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B is for Best

The Best Briogeo Products for a Healthy Scalp and Luscious Hair

Get your hair-care and scalp-care routines in check with Briogeo's stellar lineup of award-winning shampoos, conditioners, masks, and oils. The best part? They'll all shoppable right at allure.com — with free shipping on all orders, no less.
Dew Better

111Skin Rose Gold Radiance Booster Makes Me Dewy, One Dropperful at a Time

The dreamy rose-gold serum is infused with gold.
affordable finds

These Are the Best Face Serums Under $30

Serious skin-saving benefits, without delivering a major blow to your bank account.
Wild Idea

Wild-Foraged Oils Make French Girl La Flore Botanical Serum Super Decadent

There are 27 oils in here, and my skin loves every last one.
24K GOLD

This $135 Serum Is Literally Liquid Gold for Your Skin

111Skin's gold-infused serum may be pricey, but its brightening benefits are worth every penny. 
STRESS RELEASE

The Science Behind Your Stress-Induced Breakouts

Keep calm and massage on your skin care. No, really.
Peptide Power

July's Skin-Care Launches Prove Peptides Deserve a Place in Your Routine

We read the ingredient labels so you don't have to. 
STAR TURN

This Former K-Pop Star Created the Best New Vitamin C Serum

And he's got receipts for why it works.
TRUE BOTANICALS BARGAINS

You Can Grab *This* True Botanicals Product for Less Than $20

The brand's anniversary sale includes Allure Best of Beauty winners, too.
SPF FOREVER

Ilia Beauty's C Beyond Triple Serum Has My Skin Looking Dewy and Staying Protected

This skin-care product has three active ingredients that give off glow, hydration, and sun protection. 
Celebrity

Victoria Beckham Is Wearing No Makeup Other Than Her New Eye Pencil and… What?!

The pencil is great and all, but we're so glad she shared which skin-care products she used before these makeup-free selfies.
Firm Believer

Avant Collagen Intense Radiance Activator Serum is a Firming Hydrator

It contains one of the rare ingredients that helps firm skin.
SMOOTHING SAILING

Osea's Seaglow Overnight Serum Revived My Maskne-Prone Skin

Three Allure editors give their take on this rejuvenating serum that has transformed their skin, overnight. 
GENTLY, NOW

Tower 28's SOS Line Isn't *Just* a Face Mist Anymore

Three Allure editors put the Intensive Rescue Serum to the test. 
March Madness

The New March Launches That Will Define Your Spring Skin-Care Routine

There's no shortage of new sunscreen arriving this month.
Play it Safe

Do Skin-Care Products Expire? When and Why You Should Throw Out Certain Formulas

Here's how to figure out which ones may no longer be safe and effective.
Retinol Magic

Shani Darden Retinol Reform Takes Retinol to a New Level

Retinol, alpha hydroxy acids, and aloe smooth lines and fade hyperpigmentation, without irritating skin.
Line 'em up

How to Layer Your Skin-Care Products in the Correct Order

We asked dermatologists to settle this once and for all.
Facing February

The Best New Skin-Care Products Launching in February

Serums have a strong showing this month, and there's (at least) one that fits your specific skin type and goals.
Skin

Olivia Wilde’s True Botanicals Skin-Care Routine Cleared Up My Skin in a Month

Actress and filmmaker Olivia Wilde credits the True Botanicals Clear Glowy Skin Confidence skin-care set with giving her the bright, healthy complexion we all know and love, so I took it for a test drive — and here’s how it went.