About
Accomplished marketing & media comms planner with over 18 years’ working both client side and agency.
Extensive experience working across UK, APAC regional markets across a global client base (LEGO, Go Pro, Coca Cola, Brown Forman), alongside iconic Australia brands, (NRMA Insurance, Cricket Australia, Priceline, Bunnings Warehouse).
Strategically minded with a proven track record in driving strong brand and commercial outcomes.
Current role: National Strategy Director at Initiative.
2023 - Initiative Global Agency of the year - Campaign
2023 - Adweek - international campaign of the year. NRMA, A Fire Inside
IAG - Australian Grand Effie Winners 2021: NRMA Insurance
'Every Home is Worth Protecting'.
- Insight and Strategic Thinking for NRMA 'Snapping Australia out of their home apathy'.
Personal
- UM - 2016 CEO Agency Person of the Year.
Work
-Winner 2014 - ING Australia - Festival of Media Global
Winner 2015 - B&T Media Campaign of the Year. best. Jägermeister - Creatures of the Night.
Winner 2016 - Build Your LEGO Xmas - B&T Media Campaign of the Year 2016
Activity
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Proud big sister moment. Today, my sister launched DSNHAUS. After years of running her freelance business, she has officially opened her own design…
Proud big sister moment. Today, my sister launched DSNHAUS. After years of running her freelance business, she has officially opened her own design…
Liked by Thomas Dodd
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Great timing for this post to be shared, whilst I’m currently taking a week off for a mid-year refuel. Following another fantastic MFA Leadership…
Great timing for this post to be shared, whilst I’m currently taking a week off for a mid-year refuel. Following another fantastic MFA Leadership…
Liked by Thomas Dodd
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I’m happy to share that I’m starting a new position as Senior Creative at Howatson+Company!
I’m happy to share that I’m starting a new position as Senior Creative at Howatson+Company!
Liked by Thomas Dodd
Experience
Education
Languages
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Norwegian
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More activity by Thomas
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Excited to take on this new role within the MFA 5+ committee, bring on the Cramer + Kramer combo!
Excited to take on this new role within the MFA 5+ committee, bring on the Cramer + Kramer combo!
Liked by Thomas Dodd
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So thrilled to to see NRMA Insurance A Help Company live in the wild on TV, outdoor, on radio, in print and across digital this week as part of our…
So thrilled to to see NRMA Insurance A Help Company live in the wild on TV, outdoor, on radio, in print and across digital this week as part of our…
Liked by Thomas Dodd
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We're delighted to announce the promotion of Sue-Ellen Osborn to the new role of National Head of Investment, while Cleo Lam steps up as Head of…
We're delighted to announce the promotion of Sue-Ellen Osborn to the new role of National Head of Investment, while Cleo Lam steps up as Head of…
Liked by Thomas Dodd
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🌟 We are proud to share that Alastair Baker has been promoted to Chief Planning Officer Havas Media Network Australia🌟 Alastair Baker is an…
🌟 We are proud to share that Alastair Baker has been promoted to Chief Planning Officer Havas Media Network Australia🌟 Alastair Baker is an…
Liked by Thomas Dodd
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Fair to say it’s been a bit of a milestone week for QMS – and for me personally. After 18 months of planning and preparation, the Olympic Games…
Fair to say it’s been a bit of a milestone week for QMS – and for me personally. After 18 months of planning and preparation, the Olympic Games…
Liked by Thomas Dodd
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Getting briefed to work on a campaign for LEGO Space definitely made my inner space-obsessed child happy.... But never did I think that this would…
Getting briefed to work on a campaign for LEGO Space definitely made my inner space-obsessed child happy.... But never did I think that this would…
Liked by Thomas Dodd
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An incredible thought-leadership session lead by Initiative Sydney for our clients that dove into the ‘new economy’ and what this means for media…
An incredible thought-leadership session lead by Initiative Sydney for our clients that dove into the ‘new economy’ and what this means for media…
Liked by Thomas Dodd
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