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NFL icon Bill Belichick has added another media gig to his growing portfolio.
The former New England Patriots head coach, 72, had a rocky relationship with the press during his tenure.
But he has fully embraced a career in front of the camera after parting ways with the Pats in January.
Belichick had already lined up appearances on the Pat McAfee Show, Monday Night Football's ManningCast, and Inside The NFL.
Now, NFL insider Adam Schefter has revealed that Belichick is teaming up with Underdog Fantasy.
"From coaching legend to media mogul: Bill Belichick now is joining @UnderdogFantasy to create and co-produce a new football show, debuting this season. The show will feature Belichick breaking down film, taking fans through the process as if he were coaching the team," he posted on X.
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"I partner with Underdog because Underdog is a sports company run by sports people," Belichick said.
"They want sports to connect to the fans and that's what I want to do.
"I want to find a connection to the fans what they've asked me for in terms of content — behind-the-scenes information, decision making that goes on within the organization and a breakdown of schematics and personnel within the game.
"Bring all these real football conversations and decisions to the fans.
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"Underdog wants to do that, I want to do that, so it was a great fit.
"Really looking forward to the opportunity to work with Underdog and their producers.
"They've given me the opportunity to give the fans what they want, and that's my goal."
Belichick still has ambitions to return to coaching.
He is just 26 wins behind leader Don Shula in the list of most successful coaches ever.
But he reportedly snubbed a chance to join the San Francisco 49ers as an assistant.
'Don't do your job'
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Bill Belichick is known for telling his former New England Patriots players to 'do your job.'
But he took aim at Rob Gronkowski during the Tom Brady roast.
"You know, a lot of people connect me with a saying called, 'Do your job.' And telling people to do their jobs," Belichick said.
"Gronk, I've been watching on Fox NFL Sunday and I'm begging you - stop doing your job.
"Do another job. Do somebody else's job!"
"I did, I threw it out to him,' 49ers coach Kyle Shanahan said on the TK Show podcast.
"He loves football so much that you never know what he ... I can't believe he's not a head coach of a team right now.
"I know what I would do if I was an owner so that shocks me and the last thing you want to do is insult someone like Bill Belichick.
"But I know he just loves ball in its simplest form, so I threw it all out to him, whatever he wanted to do, [including defensive coordinator].
"I was like, 'Would you be interested?' And he was very nice and appreciative and he politely turned me down."
Belichick has also found a new lease of life away from football with cheerleader girlfriend Jordon Hudson, 23.
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"He is a very happy man," a source exclusively told The U.S. Sun.
"He has found a great person that makes him happy, that is the most important thing."