- OpenAI Search Is Coming, 'The Atlantic' CEO Says
MediaDailyNews, Laurie Sullivan - Friday, July 12, 2024
"They have not launched the search product, but they have said th ...
- Sandbox VR, Danny Trejo Recruit Gamers For Zombie Apocalypse
Marketing Daily, Danielle Oster - Thursday, July 11, 2024
The actor stars in a summer campaign promoting the immersive VR gami ...
- Verizon Rolls Out Total Wireless Brand Refresh
Marketing Daily, Danielle Oster - Thursday, July 11, 2024
The prepaid phone brand is addressing consumer pain points and reaching o ...
- Google AI Overviews Drop In Search, OpenAI ChatGPT Hides Referral Traffic
Performance Marketing Insider, Laurie Sullivan - Thursday, July 11, 2024
Each percentage point of search market share - valued at $1.2 billi ...
- NewsGuard Launches Monitor To Measure AI-Powered Misinformation
Publishers Daily, Ray Schultz - Wednesday, July 10, 2024
Overall, the 10 leading chatbots spread misinformation 30% of the time. ...
- Ecommerce OS Brand Swap Launches First Global Campaign
Marketing Daily, Danielle Oster - Monday, July 8, 2024
The brand's first TV commercial, "Swap House," is running on CTV platfor ...
- Google Researchers Warn AI Could Prompt 'Distrust' Of Information In Ads, Content
MediaDailyNews, Laurie Sullivan - Monday, July 8, 2024
Google DeepMind researchers released a report that warns misuse of AI ...
- IAS Finds 'Risky' Political Content, Misinformation Minuscule Share Of Ad Impressions
MediaDailyNews, Joe Mandese - Tuesday, July 9, 2024
While the prevalence of both is growing fast, the study also show ...
- Test Drive: Infiniti QX80 Offers Superb Tech, Luxury
Drive Time, Tanya Gazdik - Monday, June 24, 2024
Between the Klipsch audio system and the massaging seats, owners aren't goi ...
- Kia, Hyundai To Pay Millions In Settlement Over Thefts
Marketing Daily, Tanya Gazdik - Friday, July 5, 2024
The settlement calls for a common fund of at least $80 milli ...
- Nielsen Discusses HyphaMetrics Redactions, Asserts It Won
MediaDailyNews, Joe Mandese - Monday, July 8, 2024
Far from being a win for HyphaMetrics, Nielsen execs assert the dismiss ...
- Tech Contentment: Brands Are Spending More On Content Marketing
Email Insider, Ray Schultz - Friday, July 5, 2024
B2B tech marketers are pouring resources into content this year, and ma ...
- The Outcome Of Outages: What They Cost In Trust And Dollars
Email Insider, Ray Schultz - Wednesday, July 3, 2024
IT leaders are alarmed in the large increase in customer-facing incidents, PagerDu ...
- Digital Intelligence Company Gains Smarts Through Acquisition
MediaDailyNews, Laurie Sullivan - Tuesday, July 2, 2024
Similarweb CEO Or Offer believes the acquisition marks a significant step ...
- Motorola Goes Fashion-Forward With AI-Powered 'Styled With Moto'
Marketing Daily, Danielle Oster - Monday, July 1, 2024
The campaign centers around a video of models wearing outfits in ea ...
- Verizon Rolls Out Brand Refresh To Support Expanded Offerings
Marketing Daily, Danielle Oster - Monday, July 1, 2024
The "Verizon Now" TV ad hearkens back to its familiar "Can y ...
- Ram, Porsche Rank Highest In Quality, Per J.D. Power
Drive Time, Tanya Gazdik - Monday, July 1, 2024
"It is not surprising that the introduction of new technology has challeng ...
- Marketing Mayhem: Teams Are Stressed Out By The Sheer Number Of Choices
Email Insider, Ray Schultz - Monday, July 1, 2024
Marketers are overwhelmed by the number of channels and technologies they mu ...
- Microsoft Chief Brand Officer Kathleen Hall Is Leaving
Marketing Daily, Danielle Oster - Friday, June 28, 2024
The departure of the 16-year Microsoft veteran comes amidst a broader restructuri ...
- GM's Cruise Hires CMO From Rivian
Marketing Daily, Tanya Gazdik - Wednesday, June 26, 2024
"My core belief is that this technology and Cruise's dedication to i ...
- Apple Turns Down Meta's AI Chatbot Deal
MediaDailyNews, Colin Kirkland - Tuesday, June 25, 2024
Apple rejected an AI partnership deal with Meta due to privacy concern ...
- Microsoft Tests A Small AI Vision Language Model
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 26, 2024
Florence-2 - a type of AI called a vision language model ...
- KleinfeldAgain Woos A Different Kind Of Bride
Retail Insider, Sarah Mahoney - Wednesday, June 26, 2024
The storied retailer moves into resale, hoping treasure-hunting shoppers will say y ...
- The SMB Channel Divide: Consumers And Businesses Are Split On Preferences
Email Insider, Ray Schultz - Tuesday, June 25, 2024
There are differences when it comes to how consumers and small business ...
- Google Software Engineers Can Take A Nap While Software Solves Problems
MediaDailyNews, Laurie Sullivan - Monday, June 24, 2024
Google uses the code and reasoning capabilities of LLMs to replicate hum ...
- Apple May Add Meta To Its AI Roster In Unlikely Deal
MediaDailyNews, Colin Kirkland - Monday, June 24, 2024
Apple is reportedly considering partnering with tech rival Meta to integrate t ...
- Facebook Tests Automated Variations Of Branded Reels
MediaDailyNews, Colin Kirkland - Monday, June 24, 2024
Meta is testing a new creative option on Facebook Reels that tak ...
- Dell Workers Prefer Remote Working To Promotions
Marketing Daily - Top of the News, Tanya Gazdik - Friday, June 21, 2024
Business Insider claims it has seen internal Dell tracking data that revea ...
- PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change
Performance Marketing Insider, Laurie Sullivan - Monday, June 24, 2024
Seventy-six percent of U.S. execs participating in a PwC survey released ...
- Disney Offers Global First-Party Data Connection
Television News Daily, Wayne Friedman - Monday, June 24, 2024
The BridgeID platform allows the Disney Audience Graph, through the company's clean-ro ...