makeup artist tips
BILLIE EYELASH
12 Best False Lashes for a Fluttery Finish
Amp up your lashes in the blink of an eye.
By Jennifer Hussein and Annie Blackman
FALL IN
Here’s What’s on the Menu for Fall Makeup
The pros recommend a latte-colored smoky eye paired with a berry lipstick. Sparkly mascara is optional.
By Paige Stables
Lashing Out
16 Volumizing Mascaras That Are Basically Lash Extensions in a Tube
This is a sign to break up with your falsies.
By Devon Abelman, Angela Trakoshis, and Jennifer Hussein
TICKLED PINK
The Prettiest Nude-Pink Lipstick for Every Skin Tone
Because we know how hard finding The One can be.
By Nicola Dall'Asen and Devon Abelman
TOOLS OF THE TRADE
The Best Makeup Brushes for Every Part of Your Routine
Streaky makeup and dirty fingers are now a thing of the past.
By Devon Abelman, Sarah Han, and Jennifer Hussein
Flat Out
Makeup Spatulas Are the Most Popular Beauty Product in Korea Right Now
This unexpected tool is the key to more natural-looking foundation.
By Devon Abelman
FEELING FLUSH
How to Apply Blush Like a Makeup Artist
High-impact blush radiates — sometimes, in 3D — from cheek to cheek.
By Paige Stables and Gabi Thorne
nude streak
The 19 Best Nude Lip Liners for Every Skin Tone, According to Makeup Artists
From luxury picks to drugstore gems, find your new favorite lip liner here.
By Kaleigh Fasanella and Angela Trakoshis
FEELING FLUSH
Blush Is the Hidden Gem in Your Makeup Bag
No bronzer palette? No problem.
By Paige Stables and Emily Rekstis
LOVE IS IN THE HAIR
18 Gorgeous Valentine's Day Makeup Looks and Hairstyles
You'll fall in love with these irresistibly romantic beauty looks.
By Hannah Morrill, Kaleigh Fasanella, and Sara Miranda
Behind the Scenes
There Will Be a Lot Less Glitter in Euphoria Season Two
Doniella Davy shares why the beauty aesthetic for the new episodes is changing so much.
By Devon Abelman
Cross Out
Isamaya Ffrench Completely Changed the Way I Conceal Blemishes
A quick tip the beloved makeup artist shared on YouTube transformed my base makeup routine.
By Devon Abelman
Color Theory
Celebrities Are Showing Off the Versatility of Magenta This Summer
The most-searched color on the Internet deserves more space in your beauty routine. Makeup artists share exactly how to do so with their tips and must-have products.
By Devon Abelman
Smoke Show
Bardot Eyes Are Instagram's Latest Smoky Eye Trend
As you start going mask-less after you're fully immunized, makeup artist Alexandra Clare's inverted smoky eyes are a stunningly bold way to debut your full face to the world.
By Devon Abelman
Skin
Eyebrow Transplants Exist — and Getting One Changed My Life
Makeup artist Erin Parsons shares her experience before and after the treatment.
By Devon Abelman
Home School
This K-Pop Star Is About to Give an Unprecedented Look at Her Beauty Routine
Jamie is bringing K-beauty to her fans in a brand-new way.
By Devon Abelman
Red Hot
Your Ultimate Guide to Burgundy Lipstick
Makeup artists offer their favorite ways to ace this deep-red hue.
By Devon Abelman
Super Mario
Mario Dedivanovic's Makeup Line Is Officially on Its Way
The beloved makeup artist shared every product for the first time, exclusively with Allure.
By Devon Abelman
Flipping Out
Dolphins Inspired This Trendy, New Dewy Highlighter Look
Makeup artists share how to achieve dolphin skin.
By Devon Abelman
Lashing Out
Beyoncé Has Secretly Been Wearing These New Falsies for Two Years
They're finally launching this month.
By Devon Abelman