Royal Auto Group of San Francisco

After having narrowed our choices down to a Subaru Forester and VW Tiguan, we spent about a week requesting quotes from around the Bay Area to understand both the inventory and financial feasibilities. Our experience was truly disappointing overall but James Jamous over at Royal Motors was the bright spot in our foray!

Of a half dozen VW and another half dozen Subaru dealers, only James proved to be professional, efficient, and keen to provide exactly what we were looking for in exchange for our business. Everyone else seemed to be full of excuses for late responses, failures to actually provide a quote or respond directly to we were requesting, and careless with their spelling as well as attention. Like a previous reviewer, we had been favoring the Tiguan over a Subaru Forester but were concerned it might be slightly beyond our means... James provided a no-nonsense and very attainable quote within a few hours of our request, told us that he would get the vehicle we wanted and have it waiting whenever we wanted to come by, and made good on both counts. That was on Monday. We had a crazy week with our work schedules and other committments, so scheduled to meet him on Friday evening. Over the course of the week, we were so disappointed with everyone else we heard from that it only made James shine brighter (particularly with confirmation emails, direct responses and good spelling!).

When we arrived Friday evening, our Tiguan was sitting there, clean with a full tank of gas and ready to go. He handed us the keys for a final test drive on our own (we'd driven elsewhere prior to this) and was ready to talk when we returned. He honored the superb quote he'd provided via email, was warm and friendly, wonderfully articulate, responsive and efficient, and basically left us without a doubt that not only was the Tiguan our car, but that he was our guy. He responded intelligently to all of our questions, with full detail. It was an absolute pleasure to give our business to someone who clearly enjoys what he does and respects other people's time and money. I would like to think that if I were a salesperson, I would be a lot like James. I guess James is what 17 successful years of personal experience in the business looks like :) Once the financials were out of the way, James also took the time to help us setup our Bluetooth, fully demo all of the features on our new ride, provide reminders about service schedules and so forth.

I should also mention that the other staff we met, whether in passing or when handed off to for the financial paperwork, were equally welcoming and professional. I have nothing but the best to say for Royal Motors and look forward to not only recommending them to family and friends, but also doing business with them again in the future (when I finally get my Audi!!). Thank you all for the truly incomparable experience... And especially, thank you James Jamous!!

(Sidenote: I must admit that I find it rather amusing that while we were busy shopping around the Bay, the dealership less than 2 miles from our house was the best by far and the one we ended up working with... honestly did not expect that but thrilled it was the case!)

I was in the market for a CPO 2023 Audi A5 Prestige since Q4 2023.

It's almost been 20 years since I've purchased my last car, so I wanted to make sure I took my time finding something I loved at the right price.

I'm located in LA, and my experience with the dealerships here were not the greatest (to say the least), so I was relieved to come across the exact car at Royal Auto Group in SF!

From my first inquiry, Alastair was exceptional (an understatement).

He was helpful, knowledgeable, and very patient - even after I drove off alarmed/confused over some of the Driver Assist signs on the dash (again, my last car was a 2006. ...Technology. LOL). He was always quick to communicate, and took the time to answer all of my questions with great detail - even sending him pictures to compare other cars in my area. I truly did not want to have to drive a car back to LA, but my experience with Royal Auto Group and Alastair was absolutely worth it. All the ins and outs that go into researching, test driving, dealing with the weird passive aggressive sales tactics feel like absolute hell (part of why I've avoided this for so long), but I honestly felt zero pressure during my experience with Alastair. The entire experience was relaxed and friendly. I definitely won't wait another 20 years for my next go-round, but when the time comes - fingers crossed for another experience like this one! 11/10 RECOMMEND!

Another great experience with Royal Auto Group! Happy with our new Audi lease. Can't recommend Alastair and the team enough!

This dealership is super shady. I bought a car that had been previously leased by them. There was an accident with airbag deployment and they fixed it up and took it to auction without disclosing that information. So here I am a year later and this accident magically shows up on the Carfax report. Now I have a car that I can never sell because no ethical dealership will take it knowing it's history. This dealership purposely withheld information and sold a car that is not safe! Do not trust this dealership!

3.28.2024 update: our mazda cx-5 diesel has a known issue with a high engine oil level warning light and mazda issued a recall for a fix. well, the fix isn't working and bringing it in and attempting to get answers or a discussion about a permanent fix, I get ignorant, evasive responses and promises that the service manager will call me back. I've also asked three times for a pdf copy of my repair order to be emailed to me but it still has not happened. is customer service dead?! It certainly seems like it at royal mazda...

VOLVO XC90 experience - I have bought several cars before including MB and BMW but I must say this is by far the best experience I have ever had. It was stress free! Jacob (salesman) is amazing. Our negotiations were done via text. He knocked off a few thousands off the MSRP. He was very honest, informative and efficient.
I also appreciate Yakov from sales. He didn't try to sell some stuff to us. He just gave us his honest opinion and let us decide of what we wanted. Not pushy at all! He was very efficient and kept the ball rolling to get us out asap.

The entire transaction took just a little over an hour! Highly recommend this dealership. Make sure to see Jacob!!

I had a great experience here. I needed a car and found a 2021 Mazda cx 5 at a good price. My salesman Dennel was great too. Dennel was totally low pressure but also very helpful and knowledgeable about the car. I love my car and it runs great. I highly recommend Dennel and Royal Motors./

tl;dr Great service, complete professionals, absolutely recommend, especially Jacob. Even cancelled my reservation at another dealership to re-purchase it with Jacob and Royal Auto.

My old car was completely dying and my past experiences at car dealerships has been pretty awful (either super patronizing, dishonest, or just bad or desperate vibes).

I reluctantly made contact with Jacob at Royal Auto and immediately was happy and relieved to have found someone who:
- communicates directly and clearly
- is happy to answer questions and to proactively give me additional related information
- did not ever pressure or patronize me
- was a complete professional through the whole transaction, and every followup, while still remaining human and warm.

My partner wasn't able to make it to the dealership, so Jacob walked me through all the features of the car, one-by-one, and we videoed it to share with her when I got home.

They even accepted a trade-in for my old, dying car, and gave me more than I asked for so it covered my first payments.

I walked away with a a Care by Volvo subscription with an XC40 until the new XC30 is available. I even cancelled my XC30 reservation with another dealership to ensure it is with Jacob and the Royal Auto crew.

SOLD ME A CAR AND NEVER ,I repeat, NEVER , gave me the title. I paid in FULL the first day I went there....

3-4 years later, where is my title when I want to sell it??@?@??@!! THIS IS ABSURD ; Now I'm waiting MONTHS to get this title, what is happening??

My safety is being held up, it's beyond ridiculous. And not to mention that I, ME, was the one who had to discover it. TRUST ME, when you get your sales from this place, make sure you get your title. This is complete BS. Sitting on my title for years after I paid in full the first day. Watch what contracts you sign. Don't fall for their 'finance contract' if you pay in full. Don't fall for it.

Very good experience of purchasing the car which I have never been treated in other dealer.
The transparency and well communication in advance without back and forth negotiation really drags me down to the deal. Definitely an 11 out of 10 rating.
Special thanks to Chris and Clark's help to make this deal quick and comfortable at Royal Auto Group San Fransico.

I took my Golf GTI for an appraisal at Volkswagen/Royal Automotive Group. Justin was able to match carmax's offer. Justin had a vehicle in stock that I was also looking to purchase and once we worked through some high level numbers, i opted to do a test drive. He handed me over to Azaria. Azaria is a fantastic sales person. I had already done enough research of the car I was test driving and was mainly interested in testing its performance and handling on the highway. We had a great conversation during the drive.

When we got back to the dealer, Azaria didn't put any added pressure to make a purchase, which I appreciated.

The vehicle I test drove is definitely an upgrade over the GTI(GTI is a fun car to drive too!) so I decided to proceed with buying the car. I may have kept looking elsewhere if it wasn't for the great customer service.

Azaria, took care of getting the car detailed while I filled out the paperwork, guided me through the car's infotainment system. Seriously, if you're considering purchasing a Volkswagen, Audi, Mazda or Volvo, check out Royal Automotive group in San Francisco. Azaria Arefayne and Justin are top notch good people.