The World Ahead: 2022
The World Ahead (formerly The World in) is The Economist’s future-gazing publication. It prepares audiences for what is to come with mind-stretching insights and expert analysis—all in The Economist’s clear, elegant style.
Written by our correspondents and editors alongside globally recognised public figures, it is regarded as essential reading by individuals, professionals and governments alike.
In fact, more than 2.8 million people in 90 countries read The World Ahead to gain in-depth understanding and a balanced global perspective.
What is The World Ahead: 2022 ?
The Economist’s annual future-gazing publication offers mind-stretching insights to the year ahead
Written by our correspondents, editors and globally recognised public figures, it circulates in more than 90 countries, in 24 languages, to an audience in excess of 2.8 million people. We invite you to join our licensing partners who benefit directly from using our content.
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What kind of content do we supply?
We can provide more than 120 items of multi-format editorial content including locally-focused options and bespoke content packages. Choose from articles, opinion pieces, podcasts, films, maps, graphs and more. Content is available in English, and can be translated.
A message from the editor
For The World Ahead: 2022, we’ll consider the “new normal” that is emerging in the wake of the coronavirus pandemic, and what it means for politics, economics, business, science and culture. We’ll also analyse global demographic shifts, look forward to the 75th anniversary of India’s independence, and ask what the US mid-term elections, and other elections around the world, reveal about the health of democracy.
The Economist’s writers will be joined by leaders from business, politics, science and the arts, who will add their ideas and predictions for 2022. This mix of contributors gives The World Ahead: 2022 a distinctive, engaging and authoritative perspective on the trends and events to watch—and has won the publication a loyal and growing readership around the world.
Tom Standage, editor, The World Ahead: 2022
Content from The World Ahead
Licensing The World Ahead makes a huge contribution to the success of partners worldwide:
Working with members of Syndication and Licensing team at The Economist is always a pleasure because of their professionalism, punctuality and flexibility. I’m always confident that I get detailed answers on any question at every stage of our cooperation."
Anna Pavlenko, NV, Ukraine
After seven years as licensee of The World in in Sweden (and in Finland since 2020), we feel that there is no other brand that can give such a broad and updated view of what will shape the year ahead. The editors and writers from The Economist seem to have the imagination and knowledge needed for bold thoughts about the future. We love that."
Conny Unéus, CEO, InPress
The World in is a globally renowned and high-quality publication of The Economist, and I think it is fortunate to be able to introduce it to Korean readers every year. It provides quality information with insight, but it is never difficult to read. We have been publishing this every year for about 20 years, and it is a beloved steady seller in Korea. I strongly recommend The World in to publishers in other countries."
Sang-a, The Korean Economic Daily, South Korea
Benefits of licensing The World in
Strengthen your brand—and broaden your appeal.
Bespoke packages—with the option to include locally-focused content.
Multi-format content—including video, podcasts, text, charts, graphs and maps.
Language options—content supplied in English, or available for translation.
Benefits of licensing The World Ahead
Language options—supplied in English, or available for translation.
Bespoke packages—with locally-focused options.
Strengthen your brand—and broaden your appeal.
Multi-format content—including video, podcasts, text, charts, graphs and maps.
The World Ahead: What If ?
The World Ahead: What If ? for 2021 are scenarios that look ahead decades, based around the single theme of global health.
Published in July 2021, scenarios include:
What if America gets serious about dealing with opioids?
What if biohackers inject themselves with mRNA?
What if everyone’s nutrition was personalised?
What if your smartphone was a virtual health assistant?
What if living on the moon causes health problems?
Climate change is a key topic for our audience:
This year’s edition of The World if will focus on “scenarios for a warming world” and will look at some of the less obvious consequences of climate change over the next 30 years. Looking beyond the commonly discussed issues such as rising sea levels and crop failures, it will explore topics like…
The World if… the Republican party goes green. How might the change come about?
The World if… water shortages destabilise China and reawaken intra-regional resentments
The World if… environmental activists turn to terrorism
The World if… the carbon-removal industry replaces Big Oil, and is just as powerful
The World if… global aviation doesn’t recover from covid-19
The World if… all carbon emissions could be mapped to individuals. Breakthrough or nightmare?
The World if… woolly mammoths were recreated to help preserve the Siberian permafrost
of Economist subscribers believe that climate change is one of the most important topics to keep informed about in 2020.
71%
are very concerned about environmental issues.
82%
are interested in their company’s corporate social responsibility program.
85%
These “what if” conjectures and scenarios engage our audience by encouraging them to think about possible futures—and help them see the present, and various paths along which events might unfold, in a different light.
We believe that this topic is of global importance and we are offering you the exclusive opportunity to license this content and share these insights with your readers.
Get in touch with us now at [email protected] to license The World If
