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NFL icon Bill Belichick is going to be busier than ever during the 2024 season.
The New England Patriots icon has no fewer than four high-profile TV jobs as he adjusts to life outside of coaching.
Belichick had a notoriously frosty relationship with the press during his tenure with the Patriots.
But he has fully embraced a career in front of the camera after the Pats unceremoniously axed him in January.
The 72-year-old recently partnered with gaming company Underdog Fantasy to launch his own football show.
Belichick created and hosted the weekly show Coach, which will air on the Underdog media network on YouTube.
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The show will feature Belichick breaking down film, taking fans through the process as if he were coaching the team.
"I am partnering with Underdog because Underdog is a sports company run by sports people," Belichick said.
"They want sports to connect to the fans and that's what I want to do.
"I want to find a connection to the fans what they've asked me for in terms of content — behind-the-scenes information, decision making that goes on within the organization and a breakdown of schematics and personnel within the game.
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"Bring all these real football conversations and decisions to the fans.
"Underdog wants to do that, I want to do that, so it was a great fit."
Belichick is also joining The CW Network's Inside the NFL as an analyst.
The iconic head coach will join First Take star Ryan Clark as well as NFL legends Chad Johnson and Chris Long for the show's second season.
Belichick appeared in an epic video that revealed his new role in the show.
Clark holds up a sleeveless hoodie as he wonders who the next analyst on the show will be.
"Hey Two Tone," Belichick says from a giant video screen, wearing his iconic hoodie.
"Enough with the voiceover, just tell them when the show's on."
The weekly highlights-and-analysis show, produced by NFL Films, will begin its new season on August 30.
“I’m thrilled to join my new team at NFL Films and to work on such a historic television franchise,” Belichick said in a statement.
“I’ve always appreciated Inside The NFL’s depth of analysis, and I hope to bring the same detailed insight to The CW by talking real football with real pros – Ryan, Chris and Chad – this coming season.”
In addition, Belichick is set to join ESPN’s The Pat McAfee Show and Peyton and Eli Manning’s 'ManningCast' for the 2024 NFL season.
The coaching legend began considering a career in broadcasting after Pat McAfee made it clear he wanted the NFL icon on his ESPN show following his axe from the Patriots.
"I am trying my best to get Bill Belichick on this program at least once a week going forward," the ESPN star said.
"Just at least once a week going forward in the football season.
"Could you imagine us peppering Bill Belichick every single week throughout an entire football season?"
As this was taking place, Belichick made an appearance in the Apple TV+ docuseries The Dynasty, which showed the highs and lows of the head coach's time at the Patriots.
Many NFL insiders were disappointed and dismayed by Belichick's negative portrayal in the series.
In April, Belichick joined McAfee for a live broadcast of the NFL Draft from Detroit.
And the Patriots legend earned rave reviews from fans for his analysis – and sharp sense of humor.
'Bill Belichick is a hypocrite'
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Bill Belichick has been labeled a hypocrite for taking up a career in media.
The former New England Patriots coach will work for ESPN and The CW's Inside the NFL.
But Andrew Perloff, who co-hosts The Maggie and Perloff Show on Sirius XM, took exception.
"Networks have to stop hiring Bill Belichick,” Perloff said.
“Someone who openly mocked the media for two decades as head coach of the New England Patriots shouldn’t be able to walk right in and get multiple media jobs.
"He never said anything useful as an NFL coach and now he’s going to get paid talk?
"As brilliant as Belichick is, find someone else.”
During the program, Belichick agreed to appear on The Pat McAfee Show regularly during the 2024 NFL season.
A few days later, Belichick showed off his unexpected flair for comedy at Brady's Netflix roast, including a hilarious dig at Rob Gronkowski.
During the live TV special, Peyton Manning revealed that Belichick would appear on the Monday Night Football ManningCast next season.
"For those who don't know, Coach is gonna be doing some work on Eli and my Monday Night Football show this year," Manning said.
"I gotta tell you, it's gonna be awesome. Eli and I are super excited.
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"And it's gonna give Coach Belichick something he hasn't had in a while – the chance to be around quarterbacks that he respects."
Belichick's media gigs are seen by many as an attempt to stay relevant and in the game with an eye on returning to coaching in the NFL.