Britain | Social media

Why this isn’t Britain’s TikTok election

And why the next one might be

Parliament News Newsagents in Westminster.
Photograph: Getty Images

This has already been the year of the TikTok election. In Pakistan the social-media app rallied rural youth to support Imran Khan, an imprisoned former prime minister. In Indonesia Prabowo Subianto, a strongman with a dodgy human-rights record, won the internet—and the presidency—with his dad-dancing. In France Jordan Bardella, a slick 28-year-old at the head of the party list for National Rally, a hard-right party, used TikTok to smooth a path to victory in the European parliamentary elections on June 9th.

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