About
I am an advertising professional with a passion for purpose-led work. Always looking to acquire new skills, I have worked across a variety of clients such as Pernod Ricard, KPMG, Officeworks, Revlon, LEGO, Princess Cruises, Under Armour, Woolworths and ING Direct, and supported charities such as Gotcha4Life, HeartKids and Batyr.
I have experience in multiple facets of the media planning process including communications planning, client management, pitching, trading and partner relationships. I am passionate about consumer-first planning and creating multi touch-point campaigns. However, my true purpose lies in doing what I do best for people who need it the most.
Activity
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Looking forward to keeping dreaming big with the wonderful UnLtd. team!
Looking forward to keeping dreaming big with the wonderful UnLtd. team!
Shared by Danielle (Elle) Galipienzo
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In less than 2 weeks I'll be braving the morning cold to run the 14km City2Surf in support of MOOD! MOOD is a social action brand producing a range…
In less than 2 weeks I'll be braving the morning cold to run the 14km City2Surf in support of MOOD! MOOD is a social action brand producing a range…
Shared by Danielle (Elle) Galipienzo
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Excited to meet the future leaders of our industry at the Youngbloods Mentoring Evening next week! Come have a chat & be inspired 🔥⚡ Only a…
Excited to meet the future leaders of our industry at the Youngbloods Mentoring Evening next week! Come have a chat & be inspired 🔥⚡ Only a…
Liked by Danielle (Elle) Galipienzo
Experience
Education
Licenses & Certifications
Publications
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Facebook Page Content, Does It Really Matter? : consumer's responses to luxury hotel posts with emotional and informational content
Journal of Travel Tourism & Marketing
This paper examines clients’ responses to luxury hotel posts with either an informational or an emotional appeal. The luxury hotel industry is selected for its hedonic characteristics and its use of Facebook as a branding tool. An experiment with repeated measurement was conducted involving 45 young adults, clients of luxury hotels, and users of Facebook.
Other authors
Honors & Awards
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B&T Women In Media Social Change Maker Finalist
B&T
Celebrating those who have dedicated significant time and effort to the community.
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Women Leading Change ESG Champion 2023
Campaign Asia-Pacific
This award recognises the woman who has made a lasting and positive impact on the business, demonstrated commitment to developing environmental, social and governance policies, practises and initiatives.
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B&T Women In Media Media Planner Buyer Finalist
B&T
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B&T 30 Under 30 Grand Prix Winner 2022
B&T
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B&T 30 Under 30 Media Planner/Buyer Winner 2022
B&T
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B&T 30 Under 30 Shortlist 2021
B&T
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B&T 30 Under 30 Shortlist 2020
B&T
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B&T 30 Under 30 Shortlist 2019
B&T
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Magna Cum Laude Dean's Honor
Dean, International University of Monaco
Dean's Honors List
Languages
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Spanish
Professional working proficiency
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Slovak
Limited working proficiency
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English
Native or bilingual proficiency
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French
Native or bilingual proficiency
More activity by Danielle (Elle)
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🚀 **Epic Projections!** 🎨 We are excited to share our latest collaboration with adidas, featuring an epic projections campaign showcasing State of…
🚀 **Epic Projections!** 🎨 We are excited to share our latest collaboration with adidas, featuring an epic projections campaign showcasing State of…
Liked by Danielle (Elle) Galipienzo
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🚨 New campaign alert 🚨 we're so excited to announce that the Mamamia x Sydney Swans x Listerine ❤️'Match Day Mingle'❤️ is LIVE across Instagram…
🚨 New campaign alert 🚨 we're so excited to announce that the Mamamia x Sydney Swans x Listerine ❤️'Match Day Mingle'❤️ is LIVE across Instagram…
Liked by Danielle (Elle) Galipienzo
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