Particular Audience solves the endless aisle problem in eCommerce by creating a unique website for every customer. Using advanced AI, we ensure the right products are shown at the right time. Leveraging billions of shopping data points, we train AI to see, read, understand intent, and predict what shoppers are most likely to do next.
We apply cutting edge AI and machine learning to power hyper-personalized search and recommendations for both organic and sponsored products on retail websites. This results in 4-10x outperformance over legacy rules-based keyword-first approaches, with scalable programmatic product placement for brands and retailers.
We proudly partner with the world's most ambitious brands, including Sony, Target, The Good Guys, and Dan Murphy’s.
Our teams in the UK, USA, Canada, and Australia support clients worldwide.
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Industry
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Software Development
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Company size
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11-50 employees
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Headquarters
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Surry Hills, New South Wales
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Type
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Privately Held
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Founded
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2019
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Specialties
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machine learning, ecommerce, personalisation, recommendation, AB testing, data engineering, AI, SaaS, big data engineering, computer vision, deep learning, retail media, nlp, collaborative filtering, vector search, and llms