Digital Hollywood: The AI Summer Summit

Wednesday, July 24th, 2024

4:00 –4:50 PM Eastern Time Zone

Session I:

AI & Magnificent Fashion & Beauty: An Exploration of the Imagination – Retail, Runway, Advertising and Virtual Human

“Fashion and Beauty Design” is always on the cutting edge of cultural identity and with the addition of AI tools, the level of innovation has exploded. In this session, we will further explore those levels of innovation, in imagery ranging from “Couture, Runway and Indie Collections” to advertising, retail experience, social media campaign, out-of-home campaigns as well as nationwide TV. Art and design are at the core of the fashion and beauty product as well as through its creative brand and advertising strategies and in this panel we hope to get first-hand insight from the creators themselves.

Justin HochbergCEO, Virtual Brand Group, "Barbi AI on Roblox"

Randi Seiff, CEO/President & Co-Founder, Treun House Atelier

Adrian Whant, founder & CEO, MyOutlet AI

Jordan Robinson, Director of Immersive & Partnerships, Degen Distillery

Ola Sher, AI Artist and Content Creator

REO, Visual Artist, Music Producer

Cynthia Lieberman, founder, LieberComm

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    Ola Sher

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    Justin Hochberg

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    Cynthia Lieberman

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    Randi Seiff

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    Adrian Whant

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    Jordan Robinson

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Justin W. Hochberg, CEO of Virtual Brand Group (VBG), operates and markets businesses across the Metaverse by channeling Web 3.0 into immersive experiences that extend beyond games. Hochberg developed VBG as a way for consumers of all ages to virtually play, socialize, shop, and create products of their own in games and on the blockchain. VBG has been recognized as a metaverse innovator in the Financial Times, WWD, Bloomberg, Vogue Business, BuzzFeed, among dozens of other global publications. VBG has introduced brands and businesses to new ways of marketing to consumers across the digital space. Notably, Hochberg also developed the Infinite Marketing Loop™ method that allows businesses to connect IRL with the metaverse by allowing users to enjoy a real world experience in the metaverse space, connecting back to a real world experience. Over the last 25 years, Hochberg has amalgamated technology, content creation and more than 160 Fortune 1,000 brands into innovative consumer businesses resulting in over $500MM+ revenue. He launched more than 30 original TV programs, including global hit “The Apprentice” and supported Microsoft’s interactive TV business development unit as well as its first paid streaming service. Hochberg holds an M.B.A from Columbia Business School, as well as a B.A. from the University of Pennsylvania, and focuses on putting brands into the Metaverse.


Ola Sher is a leading AI Artist and AI Content Creator with over a decade of experience in content creation and creative design. As a top AI artist at Leia Immersity, she creates AI-driven content that is visually captivating and emotionally resonant. Combining 20 years of fashion expertise and a Master’s in Psychology, Ola excels in predicting social media trends and developing compelling content strategies. Her work is featured on the main pages of the AI App Leia Immersity and the Digital AI Art Museum on Instagram. Ola was also named Makeup Artist of the Year 2020 in Orange County, CA. Ola loves blending classic art with the power of AI to create unique, innovative works.


Jordan Robinson, Director of Immersive & Partnerships, Degen Distillery: Jordan Robinson is a multifaceted professional with a rich background in music, technology, immersive media, AI, and web3. His career spans successful roles in management consulting, start-ups, scale-ups, and agencies, highlighted by strategic positions at Deloitte, KPMG, Faethm AI, Applaud, Yieldly, and MA+ Group. As Global Partnerships Director at Journee, Jordan drives collaborations that enhance the internet's impact through immersive web experiences. Additionally, as Director of Immersive & Partnerships at Degen Distillery, he is at the forefront of innovating the $800 billion spirits industry with support from major partners like Google and BrewDog. Jordan's passions extend to running his international record label Musique de Lune, promoting community through his Ambassador role at the OneThousandClub Lisbon, and engaging in diverse interests from gaming and sports to human-centered design and mental health. Holding citizenship in Australia, Britain, and France/EU, he embodies a global perspective enriched by a commitment to diversity, innovation, and conscious living.


Adrian Whant is a media-tech innovator and the founder of MyOutlet AI, a cutting-edge AI platform designed to accelerate unsold inventory turnover with AI, offering real-time inventory management, predictive demand forecasting, and dynamic pricing optimization. The mission of MyOutlet AI is to empower fashion brands and retailers to effectively manage overstock, promote sustainability, reduce waste, and boost revenue. With over 20 years in media, marketing, and brand development, Adrian's expertise spans virtual reality, generative AI, e-commerce, and advertising. He is deeply committed to creating impactful digital solutions that enhance consumer, brand and business experiences.


Randi Seiff is a Creative & Strategist in one, with 30+ years of expertise in fashion & lifestyle, specializing in product development, branding, & design, building purpose-driven brands from concept to completion. Design-driven and strategy-led, Randi brings a unique perspective where marketing, brand, & design work together, streamlining a cohesive brand experience. With a mission to find solutions towards circularity, she uses design-thinking as a methodology for creative problem-solving to architect entire brand experiences, connecting sustainability and purpose at every touchpoint - from design to supply chain to sales. Leveraging strategic partnerships & collaborations for social and environmental impact, grounded in technology and innovation


Cynthia Lieberman, founder, LieberCom: Cynthia Lieberman is a brand content and media relations expert with over two decades of leadership experience working for major Hollywood studios. Known for delivering award-winning campaigns that drive awareness, enhance brand loyalty, and build stakeholder engagement, she has propelled iconic shows like Dr. Oz, Seinfeld, America’s Got Talent, Access Hollywood, and Judge Judy to success through innovative marketing and PR strategies. As the founder of LieberComm, Cynthia has established her firm as a leader in content marketing and digital media strategy, serving Fortune 100 clients. A champion of digital and media literacy, she co-founded Cyberwise.org, a digital literacy site for parents and educators, and served as CMO of The Influencer Code, focusing on authentic influencer marketing. An AI tech enthusiast, Cynthia's clientele spans industries beyond entertainment, including digital technology, education, healthcare, and philanthropy. Her graduate degree in Media Psychology and Social Change fuels her commitment to using storytelling for social good. Cynthia mentors the next generation of industry professionals as a professor, teaching branding and social media marketing at UCLA, UT Austin, and LA Film School.

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