Allbirds and Air New Zealand
September 2018
Air New Zealand got in touch and tasked us with an interesting challenge: to reimagine comfort for their Business Premier cabin. Our solution? Create a sleep mask that passengers would never leave behind in the seatback pocket, while at the same time highlighting a mutual commitment to innovation and sustainability.
![](http://cdn.allbirds.com/image/upload/f_auto,q_auto/cms/2SFVBMqWxBdRaQJqq7JhHZ/892438d2a9e2524dba319ffdf42f397d/Allbirds_Sept_Oct_ReFresh_AIR_NZ_Mask_CLOUDS.jpg)
Bird Mask
We borrowed some inspiration from our namesake — all of the birds — and created the thoughtfully designed Bird Mask for Air New Zealand. Using premium natural materials, it’s tailor-made to solve all of the comfort and sustainability problems of traditional nap aids.