MILKRUN

Introducing… the MILKRUN website! 🎉 We’ve officially made it to the big screen… no, not the Oppenheimer, Marvel kind of big screen. We’re talking the laptop and computer kind. You can now shop our range of 10,000+ groceries while you browse the internet, online shop, and even when you're ""working"" during a Zoom meeting (for legal purposes, that's a joke). None of this would've been possible without the incredible MILKOs who worked tirelessly for months and months on this huge initiative (pictured below looking proud). If you’re keen to check it out and do today’s grocery shop, head to the website HERE [www.milkrun.com] Kushal Kumar: Project lead
 Mariah Poullos: Overall content management & website set-up
 Francis Stalin & Jo Paddock: Front-end development
 Poorna Surya P G, Ali Haidari, Praveenkumar Radakirouchenane Radakirouchenane, Anil Sankar Parameswaran, Surya Ramasamy & Jayanti Sahoo: Testing and development support
 Varun Bhargava & Nimal Muhundan: Back-end development and product integration
 Michael Eilith, Sophia Attrill: Data, segmentation and tag management integration Sanjeev Kumar, Chinmay Gogate - Cutover, Security and Launch Leonardo Miranda Lobos & Lydia Bradshaw: UX/UI and asset design
 Julia Tanevski: Copywriting
 Chalisa K. & Miranda Chau: Website and coordination support

How do we celebrate International Friendship Day at MILKRUN HQ? We make friendship bracelets, of course! In honour of the event, some of us exchanged bracelets with co-workers, while others got creative by MILKRUN-ifying their wrists and lanyards. Overall, a fun afternoon filled with lots of blue beads and bonding 💙

💡Discover MILKRUN's Path to Success! Want to know how quick-response delivery pioneer, MILKRUN, saw an impressive 18% ROI in the partnership channel with Partnerize? During the height of the pandemic, MILKRUN brought essential quick-response delivery services to market, becoming a lifeline for many. Following an acquisition, MILKRUN sought a marketing channel to support growth both locally and abroad. By forging strategic partnerships, including collaborations with card-linked-offer (CLO) partners in the affiliate channel, MILKRUN effectively drove new and returning customers to their app. This approach not only spurred growth but also made the affiliate channel their lowest-cost option for customer acquisition. Download our case study today to find out how MILKRUN capitalized quickly and optimized its strategy with the support of the Partnerize services team! https://okt.to/DLFQN8 #AffiliateMarketing #SuccessStory #CustomerAcquisition #Partnerize #ROI #MarketingStrategy

We're absolutely stoked to have Partnerize in our corner, helping us reach new heights with our affiliate marketing 🚀 Want to know how MILKRUN is taking the grocery delivery world by storm? Head on over and check out the case study on our partnership with Partnerize!

Here's a little sneak-peak into what went down at our company off-site last week. Thanks to Be Challenged, we were able to form our very own MILKRUN Orchestra (kind of). Let's just say none of us are going to quit our jobs to become violinists anytime soon. We'll stick to on-demand grocery delivery.

And that's a wrap for FY24! This week, the MILKRUN team got together at the Google Sydney Office - wearing blue, of course! 💙 We celebrated our FY24 achievements, chatted about what's to come in FY25, and even learned about the latest Google Maps features in a guest presentation. But the highlight? Our team bonding activity where we learned to play the violin! Did we sound good? Not really. Was it fun? Absolutely! Can we listen to Bittersweet Symphony ever again? Probably not. 😂 A huge thank you to the Be Challenged team who hosted the activity alongside their two incredibly patient and talented violin teachers. Overall, a fantastic day to set the tone for the new year!

As our order volume increases nationwide, we're always looking for ways to introduce new processes to enhance efficiency and speed. Over the past few months, our Store Ops team have trialling both a driver screen and a handover window at the Bondi store. These were introduced in an attempt to both provide our delivery drivers live updates on the progress of orders, as well as minimise congestion once drivers arrive in store! It's safe to say both the driver screen and handover window have passed their probation period, and we're looking forward to implement these initiatives across more locations.

The more MILKOs, the merrier. In Q3, we activated 196 new stores and with that came the welcome of a whopping 936 new team members! When you hear '196 new store launches', you probably think "oh, it mustn't be THAT hard". But here's just a snippet of what went on behind the scenes to make it all happen: - 196 pre go-live visits - 152 post go-live visits - 27 virtual engagement & training sessions (see last picture 😉) - 33 in-person MILKRUN training & masterclasses - 392 team members trained face to face An amazing achievement by our Operations team! We can't wait to keep spreading the MILKRUN Magic 💙

Going to the supermarket with kids? That should be considered an Olympic sport. This month, our latest ad hit TV screens across New Zealand and Australia, showcasing the all-too-familiar struggle parents face when in need of a pantry restock (if you know, you know). Great work to our Marketing team, and a huge thanks to Eyes and Ears for helping us bring this to life!

We hope you like the colour blue 💙 … Our awareness and local area marketing campaigns are now officially underway, meaning Aussies and Kiwis will be seeing a whole lot more of us when they’re out and about! From billboards, to tram and light rail wraps and even bus shelters, it’ll be hard to miss the MILKRUN magic on the streets. Extending a huge thanks to the MILKRUN Marketing team for pulling off this mammoth mission! Have you spotted them yet? Let us know where!