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Instagram is a social media service owned by Facebook for sharing photos and videos. Instagram launched in 2010 exclusively as an iOS app and didn’t come to Android and the web until 2012.
Facebook acquired Instagram in April of 2012 for $1 billion. Facebook also offered to buy Instagram’s closest competitor Snapchat back in 2013 for $3 billion.
In June of 2017 Instagram shared that it reached 250M daily users, surpassing its rival Snapchat by almost 100M. It also has over 700M total users.
Instagram has been criticized for taking popular features from Snapchat such as face filters, stories, and stickers. The company also has plans moving forward to introduce more business focused features.