Fixon Media Group

Web pages with videos are 53% more likely to rank on the first page of Google. Video is a tremendous asset for SEO. But how can your business actually use it? It all starts with improving your user experience. Focus on providing your company's website visitors (your potential customers) with a seamless and easily manageable browsing experience. Your website videos should be short, sharp and to the point, providing your potential customers with the key pieces of information they require to make an informed purchasing decision. From here, it's all about improving your SEO. And then, following the best practices to ensure fast load times, accessibility and ideal video placement. Didier Le Miere dives into all of these topics in his latest in-depth article. Have a read via the link below ⬇️ https://lnkd.in/g6DxzCWR #brandfilms #seo #videomarketing

Salt and pepper. Success and failure. Two polar opposites. And all businesses like one more than the other. When it comes to video production, the different between an amateur and professional film can be the deciding factor on the success of a campaign, or a missed opportunity. Therefore, its crucial that marketing teams and business owners understand what they are actually investing in when it comes to professional video production. In the latest article by company Director, Didier Le Miere, he discusses how a brand's image is enhanced through professionally produced video, and the role that video holds in customer engagement and conversion. You can read the article below ⬇️ https://lnkd.in/g5t8Bbmi #videoproduction #videomarketing #modernmarketing

Live-streaming has emerged as a powerful tool for businesses to extend the reach of their corporate events. Melbourne companies, renowned for their innovation and adaptability, are increasingly recognising the value of live-streaming as a means to enhance the impact of events such as corporate meetings, annual general meetings (AGMs), and masterclasses. In our latest blog post, we explore the benefits of live-streaming, offering insights into why your business should consider incorporating it into your events and marketing strategies. We discuss: - The type of corporate events that can be live-streamed - The benefits of live-streaming corporate events - The best platforms to live-stream to Read more by clicking the link below ⬇️ https://lnkd.in/gTjnuHWK ✍🏻 Didier Le Miere #livestreaming #videoproduction #livebroadcast

A key element to any successful brand film is a call to action. A powerful call to action doesn’t just ask your audience to do something—it inspires them, challenges them, and resonates deeply with their desires and aspirations. Therefore, creating a call to action that is strong and powerful is critical. Today, we explore how to craft impactful call to actions for your brand videos, that go beyond the traditional basic call to actions like "call us today" or "sign up here". The best call to actions are personal, speak to the heart and challenge viewers. Learn how to create an effective call to action for your business's videos to inspire your customers to take action, via our post below ⬇️ https://lnkd.in/ggqBbHc8 ✍🏻 Didier Le Miere #videomarketing #marketing #videoproduction

Missed today's live webinar with Didier Le Miere? No worries! Here's the live-recording! In today's episode, we discuss: ► Why Is Repurposing Content So Beneficial?  ► The Methods Of Repurposing Content  ► Pros And Cons Of Repurposing Content  ► The Techniques We Use To Repurpose Our Own Content At Fixon Media And we hold a Q+A with the live-attendees, learning about their business and how they currently go about repurposing content. Have a listen via Spotify 🎧 https://lnkd.in/gAwnRGVG

In-House Video Team or Video Production Company? Which is best for your business's video requirements? Both options are beneficial, and each come with their own sets of positives and negatives. Being aware of these pros and cons is essential to make a strong and correct decision, that will benefit your business now and into the future. Have a read through out latest article exploring the two types of video production routes your business can go down. https://lnkd.in/gYmyBg9E ✍🏻 Didier Le Miere #videoproduction #socialmediamarketing #brandfilms

Rightly or wrongly, we've all been grasped by this year's Paris Olympic Games. Amongst the sporting excellence, there has also been some corporate excellence in their own rights. Many brands have taken the opportunity of the global attention, to release brand films and commercials ahead of, and during the Games. One of these brands is The Coca-Cola Company, with their latest brand film "It's Magic When The World Comes Together". In this film, Coca Cola have done some amazing things. However, equally they have made some minor errors which could result in the loss of a big chunk of revenue. Fixon Media Group Director, Didier Le Miere, breaks down the film, and dissects the good, bad, and areas of improvement, so you can take away the key learnings, and implement them into your company's marketing. Have a watch of the film below ⬇️ https://lnkd.in/gnEh97i2

When it comes to video marketing, a corporate video is a staple. But what actually is a corporate video? In fact, there's more than just one type of corporate video. There are many different types and variations - some more common than others. From brand films, to testimonial videos and even internal communication videos, corporate films are an essential part of any business's marketing strategies. Today, we delve into the topic of corporate videos, discussing: - What they are - The types of corporate films - The benefits behind them - And 3 tips to help your business creating engaging corporate videos. Have a read of our article below 👇🏻 ✍🏻 Didier Le Miere https://lnkd.in/eU3PGp7T #corporatevideo #videoproduction #marketing

With the rise of online platforms, video content has become a powerful tool for engaging audiences. Among the various types of video content, explainer videos stand out as a particularly effective means of communication. An explainer video is a short, animated or human-led video that explains a business idea, product, or service in a clear and engaging way. In this blog post, we’ll explore what an explainer video is and delve into the top five reasons why your business needs one. https://lnkd.in/gY8yF7iy #videomarketing #corporatevideos #videoproduction

It's one of Australia's oldest and biggest sporting and cultural events. With over 160 years of history, the Maryborough Highland Games, held on New Year's Day annually, features the best of Australian Olympians, Scottish Highland Dancing and festival activities for all ages. Following a 2 year hiatus due to COVID, the Games' committee were keen to return with a BANG! A massive part of this bang, was the introduction of a large-scale, tv-standard live-broadcast of the day's activities. Featuring live-graphics of over 60 races and 500+ athletes, 4 camera angles (including a drone) and commentary, we are very pleased to be the live-broadcast provider of the Highland Games. Read below about the introduction of our live-broadcast into the event, raising the digital standard of the illustrious event. https://lnkd.in/g3br5d9F #livebroadcast #videoproduction #sport