- OpenAI Search Is Coming, 'The Atlantic' CEO Says
MediaDailyNews, Laurie Sullivan - Friday, July 12, 2024
"They have not launched the search product, but they have said th ...
- AI, The Common Denominator: It Helps Writers, But Everyone May Sound The Same
Publishing Insider, Ray Schultz - Sunday, July 14, 2024
Study finds that AI especially helps less talented writers. ...
- Microsoft Charts Path With Criteo Integration To Strengthen Retail Media
MediaDailyNews, Laurie Sullivan - Thursday, July 11, 2024
The partnership integrates Microsoft Advertising Network, providing access to Criteo's retail-media supp ...
- 'The New York Times' Tests AI's Headline-Writing Capability: Report
Publishers Daily, Ray Schultz - Thursday, July 11, 2024
A "Times" spokesperson acknowledged the effort, but said it is "a ve ...
- Omnicom Launches Content Platform ArtBotAI
MAD, Steve McClellan - Wednesday, July 10, 2024
The platform is powered by the holding company's Omni operating system. T ...
- Google AI Overviews Drop In Search, OpenAI ChatGPT Hides Referral Traffic
Performance Marketing Insider, Laurie Sullivan - Thursday, July 11, 2024
Each percentage point of search market share - valued at $1.2 billi ...
- NewsGuard Launches Monitor To Measure AI-Powered Misinformation
Publishers Daily, Ray Schultz - Wednesday, July 10, 2024
Overall, the 10 leading chatbots spread misinformation 30% of the time. ...
- Omnicom 'ArtBot' Will Do For Creative What AI Has Been Doing For Media, So Far
Media 3.0, Joe Mandese - Wednesday, July 10, 2024
It isn't clear how Omnicom's new ArtBotAI differs from other generative ...
- Brandtech Mobile Shop Unveils AI Offering, New Leadership
MediaDailyNews, Laurie Sullivan - Wednesday, July 10, 2024
Mobkoi co-founders Quentin and Guillaume Le Pape have returned to the mobi ...
- Google Researchers Warn AI Could Prompt 'Distrust' Of Information In Ads, Content
MediaDailyNews, Laurie Sullivan - Monday, July 8, 2024
Google DeepMind researchers released a report that warns misuse of AI ...
- Meta Battles Billionaire Over Fake Crypto Ads
MediaDailyNews, Wendy Davis - Monday, July 8, 2024
Meta Platforms is seeking to immediately appeal a ruling that allows Australi ...
- AI Risky Or Not? 21st Century's 'Steam Engine Of The Mind'
Performance Marketing Insider, Laurie Sullivan - Monday, July 8, 2024
Reid Hoffman, co-founder of LinkedIn and partner at venture capital firm Greylo ...
- New Google Settings For Disclosing Digitally Altered Political Ads
MediaDailyNews, Laurie Sullivan - Tuesday, July 2, 2024
The Google Political Content Policy now has new settings and policies f ...
- Digital Intelligence Company Gains Smarts Through Acquisition
MediaDailyNews, Laurie Sullivan - Tuesday, July 2, 2024
Similarweb CEO Or Offer believes the acquisition marks a significant step ...
- Meta Looks To Bring Generative AI Into Metaverse Gaming
MediaDailyNews, Colin Kirkland - Tuesday, July 2, 2024
Meta is attempting to develop a generative AI strategy for its virtu ...
- Analyst Advocates NARB Self-Reg Model For Generative AI Advertising
MediaDailyNews, Laurie Sullivan - Thursday, June 27, 2024
Self-regulation seems to be a massive and highly complex endeavor. But o ...
- Hearst DevHub Serves Newsrooms With Editorial Engineering Services, Adds To Staff
Publishers Daily, Ray Schultz - Tuesday, June 25, 2024
Unit embraces large language models for outside projects. ...
- Google Software Engineers Can Take A Nap While Software Solves Problems
MediaDailyNews, Laurie Sullivan - Monday, June 24, 2024
Google uses the code and reasoning capabilities of LLMs to replicate hum ...
- Apple May Add Meta To Its AI Roster In Unlikely Deal
MediaDailyNews, Colin Kirkland - Monday, June 24, 2024
Apple is reportedly considering partnering with tech rival Meta to integrate t ...
- Record Labels Accuse AI Companies Of 'Ingesting' Copyrighted Music
MediaDailyNews, Wendy Davis - Monday, June 24, 2024
Major record labels on Monday sued the artificial intelligence companies Suno a ...
- AI-Infused Search Challenges Accuracy, Trust, Page Load Times
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 25, 2024
Nearly half of people who have used AI in search think AI-generat ...
- Can Bill Gates' $1B Investment Save AI-Powered Advertising?
Data & Programmatic Insider, Laurie Sullivan - Monday, June 24, 2024
AI requires a lot of power - much more than anyone h ...
- PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change
Performance Marketing Insider, Laurie Sullivan - Monday, June 24, 2024
Seventy-six percent of U.S. execs participating in a PwC survey released ...
- Amazon's Plan For Building The Perfect AI-Powered Ad
MediaDailyNews, Laurie Sullivan - Thursday, June 20, 2024
Amazon Ads has developed AI-driven features to dynamically design and resize creativ ...
- Vendor Contender: Firm Offers AI-Driven Email And SMS
Email Insider, Ray Schultz - Thursday, June 20, 2024
Backstroke, a new company devoted to generative AI, has a large da ...
- Snap's Real-Time Image Model To Enhance AR Mobile Experiences
MediaDailyNews, Colin Kirkland - Wednesday, June 19, 2024
Snap is testing a real-time, on-device image diffusion model that can genera ...
- OpenAI Co-Founders Separately Go After Super Intelligence
Performance Marketing Insider, Laurie Sullivan - Thursday, June 20, 2024
This latest progress in AI for advertising might not be revolutionary b ...
- LinkedIn Study Finds 67% Of CMOs Expect To Go Through A Reorg This Year
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 19, 2024
CMOs in the B2B marketing space strongly believe what they do tod ...
- Razorfish, Google Unveil AI-Powered Reputation Index
MediaDailyNews, Laurie Sullivan - Tuesday, June 18, 2024
New York Life is piloting the custom algorithm. R-Index (with "R" representi ...
- Instacart Makes YouTube Ads Shoppable, Announces Partnerships At Cannes
MediaDailyNews, Laurie Sullivan - Monday, June 17, 2024
The move allows brands to access Instacart's shopper data in an effo ...