Horizon Media has served as media agency of record for the company's U.S. confectionary business since 2021. Read the whole story
The NBA is reportedly finalizing deals worth an estimated $76 billion over 11 years with ABC/ESPN, NBCU and Amazon Prime Video. Longtime NBA TV … Read the whole story
Clean Creatives Executive Director Duncan Meisel submitted a letter to B Corp earlier this week, detailing some of the findings of its latest research. Read the whole story
Meta will give preteens the ability to connect in chats and direct calls with "parent-approved contacts" and said it believes connecting with friends is … Read the whole story
Three brand names came up for mentioning in the first five minutes of the new, bizarre animated series "Exploding Kittens." Read the whole story
Technology from impact.com will enable live shopping platform HSN to recruit, engage, manage and analyze its creator partnerships and effectively "build its own network … Read the whole story
Amazon Ads' beta for businesses rolled out this week allowing companies that do sell products on its platform to generate leads through display ads … Read the whole story
"Get vaginal care faster than this ad will be censored," reads the copy in brand's OOH campaign. Read the whole story
Consider these self-published books whose covers are riddled with weird typos. Read the whole story
"They have not launched the search product, but they have said they would build it," said "The Atlantic" CEO Nicholas Thompson. "We have allowed … Read the whole story
Senator Maria Cantwell on Thursday touted the controversial American Privacy Rights Act, a sweeping privacy proposal opposed by the ad industry. Read the whole story
The partnership integrates Microsoft Advertising Network, providing access to Criteo's retail-media supply to help advertisers drive performance and growth. Read the whole story
Eight in ten ad execs are recommending the medium in the media plans for next year, and four in ten consider it an extension … Read the whole story
The Dynasty vixen stars in a new ad for the online travel company that's designed to show how easy it is to cancel plans … Read the whole story
"In order to effectively navigate this transition, what is required for Paramount as a pure-play media company is to transition to becoming a media … Read the whole story
Stagwell said the acquisition would be integrated with its HarrisQuest service, a suite of martech research products including AI-enabled self-service polling and other "instant" … Read the whole story
Texas Attorney General Ken Paxton wrongly demanded information from the watchdog Media Matters for America after it issued a negative report about brand safety … Read the whole story