Atteline

Understanding the language of sustainability is crucial for combating climate change. Here's a helpful glossary of terms to keep you informed and involved in the journey toward a more sustainable future.   #Sustainability #GreenLiving #ClimateChange #NetZero #CarbonNeutral #CarbonFootprint

In 1913, Mahatma Gandhi (apparently) said: “Be the change you wish to see in the world.” In 2024, our Sustainability Ambassador, Dushane Solomon, ponders the relevance of this quote in the 21st century: 'Sustainability is about more than the environment, it’s about the people living in it—or with what’s happening across the water, the people struggling to live in it.' 🔗 Dive deeper into these thought-provoking insights and read the full blog here: #sustainability  #changemakers https://shorturl.at/NkeIe

Last month our Managing Director & Founder, Sophie Simpson, and our Client Service Director, Samar Saliba, joined Ruder Finn General Managers from across Asia Pacific for a dynamic leadership summit in beautiful Bali. This gathering reinforced the power of our global network and opened doors for exciting collaborations, with market updates from India, China, Malaysia, Hong Kong, and the Middle East. Proud to be part of a forward-thinking, globally-connected team!

As we navigate the ever-evolving landscape of #PR, AI has steadily emerged as an invaluable asset.   We're witnessing a remarkable transformation in how we conceptualise and design visuals that truly resonate with our target audiences.   How are you leveraging AI to elevate your PR visuals? Share your insights below.   #AI #communications

Your attitude shapes your day - Easier said than done?  Our Account Executive, Tala Labadi, dives into the power of positive thinking and shared practical tips to achieve this mindset at work 🔗  Discover the full tips in her latest blog: https://shorturl.at/o780V #positivemindset #positive

With the start of each month, we set aside time to share the latest market trends. Welcome to Atteline Insider, where we delve into the newest developments in #PR, #Influencers, #SocialMedia and more.  Not only do we use this newsletter to stay ahead of the curve, but we also share it with our clients to showcase our industry leadership. This month, we're exploring the latest trends in social media. From Gen Z shopping insights to LinkedIn potentially becoming the new TikTok & new app launch.  Read on to discover more about these exciting updates and stay informed!

The average person annually scrolls the length of approximately 150 Burj Khalifas stacked one on top of the other. While creating and adopting smartphone-centric strategies for such an audience, marketing and PR professionals need to get back to the basics and "think vertically", says Atteline's Alina Zuberi. #Marketing #PR #Communications

Welcome to the future of communications!  Disclaimer: The caption and visuals are AI generated.   Artificial Intelligence is revolutionising the way we communicate and work! Our Manila and Dubai offices are at the forefront of this transformation, embracing AI to push boundaries and set new standards. How did we do it? We used AI to transform our offices into futuristic hubs.    How are you incorporating AI into your work? Whether you're using AI for data analysis, customer service, or creative tasks, we'd love to hear about your experiences and insights.    #Atteline #FuturisticOffices #AIChampions #InnovationInCommunications #FutureOfPR

Our Director of Operations, Bianca Riley, recently shared her inspiring career journey and top tips for aspiring professionals in an interview with PRCA MENA. Bianca emphasises the importance of following your passion, having excellent communication skills and an eye for detail. She also stresses the value of a supportive work culture. Learn more about her inspiring path and wise words for career success. 🔗 Read the interview here: https://shorturl.at/S2iK3 #Communications #PR #leadership #PRCA

We are dedicated to recognising and celebrating the amazing #achievements of our team members. We don't just say we're good people; we live it every day. Each month, we honour our team's hard work and dedication with our Atteline #Awards in our Manila and Dubai offices. These awards are a heartfelt acknowledgement of the remarkable efforts and inspiring qualities that our team members bring. - Employee of the Month: Honouring outstanding performance and dedication. - The Good Samaritan: Celebrating those who embody the spirit of kindness and helpfulness.