WE'VE GOT A LIVELY ONE
We Tried Blake Lively's New Hair Line on 6 Different Hair Types
She says the products were modeled after her Kérastase favorites. Allure editors put them to the test.
By Paige Stables
GREAT HAIR DAYS
How I Extended a Blowout for Five Days
Without touching dry shampoo.
By Talia Gutierrez
Readers' Choice Awards 2024
Readers' Choice Awards: Hair
You told us your crowning glories would be a little less glorious without the help of these brilliant formulas and tools in your hair routine.
By Marci Robin
A LOOK OF LOVE
The Allure Editors’ Guide to Wedding Hair, Makeup, And Everything In Between
We reminisced on the best (and worst) parts of getting wedding-ready.
By Jesa Marie Calaor
BONDING TIME
Everyone Is Talking About Bond Builders — Here’s What You Need to Know
This ultra-reparative category of products is rising in popularity, but according to the experts, not all bond builders are what they claim.
By Nicola Dall'Asen and Loren Savini
WATER DAMAGE
Is Hard Water the Reason for Your Bad Hair Day?
If you’re one of the whopping 85% of the United States population with hard water at home, chances are high.
By Sophia Panych
Splitting hairs
17 Best Split End Treatments to Add Life Back to Damaged Hair
Brittle ends are a thing of the past.
By Marci Robin and Jennifer Hussein
SO SLEEK
12 Expert-Approved Hair Oils for Fine Hair Types
All shine, no grease.
By Jennifer Hussein and Deanna Pai
DAMAGE CONTROL
17 Best Bond Repair Treatments for Stronger, Shinier Hair
Your hair will never have a dull moment again.
By Jennifer Hussein
Straight Talk
Are Texture Releases Just a Rebrand of Relaxers?
The hair treatment is bringing up emotions and sparking debate.
By Annie Blay
I Tried Davines’ New Blonde-Hair Color Service and Treatment — and My Hair Is Shinier and Stronger than Ever
The innovative Davines View Demi-Permanent Color and Heart of Glass Instant Bonding Glow duo impressively brightens, strengthens, and imparts shine — in mere minutes.
RICE AND SHINE
16 Rice Water Shampoos and Treatments to Nourish Your Hair
Grab these formulas for diamond-level shine.
By Jennifer Hussein
The Truth About the Treatment
So, What Exactly Is Hair Botox?
This deep conditioning treatment is a (needle-free) way to restore tired, damaged hair.
By Loren Savini
UH HUH HONEY
These 15 Expert-Approved Hair Products Have One Thing in Common
Hint: this nourishing ingredient can be found in your kitchen pantry.
By Jennifer Hussein
Hair
Olaplex’s In-salon Treatment Gave Me the Healthy, Shiny Hair of My Dreams
Just in time for holiday party season!
By Lauren Caruso
New Hair Products
The Best New Hair and Scalp Products Launching in June
Your hair is about to have its healthiest summer ever.
By Marci Robin
New Hair Products
May Has So Many Great New Hair Products, You Won't Know Where to Start
These treatments, stylers, hot tools, and accessories will make this month your smoothest and chicest.
By Marci Robin
Hair
I Tried Olaplex No.3 Hair Perfector — and My Hair Is Stronger Than Ever
At-home treatments are known for softening and smoothing hair — but not all of them have the power to strengthen, too. Here’s how the Olaplex formula repaired my fine, blonde, color- and heat-damaged hair in just 10 minutes.
By Paige Stables
New Hair Products
21 New Hair Products You Have to Try This April
The treatments, stylers, tools, and accessories that will make this spring your smoothest and chicest.
By Marci Robin
THE BETTER BONDER
These Deeply-Conditioning Olaplex Products Are Worth Every Penny
Did your favorite make the cut?
By Jennifer Hussein