About
Hi, Tania Fountain here, your LinkedIn marketing and communications specialist and the founder and Director of Fountain Marketing and Media.
I am an experienced marketing and communications professional having worked in sales and marketing roles for local businesses and international brands, for local government and for quite some time, within the sport and recreation sector.
My broad range of experience crosses the full spectrum of marketing and communication deliverables including everything from managing external contractors and design agencies, branding, to managing industry events and brand ambassadors.
Following a successful career working with leading international brands, such as Polytan, APT and SportGroup, in 2019 I decided to establish my own footprint by founding Fountain Marketing and Media.
A boutique agency providing LinkedIn marketing and communication services designed to increase our client’s online presence and reputation, authority and influence using effective communication strategies that create new business opportunities and ignite long term success.
Whilst I enjoy running a boutique agency, I also love giving back to the community and professional industry, so I volunteer as the Commercial and Communications representative for School Sport Victoria and are a non-executive Director for the International Association for Sport and Leisure Facilities (IAKS), Australia and New Zealand.
I’m passionate about working with people and brands looking to leverage the power of LinkedIn, and those looking to shape a sustainable, healthier and more active community for tomorrow.
I operate with a strong commitment to integrity, transparency, passion, collaboration, creativity and education.
Think we would get along? If this sounds like you…. Let’s connect!
You can also see what some of my clients have said about their experience working with me here: http://bit.ly/3nCEwha
Thanks for checking out my page and I look forward to connecting with you soon.
Feel free to follow me and the Fountain Marketing and Media LinkedIn page for interesting tips and tricks on how to navigate LinkedIn’s ever-changing algorithms, optimise your profile and stand out against the other 900 million users on LinkedIn.
Articles by Tania
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Introducing Fountain Marketing and Media - The newest arrival to the marketing community.
Introducing Fountain Marketing and Media - The newest arrival to the marketing community.
By Tania Fountain
Contributions
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How can TikTok help you build your brand?
TikTok has certainly become a popular platform for some advertising agencies due to its large and engaged user base however, I would encourage all marketers and brands to do their homework to determine if the desired target market and ideal customers are actually using TikTok, or not. It will also be interesting to see how the platform continues to develop over time and if the significant concerns around privacy and security continue to deter new users from joining the platform or not.
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How can TikTok help you build your brand?
Marketers exploring TikTok for advertising should approach the platform with a degree of caution. Concerns such as ad avoidance by users who can easily skip or scroll past ads, limited targeting options compared to other platforms, and the risk of ad saturation due to the growing number of advertisers all pose real challenges. On the other hand, if you do proceed to advertise on TikTok, to succeed, advertisers need to very carefully craft engaging content that not only fits the platform's style and culture, but also stay true to the brands essence and positioning strategy.
Activity
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Thanks Sydney, just a quick trip but watch those pins grow, thanks Playground123 for providing such an excellent platform which allowed me to get to…
Thanks Sydney, just a quick trip but watch those pins grow, thanks Playground123 for providing such an excellent platform which allowed me to get to…
Liked by Tania Fountain
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Just take 2 mins to read this………..Sometimes it’s the unsung hero’s of yesteryear that gave us green open spaces. 20 years ago open spaces were…
Just take 2 mins to read this………..Sometimes it’s the unsung hero’s of yesteryear that gave us green open spaces. 20 years ago open spaces were…
Liked by Tania Fountain
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A huge thanks to Martin Sheppard FCIMPSA, MSAPIA and the brilliant team for another exceptional National Sports and Physical Activity Convention…
A huge thanks to Martin Sheppard FCIMPSA, MSAPIA and the brilliant team for another exceptional National Sports and Physical Activity Convention…
Liked by Tania Fountain
Experience
Education
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Activities and Societies: Introduction to Management, Marketing, Advanced Innovative Business Practice, Sports Business Management, Critical Thinking in Management, Sports Marketing, Business and Society, Sport Clubs and Facilities Management, Governance and Sports Law, Sports/Advertising/Media, Events Management, Introduction to Business Law, Financial Information for Decision Making, Contemporary Issues in Entrepreneurship and Innovation, Industry Consulting Project.
The Bachelor of Business with a Major in Sports Management degree compliments my professional and corporate industry experience with contemporary concepts and new approaches to managing sporting clubs and facilities, organising events and developing community initiatives that promote healthy living.
I have consolidated my skills in sports marketing, management and business law as well as the
theoretical components of business, finance and events.
I plan to use this degree to…The Bachelor of Business with a Major in Sports Management degree compliments my professional and corporate industry experience with contemporary concepts and new approaches to managing sporting clubs and facilities, organising events and developing community initiatives that promote healthy living.
I have consolidated my skills in sports marketing, management and business law as well as the
theoretical components of business, finance and events.
I plan to use this degree to help the corporate world of business play a larger role in the activation of CSR (Corporate Social Responsibilities) empowering sporting communities, creating viable pathways, sustainable practices and supporting philanthropy efforts. -
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I completed a double, advanced diploma with the intention of having a broad skill bank at the completion, and ultimately performed so well that i was successful in obtaining a corporate management development trainee-ship to take me straight out of study and into the workforce in a full time capacity.
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Activities and Societies: I was in a band - playing the drums and piano. I still love to do both!
Licenses & Certifications
Volunteer Experience
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Advisory Board - Commercial and Communications Representative
School Sport Victoria
- Present 1 year 8 months
Education
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Honors & Awards
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Letter of Commendation
Swinburne University Online
Recognised for high grades within all three teaching periods of 2021, placing me among the top few students for the year as a whole.
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Event Coordinator
City of Casey
I received an award in recognition of the work performed in the lead up to and execution of the Doveton Show
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Graduation Guest Speaker
William Angliss
• Selected to be the Public Speaker at William Angliss Institutes Graduation of 2006
• Published in the 2007 William Angliss Institute course guide brochure recognising my achievements during study and after graduation with William Angliss.
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Certificate of Merrit
Victorian Psychological Society
I was awarded The Certificate of Merit by the Australian Psychological Society for recognition of the highest achievement in Year 12 Psychology.
Languages
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English
Native or bilingual proficiency
Recommendations received
26 people have recommended Tania
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