About
Brand Specialist and Advisory Consultant / Corporate, Retail, Industrial, Sport, Event, Hospitality branding / Mergers & Acquisitions, Restructure branding
WHAT I DO:
I am a Brand Design expert. My company R-Co Brand helps create marketplace advantage. Through a strategic process we invigorate internal cultures, strengthen external brand recognition and establish deeper customer relationships. We bring strategic objectives to life as a compelling brand visualisation program extended through communication, environmental and digital creative.
WHO I WORK WITH:
I engage with SME’s through to multi-national corporates, and Government, sport, event, hospitality, professional, arts, tourism, manufacturing and primary industry sectors.
My experience includes brand design programs for AustralianSuper, Telstra, BHPBilliton, CIMIC, AusNet services, Crown Resorts, Sydney 2000 Olympic Games, Melbourne 2006 Commonwealth Games, Invictus Games Sydney 2018, AFL, Cricket Australia, Cricket Victoria, Golf Australia, Tennis Australia, MCG, Melbourne Convention Exhibition Centre, Hyatt Hotels, Yarra Trams, Royal Children’s Hospital Melbourne, Victoria Police, Rialto, Queen Victoria Market, Chadstone Shopping Centre, Mooney Valley Racecourse, Melbourne Market, Caulfield Racecourse, Brand Tasmania. I consulted to the Beijing 2008 Olympic Games and currently to the Barcelona City brand program.
WHAT MAKES US DIFFERENT:
When you partner with R-Co Brand you will work with an expert team who are passionate about delivering business results for our clients through rewarding relationships; celebration of creativity; strategic thinking; agile methodologies and a belief that ambitious, impactful and relevant work can move the economy and society forward.
Our relationship commences with a conversation to explore what we can do together. If you would like to know more, please reach out to me on LinkedIn, or email me [email protected].
Articles by Richard
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Tennis Australia serves up a brand ace.
Tennis Australia serves up a brand ace.
By Richard Henderson
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R-Co contributes to Creative Victoria collaboration in Hong Kong
R-Co contributes to Creative Victoria collaboration in Hong Kong
By Richard Henderson
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The importance of Brand amidst Digital Disruption
The importance of Brand amidst Digital Disruption
By Richard Henderson
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Today the racing for Group 1, the youth teams with parent America's Cup teams was cancelled, as Group 2 racing was yesterday, so all of the UniCredit…
Today the racing for Group 1, the youth teams with parent America's Cup teams was cancelled, as Group 2 racing was yesterday, so all of the UniCredit…
Liked by Richard Henderson
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Can Mondo’s Name Cut Through the Noise? At Mondo, they believe their name isn’t just a label—it’s a distinctive statement. In an energy sector…
Can Mondo’s Name Cut Through the Noise? At Mondo, they believe their name isn’t just a label—it’s a distinctive statement. In an energy sector…
Shared by Richard Henderson
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A new flavour for Frozen For You We’re excited to share how Xfacta brought a fresh breeze of creativity to Frozen For You! Our design team has…
A new flavour for Frozen For You We’re excited to share how Xfacta brought a fresh breeze of creativity to Frozen For You! Our design team has…
Liked by Richard Henderson
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It doesn't have to be a constant battle to get a project or campaign over the line. Here are 5 common mistakes agencies make to make it hard for…
It doesn't have to be a constant battle to get a project or campaign over the line. Here are 5 common mistakes agencies make to make it hard for…
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We’re on the lookout for the next member of our growing team. If you’re experienced in delivering landscape projects and enjoy working with people…
We’re on the lookout for the next member of our growing team. If you’re experienced in delivering landscape projects and enjoy working with people…
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🥊🦘 Andoo Team Australia was on the water for day two of official practice today for the UniCredit Youth America's Cup! There was a lot of foiling…
🥊🦘 Andoo Team Australia was on the water for day two of official practice today for the UniCredit Youth America's Cup! There was a lot of foiling…
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