Olaplex
GOOD HAIR DEALS
5 Amazon Prime Day Olaplex Deals You Can Shop Now
25% off nearly the entire line—need we say more?
By Jennifer Hussein
Procrastinators, Rejoice
41 Last-Minute Gifts You Still Have Time to Buy
Procrastinators, rejoice.
By Jennifer Hussein and Annie Blackman
OIL BE GONE
14 Best Shampoos for Oily Hair to Get Rid of Grease and Buildup
Send sweat, oil, and product buildup down the drain.
By Jennifer Hussein and Deanna Pai
SO SLEEK
12 Expert-Approved Hair Oils for Fine Hair Types
All shine, no grease.
By Jennifer Hussein and Deanna Pai
HAIR GOALS
Olaplex's Award-Winning Shampoo and Conditioner Are 20% Off at Nordstrom
Don't miss out on one of Nordstrom's biggest deals — literally.
By Sarah Han and Jennifer Hussein
Brass Busters
21 Best Purple Shampoos and Conditioners for Brass-Free Blonde Color
Blondes and silver-haired heads, these are for you.
By Sarah Han and Jennifer Hussein
Shampoo You
15 of the Best Shampoos You Can Buy on Amazon
These formulas have tons of positive reviews — and for good reason.
By Jihan Forbes and AnaMaria Glavan
SMOOTH CRIMINAL
15 Static Hair Products and Treatments to Minimize Flyaways
Grab these when your hair looks like a science experiment.
By Jennifer Hussein
THE STARS HAVE SPOKEN
19 Gifts Capricorns Actually Want for Their Birthday
No planners included.
By Jennifer Hussein
Hair
Olaplex’s In-salon Treatment Gave Me the Healthy, Shiny Hair of My Dreams
Just in time for holiday party season!
By Lauren Caruso
IT'S THE FINAL COUNTDOWN
PSA: NuFace Device Kits Are Still On Sale at Nordstrom, but Not for Long
You can also save on picks from Kiehl's, Olaplex, and Yves Saint Laurent.
By Sarah Han and Jennifer Hussein
It's a Win-Win
29 Award-Winning Allure Products That You Can Buy at Nordstrom
Shop some of our new and classic luxury beauty favorites, all in one place.
By Nykia Spradley and Angela Trakoshis
THE BEST OF DERMSTORE
12 Allure Readers' Choice Awards Winners You Can Grab During Dermstore's Summer Sale
Save up to 20 percent on award-winners from Ilia, First Aid Beauty, and more.
By Jennifer Hussein
Readers' Choice Awards
Our Readers Have Spoken: These Are the Best Beauty Products on Amazon
You can use your Prime benefits towards award-winning Olaplex and Briogeo products.
By Sarah Han, Nykia Spradley, and Jennifer Hussein
Hair
I Tried Olaplex No.3 Hair Perfector — and My Hair Is Stronger Than Ever
At-home treatments are known for softening and smoothing hair — but not all of them have the power to strengthen, too. Here’s how the Olaplex formula repaired my fine, blonde, color- and heat-damaged hair in just 10 minutes.
By Paige Stables
THE BETTER BONDER
These Deeply-Conditioning Olaplex Products Are Worth Every Penny
Did your favorite make the cut?
By Jennifer Hussein
FOUNTAIN OF YOUTH
How Does Noah Beck Have a Better Beauty Routine Than Us?
I don't know what I'm more jealous of, his La Mer collection or his perfectly shaped eyebrows.
By Talia Gutierrez
Beauty Shopping Everywhere
Sephora Has Officially Landed in Kohl's Stores
Pick up all of your essentials in one convenient place.
By Sarah Han
Major Sale Alert
The Best Nordstrom Anniversary Beauty Deals to Shop Right Now
Don't delay — these exclusive sets are bound to sell out fast.
By Sarah Han
LUXURY BEAUTY
Violet Grey Slashed the Prices of These Luxury Beauty Brands for Cyber Monday
La Mer, Olaplex, and a T3 flat iron are all up for grabs during the four-day sale.
By Blake Newby