by Maarten Albarda on Aug 2, 10:20 AM
Although I wouldn't have predicted it based on my own TV habits, Olympic viewing across all NBC platforms is up a whopping 79% compared to the Tokyo games.
by Dave Morgan on Aug 1, 2:04 PM
Companies that make content are nowhere near the top of the list of the most valuable companies in the world anymore.
by Cory Treffiletti on Jul 31, 1:35 PM
Creators are less reliant on our industry processes, regulations and benchmarks -- and they don't need seasonality to be a gating factor.
by Gord Hotchkiss on Jul 30, 12:45 PM
At this point, we still have to "say" what we want in the form of a prompt, but the more we use ChatGPT (or any AI interface) the better it will get to know us.
by Steven Rosenbaum on Jul 29, 12:25 PM
A surprising number of public officials and tech CEOs spanning the political spectrum have publicly expressed concerns about the law.
by Steven Rosenbaum on Jul 21, 9:00 AM
Trump vowed to "begin the largest deportation operation in history" if elected -- which would send shockwaves through the U.S. economy.
by Kaila Colbin on Jul 20, 9:49 AM
I don't know a single exercise that provokes more cynicism and eye-rolling than the articulation of company values.
by Dave Morgan on Jul 20, 9:44 AM
Transacting on highly automated platforms does not have to be mutually exclusive to having lots of direct dialogue and being fully transparent.
by Cory Treffiletti on Jul 20, 9:33 AM
Brands and agencies should be looking to innovate on new ways to deliver a message in a format that is less interruptive and more relevant.
by Gord Hotchkiss on Jul 20, 9:30 AM
A recent study found it didn't matter if you were liberal or conservative or lived in Italy or Iceland. More often than not, all messaging fell on deaf ears.