The Circle Back Initiative

"The trickiest metrics to gather in recruiting are strategic metrics that measure the business outcomes - you have just delivered some on our plate" This was a quote from a seasoned Head of Recruitment who had been struggling to find strategic insights to report to his C-Suite. This was said during a demo of our new Revenue Effect of Candidate Experience feature on Benchmarcx. Actual $/£/€ impact on revenue. It's game changing data and we are the only platform in the world that can provide this and CX benchmarking. Not even your ATS can do it. Last week one of our employers was able to demonstrate they had potentially created $x of new revenue through their CX. Check out our explainer video. #recruitment #talentacquisition #candidateexperience #HR

Welcome Tan Luong!

When we first started talking to this Benchmarcx customer they said they delivered a "great" candidate experience. When I asked them "Compared to who?.....your candidates are apply to other companies at the same time as you", the penny suddenly dropped. Here is just one of the many candidate touch points that they started measuring with us - the application experience which also includes the careers site/job ad content. As you can see they were not delivering as great an experience as their competitors for talent. So using our next level of benchmark data (not shown) they were able to work on areas where competitors for talent were more competitive. 6 months later, here is their result. #recruitment #talentacquisition #candidateexperience #HR Toby McKinnon

We end another busy week here at Benchmarcx by welcoming a new member of the team. Welcome to Toby McKinnon who has joined us as an Advisor. Toby brings with him a wealth of experience having been CMO at Sapia, Director of Marketing at Intuit and General Manager of Marketing at BOQ. We are excited to have his expertise in helping scale tech businesses as we venture on the next phase of accelerated growth and bring unprecedented candidate experience benchmarking and insights to employers everywhere! #recruitment #talentacquisition #candidateexperience #HR

We recognise the effort behind every job application, and how frustrating it is when that effort is met with silence. That's why we're committed to ensuring every applicant receives a response, no matter how many applications we receive. We’re proud to join The Circle Back Initiative in Australia and New Zealand, reinforcing our commitment to enhancing the candidate experience. When you join Serco, you’re joining a team that does important work that really matters. Ready to make an impact? Explore the career opportunities we have available, visit sercocareers.com #candidateexperience #ImpactABetterFuture #SercoASPAC #CircleBackInitiative 

One excuse we are often presented with by larger employers as to why they cannot join The Circle Back Initiative is "we just receive so many applications". So we absolutely love it when other large employers prove them wrong. And today is another example of doing the right thing regardless of size or volume of applicants. Welcome Serco to the Initiative in Australia. Thanks to Matthew Coleman, Kevin Alexander and Martin Haberle for all your work and consultation in joining the initiative and making this commitment to candidates. #recruitment #talentacquisition #candidateexperience #HR

🌟 Are you leveraging your candidate experience data to its fullest potential? As Talent Acquisition leaders, it’s crucial to understand not just what you're doing, but how well you're doing it compared to industry standards. 🔍 We've developed a quick, comprehensive assessment that benchmarks your Candidate Experience Data Maturity in just one minute. This is your chance to see where you stand and discover actionable insights to elevate your recruitment strategy. ✅ Why take this assessment? It's absolutely free. It only takes a minute. You'll receive instant, actionable results. 👉 https://lnkd.in/g8B4pwbj #recruitment #talentacquisition #candidateexperience #HR

We recently launched CBI Recruiter - The Circle Back Initiative's offering for individual recruitment professionals. The response has been terrific and we've been inundated with interest. As a result, we'll be announcing an expanded offering in the months ahead. CBI was created initially to encourage a consistently higher level of service across the recruitment landscape as a whole. One area that is often criticised, rightly or wrongly, for a lack of candidate care is recruitment agencies. It's fair to say competition for clients and candidates continues to be rife in agency land, meaning quality of service and outcomes have become even more important. Feedback from agencies signed up to our previous incarnation highlighted the visibility and brand enhancement a CBI accreditation made to their businesses. Candidates are more motivated to work with agencies and organisations when they are recognised by CBI because of the simple fact that they will receive a response to their application. It is a basic but incredibly important part of the job application process. That's why, today, Steve Gard and I are excited to announce the re-launch of the CBI Agency initiative - https://lnkd.in/grMEC5FM We want to ensure that every recruiter is recognised by CBI so this offering provides that opportunity while also recognising the agency's commitment overall. Australia and New Zealand are already leading the way on the global stage when it comes to providing exceptional candidate experience. CBI Agency will be a further step forward so that, ultimately, every job seeker receives a quality experience, regardless of the outcome. Sign up here - https://lnkd.in/grMEC5FM - or reach out to us to discuss further. 

This one’s for the recruiters. Hiring Managers please look away. Now they have gone, let’s admit one of the most frustrating things about recruitment is hiring managers delays, changes in brief, slow to book interviews, the quality of interview etc. The latter is a particularly worrying one for recruiters as we are generally not present so don’t know what’s happening. We have all experienced it. I used to bang my head against a brick wall trying to convince them that we will lose candidates, candidates won’t chose us or we need to provide a better candidate experience. The problem was that they just didn’t see the bigger picture and I couldn’t back up my point with evidence. So it’s no wonder one of the most favourite features on Benchmarcx is for recruiters to be able to show them the bigger picture with data that counts. Our CX datasets, available 24/7 and updated in real-time arm recruiters with benchmark data to show how the employer (and even the hiring manager) compares to other employers and hiring managers hiring the same talent (that’s the bigger picture). Essentially you can, with confidence and the evidence say, for example - “Hey our competitors are hiring X talent faster than us” or “Can we work together on how we sell the role and organisation in interviews as when hiring x skill/role we are not doing it as well as others” For B2C employers we can even say “X% of your candidates have been customers. The experience we are giving at interview could be costing (or even creating) revenue of X”. It’s game changing data - after all Candidate Experience is a team sport not just a Recruitment responsibility. Elevating CX in interviews and Hiring manager engagement is elevating recruitment conversations with stakeholders. It’s another reason why recruitment leaders are turning to our awarding winning, globally unique, advanced candidate experience analytics. But of course you could just keeping running your own surveys I guess 🤷♂️ Link in the comments for more insights.

We are very pleased to announce the next employer to join The Circle Back Initiative in Australia. Welcome to City of Casey Thank you to Shauna Tunstall and all the team for your commitment to candidate care. #recruitment #talentacquisition #candidateexperience #HR