SUPER BUYS
‘Run to Tesco’ fashion fan beams as she finds ‘THE it girl co-ord for Autumn’ – it’s stunning AND elasticated
Scroll down to find out more on why supermarket fashion is the new high street
A WOMAN has advised shoppers to ‘run to Tesco’ to check out the latest co-ord.
So if you want to look stylish but without breaking the bank, then you’ll need to check this out.
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And particularly with Autumn next month, if you’re looking for outfits that will transition into the next season, then Tesco has got you covered.
Abi Crulley, a beauty and fashion fan from the UK, took to social media to rave about Tesco’s latest fashion drops, leaving many open-mouthed.
The savvy shopper, who is five foot three, took a trip to a Tesco store in Newcastle upon Tyne, to show off the new ‘it girl co-ord’.
The brunette beauty filmed herself in the Tesco store, as she modelled a stunning pink outfit - a striped shirt with a pink skirt.
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Alongside the clip, Abi penned: “THE it girl co ord for a/w24 from F&F Clothing.
“Cannot go to big Tesco without a mooch around the clothes and a sneaky Krispy Kreme biscoff doughnut.
“The co-ord came home with me for £36.”
Abi was thrilled with her new outfit - a cropped, striped shirt, which she paired with the maxi satin slip skirt.
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Not only is the maxi skirt stunning, but even better, it’s elasticated too.
Both of these items can be dressed up or down and will look great for a variety of different occasions - whether you rock the shirt to work or with a pair of jeans for a more casual style, you’re sure to turn heads.
'Head down to Tesco' fashion fan beams as she spots Zara dupes and £22 buys that are so 'cute' and perfect for summer
As well as this, the skirt can be dressed up or down too - and whilst it will look great with heels for a night out with the girls, it’ll also be perfect with trainers for hitting the shops too.
Both pieces are just £18, with the outfit costing Abi £36 in total.
Reasons to shop supermarket fashion
When looking for new pieces to add to your seasonal wardrobe, or update your basics, there's no need to spend hours walking around clothes shops, or scrolling online. Just pick up a dress or two alongside your fruit and veg...
They’re convenient - Chances are you visit your supermarket more times than a shopping centre or high street.
It’s affordable - For basics to more fashion-led pieces, supermarkets are leading the way for budget fashion that doesn’t look cheap.
They’re more on-trend that you think - With a customer database larger than the average high street store, shops like ASDA, Sainsbury's and Tesco are able to cater to the markets and predict trends in a lot more areas than just food supply.
They fit well - Fits and lengths often come with a little more modesty in mind. Fabrics are often highly practical too—think plenty of 100% cotton that can be thrown into the washing machine without thought.
The TikTok clip, which was posted under the username @abicrulley, has clearly left many open-mouthed, as it has quickly amassed 71,900 views.
Fashionistas were left beaming with the new co-ord and many took to the comments to express this.
They always have sooo much good stuff!
Abi Crulley
One person said: “LOVE.”
Another added: “How cute.”
Is supermarket fashion the new high street?
DEPUTY Fashion Editor Abby McHale weighs in:
The supermarkets have really upped their game when it comes to their fashion lines. These days, as you head in to do your weekly food shop you can also pick up a selection of purse-friendly, stylish pieces for all the family.
Tesco has just announced a 0.7 per cent increase in the quarter thanks to a 'strong growth in clothing' and M&S has earnt the title of the number one destination for womenswear on the high street.
Asda's clothing line George has made £1.5 million for the supermarket in 2023, 80 per cent of Sainsbury's clothes sold at full price rather than discounted and Nutmeg at Morrisons sales are also up 2 per cent in the past year.
So what is it about supermarket fashion that is becoming so successful?
Apart from the clothing actually being affordable, it's good quality too - with many being part of schemes such as the Better Cotton Initiative.
A lot of the time they keep to classic pieces that they know will last the customer year after year.
Plus because they buy so much stock they can turn around pieces quickly and buy for cheaper because of the volumes.
A third commented: ”Love this.”
At the same time, one user tagged a friend and penned: “Let’s go.”
Whilst another shopper confessed: “Just got the skirt, I'm obsessed.”
How has Tesco's F&F upped its game
By Fabulous' Fashion Editor Clemmie Fieldsend
ZARA has become a high street staple in recent years thanks to its hot-off-the-catwalk designs and affordable prices.
But recently those prices have risen with the brand's popularity.
However, if you are looking for high fashion inspired outfits with low price tags you needn't drag yourself to your local shops, just head to the supermarket instead.
F&F has come a long way from selling a few backs of T-shirts and fluffy dressing gowns and is now a must have shopping destination for thousands.
They produce good quality, long lasting and on trend clothes that puts others to shame.
F&F is filled with Zara dupes and other looks inspired by our favourite shops that will set you back less than £50 - and you can get them while you pick up your dinner.
I for one love F&F denim, it's durable, fits really well and has all the best silhouettes.
So even if you're not looking for reasonable prices but just want good clothes, get yourself to Tesco.
Not only this, but one fashion fan wrote:“I'M SORRY BUT SINCE WHEN WAS TESCO THIS SLAY.”
To this, Abi replied: “They always have sooo much good stuff!!!”
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Meanwhile, another fashion fan asked: “Did the skirt have a zip?”
In response, Abi explained: “No just elasticated.”