value sharing, and community involvement for creating a loyal user base. Explore insights on leveraging social media platforms, empowering employees, and measuring community impact.…

1
BDTP. SEO Optimization for Existing Content with Kai Davis 41:04

4M ago41:04

41:04

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Kai Davis, an SEO consultant. You'll learn how often you should update your pages, the two levers for improving your SEO, how to use heat mapping, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Survey-based Researc…

1
Empowering Women in Business: Building Thriving Communities with Wednesday Women Founders 30:25

4M ago30:25

30:25

Join Leslie Greenwood and Melissa Moody as they discuss their journey of empowering women in business through Wednesday Women. Discover insights on building engaged communities, amplifying women's voices, and creating a supportive platform for women in leadership. Learn from industry experts about the importance of community building and strategies…

1
Maximizing Your LinkedIn Profile for B2B Success in 2024 with Ashley Laabs 24:31

4M ago24:31

24:31

In this episode of #MarketersTalking join Jess and with Ashley from Composure Digital dive into the shift towards B2B influencer marketing on platforms like LinkedIn. Discover the importance of storytelling on your LinkedIn profile, utilizing visual elements effectively, and converting profile views into meaningful opportunities. Learn how to engag…

1
Transforming Outreach Strategies with Humor and Personalization with Andrea Bridges Smith 37:52

4M ago37:52

37:52

In this episode of #MarketersTalking join Jess and Andrea as they dive into the world of marketing and sales outreach strategies with a humorous twist. They share their experiences with ineffective sales emails and discuss the importance of adding entertainment value and personalization to engage audiences. Discover practical tips on modernizing sa…

1
Episode 282: Human Connection in Products with Evelyn Gosnell 27:16

4M ago27:16

27:16

What design interventions can help improve human connection in your software product? Our guest today is Evelyn Gosnell, behavior scientist and managing director at Irrational Labs. You’ll learn what behavioral design is, the foundational principles of human connection, how AI products are trying to establish trust and connection with their users, …

1
Unlocking the Future of SEO with Greg Brooks 25:56

5M ago25:56

25:56

In this episode of #MarketersTalking join Jess and Greg Brooks, CMO at Search Tides, for a lively discussion on the evolving landscape of SEO. Discover valuable insights on understanding human behavior in search optimization, the impact of AI on content creation, and the shifting dynamics of e-commerce in today's market. Dive deep into the challeng…

1
BDTP. Data-powered Growth with Arpit Choudhury 40:26

5M ago40:26

40:26

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Arpit Choudhury, founder of Databeats. You'll learn what makes a robust data foundation, how teams can work together to collect data, why less data is better, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Databeat…

1
Unlocking Business Growth with Podcast Interviews: Strategies & Success Stories with Tom Schwab 30:05

5M ago30:05

30:05

In this episode of #MarketersTalking join Jess and Tom, founder of Interview Valet, as they delve into the power of podcast interviews for business growth. Discover the importance of aligning podcasting goals with the right approach, whether as a host or a guest. Explore success stories from various industries and learn how podcasting can amplify y…

1
Unlocking Business Success Through Customer-Centric Strategies with Larissa Uredi 26:54

5M ago26:54

26:54

In this episode of #MarketersTalking join Jess and Larissa as they delve into the world of business success through customer-centric strategies and strategic thinking. Discover the importance of understanding your target audience, engaging with customers, and evolving your strategy over time. Learn how to transition from tactical to strategic think…

1
How to Use Press Releases for Small Businesses with Mickie Kennedy 27:19

5M ago27:19

27:19

In this episode of #MarketersTalking join Jess and Mickie to learn how to effectively utilize press releases for small businesses to boost PR, increase visibility, and attract media coverage. Discover strategic tips for planning press releases, conducting surveys, partnering with trade associations, and engaging with local media. Jess and Mickie sh…

1
Episode 281: Designing for Maps with Loren Baxter 34:08

5M ago34:08

34:08

What should you consider when using map components in your product? Our guest today is Loren Baxter, lead designer for Felt Maps. You’ll learn how to start thinking in terms of maps, how to approach UX interactions and animations, what types of information can be included, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R i…

1
Unleashing the Power of Account-Based Marketing: Tips for Success in 2024 with Mason Cosby 20:58

5M ago20:58

20:58

In this episode of #MarketersTalking, join Jess and Mason as they delve into the essential steps for success in Account-Based Marketing (ABM) for 2024! Discover strategies for overcoming common ABM challenges, measuring program success, and building strong sales and marketing alignment. Learn how to kickstart your ABM program without the need for a…

1
Starting Your Own Marketing Consultancy with Angela Lee 26:36

6M ago26:36

26:36

In this episode of #MarketersTalking, join Jess and Angela as they share their inspiring journeys into the world of consulting, discussing overcoming fears, seeking mentorship, and navigating the transition from corporate to consultancy. Learn about important aspects such as client relationships, financial planning, and staying authentic in the con…

1
Agencies vs Freelancers vs Fractional Teams in 2024 with Kristin Carideo 24:35

6M ago24:35

24:35

In this episode of #MarketersTalking, join Jess and Kristin as they delve into the evolving landscape of marketing staffing solutions in 2024. Discover the benefits of hiring agencies, freelancers, or fractional teams for your marketing projects, and gain insights on the rise of fractional employment trends. Explore the nuances of each option, lear…

1
The Future of Email Marketing with Yuval Ackerman 29:12

6M ago29:12

29:12

In this episode of #MarketersTalking, join Yuval as she delves into the best practices for email marketing to boost engagement and build strong relationships with subscribers. From personalized preference centers to data collection tactics, they share valuable tips on gathering first-party data, avoiding common marketing pitfalls, and establishing …

1
BDTP. Pricing and Packaging for SaaS with Dan Balcauski 44:24

6M ago44:24

44:24

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Dan Balcauski, founder and chief pricing officer at Product Tranquility. You'll learn what department should own the pricing function, how often you should revisit pricing, why you shouldn’t A/B test your pricing, and more. Please head over to the episode page for th…

1
The Future of Work with Ian Block 20:26

6M ago20:26

20:26

Join tech industry veterans Jess Bahr and Ian Block as they delve into the world of B2B marketing strategies powered by AI. Discover how AI tools like ChatGPT and Perplexity are revolutionizing idea creation, research, and strategy development. Learn about the impact of B2B influencers like corporate Natalie and sales bro on platforms such as TikTo…

1
Optimizing Your Marketing Tech Stack with Jenny Maglio 23:45

6M ago23:45

23:45

Discover valuable insights on managing and optimizing your marketing technology stack from Jenny Maglio, the Director of Marketing at LMN. With over 20 years of experience, Jenny shares expert advice on streamlining tools, conducting audits, and maximizing efficiency to empower landscapers through software training. Learn how to assess your tech st…

1
Unlocking the Potential of PR with Aubrey Miller-Schmidt 24:48

6M ago24:48

24:48

On this episode of #MarketersTalking, join Aubrey Miller-Schmidt as they delve into the world of brand reputation management, crisis communication, and customer loyalty strategies. Learn from real-life examples how companies turn PR challenges into positive customer experiences and navigate unexpected marketing mishaps effectively. Discover the pow…

1
The AI Advantage: How Companies Can Get Ahead with AI in 2024 23:49

6M ago23:49

23:49

In the first episode of 2024, Jess and Pavel dive into their predictions for the AI landscape and discuss the exciting advancements we can expect in the coming year. From better utilization of AI by companies to the decrease in misuse of the term 'AI' for non-intelligent products, they explore the evolving AI landscape. They also debate the value o…

1
The Battle for Attention: Will AI Take Over the Search Experience? 22:52

6M ago22:52

22:52

Join Jess and Pavel as they discuss the future of SEO and its exciting developments. Discover how artificial intelligence (AI) is transforming search rankings and the rise of voice search. Explore the potential of AI-generated content to revolutionize the industry and the fascinating meme culture surrounding AI influencers. Plus, learn about the im…

1
Teaching Old SEO New AI Tricks 38:16

6M ago38:16

38:16

In this thought-provoking discussion, Jess and Pavel delve into the ever-evolving landscape of SEO and AI in search. As traditional search engines give way to AI-driven experiences like Arc Search, the importance of search engine optimization remains paramount. Explore the future of search user experience, the changing role of web pages, and the un…

1
Getting AI to ‘Just Work‘ in the real world 33:16

6M ago33:16

33:16

Join Pavel and Jess in a deep dive into the evolving landscape of AI technology and its influence on consumer behavior. From Google's latest Gemini AI to the future of coding and AI-driven user interfaces, this engaging conversation covers a wide range of topics like sustainable fashion, spatial computing, and the intersection of AI and marketing p…

Podcasts Worth a Listen

Jane Portman Podcasts

Podcasts Worth a Listen

Quick Reference Guide