The Golden Hour

The service is amazing
Morgan, the owner can pick anything out for you. Just give her an idea of what you're looking for.
I've not only found incredible pieces of clothing here, but I have really stepped up my jewelry collection. She has very unique pieces and everything in perfect condition.
Plus, you get to get greeted by the most handsome brindle bully breed dog named Frankie. a big smile from Morgan and a tail wag from Frankie is why you feel so welcome when you walk into the store.
SHOP SMALL and see what you're missing out on. You're not gonna find any of this stuff on Amazon.

This store had potential, but the service was a letdown. Staff were disinterested and uppity, making me feel like a bother, like I wasn't cool enough. The clothes were cool but seriously overpriced.

Neighborhood staple.

Owner Morgan is a pillar and fixture in the Inner Richmond community and her store is her life's opus focusing her excellent taste into a collection of vintage designer pieces to hip contemporary sunglasses ensuring you are best dressed for any occasion.

I've gotten several pieces from Golden Hour and they've all been in excellent quality and have become part of my regular outfits.

Five stars - keep it up Morgan

Oh I need to come back (w/o my husband in tow) so I can really look and take my time here. Such a cute shop, reminded me of when I was in the UK in North London. Upon chatting with the owner I found she's well travelled and has family in Europe too. Her shop has a lovely vibe and beautiful things that are different, not that is in every corner store. Clothes, jewelry and hats, I'm sure there's more (I got stuck looking at jewelry today!) Love it, I found something special too. Yes worth a trip in to find your next "gotta have it".

Always fashionable clothes here. The associates are a big help. The people there were nice and gave me personalized tips on outfits and stuff. I'll definitely go back for more!

I met the owners at A Current Affair vintage show in February before the shelter in place order. Unfortunately I haven't been able to visit their SF location, but they were helpful and friendly at the show. I ended up leaving with a pair of these air plant earrings. They also gave me a lil scented candle to go with my purchase. I love these earrings and some days I'll wear them to wfh even though nobody sees me. I hope I get the chance to visit in SF when it's safe.

Good place to find unique vintage clothes from all the decades of the 20th century. The staff is friendly and lets you browse inside.

My fave vintage clothing store in San Fransisco!!!! Lots of sale items, all the time! Great selection of curated vintage by the store owner, Morgan.

I love the range of American, British and European designers.

I LOVE the chill vibe at the store! Always great people and community feel.

Morgan is a vibrant jewel and very welcoming. I was on my way home from the De Young Museum reopening and somehow went into The Golden Hour. Perhaps it was the wonderful vintage Coach bag in the window or Morgan's welcoming smile. I went in and had so much fun. I live in Oakland but will return to The Golden Hour soon...just to see what's up and to enjoy a kindred Spirit in Morgan. So worth a visit for all Vintage Lovers.

This place is cute and has some great finds. The woman working behind the counter was very friendly. There are beautiful clothes, accessories and plants in here :) I bought a cute top and plan to go back to browse some more!