Alba knows what women want in their makeup bags because she knows what she wants: products that do what they say, beautiful colors, safe ingredients, and a reasonable price tag. It's hard to argue with that message—or the bountiful charm of the messenger.
What's the first thing you do at your sink in the morning? "Brush my teeth."
What has been your most surprising—happily surprising—beauty discovery? "I've felt more beautiful as I've gotten older."
What, if anything, would you change about your hair? "More of it!"
Growing up, were you the pretty one in your family? "I think my brother was. And my mom, of course."
Are you envious of any attributes of others? "I always wanted orange freckles and strawberry-blonde hair like my mom, but my kids got them instead. Oh, and I'm envious of speed readers and people who can memorize everything they read."
What are your two favorite new products? "Honest Beauty Haircare Truly Effortless Sea Salt Spray and Honest Beauty Daniel Martin Falling for You Makeup Palette."
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What will you teach your daughters about beauty? "That being healthy, happy, and confident will always be beautiful."
Favorite spa treatment? "A long deep-tissue massage with coconut oil."
Guilty-pleasure food indulgence? "Nachos."
Can money buy beauty? "Beauty is confidence and attitude. Nothing can buy that."
Who is your beauty icon? "Every '90s supermodel."
