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To commemorate the 10th anniversary of the annual Looking Further with Ford Trend Report, Ford has turned its' attention to the distant future. While previous reports explored how micro trends might shape the next few years; the 2022 Looking Further with Ford Trend Report explores how macro trends might shape the next few decades.
But as we and world around us continue to evolve, our growth won't be solely determined by our ability to respond or adapt, but more so in our ability to anticipate and prepare. And while 69% of people globally say they are mentally prepared for what the distant future might bring, they are less confident in the preparedness and governments and business, according to the annual report from Ford Motor Company.