Below is a roadmap, guiding campaigners and policymakers towards a future where youth participation in electoral processes is not just encouraged but celebrated as a cornerstone of a vibrant democracy https://lnkd.in/dkd96Uvf
Mesogio
Media Production
Sofia , Bulgaria 123 followers
reducing complicated to awesomely simple...
About us
How Can mesogio Help? Whether you’re looking for ongoing support or one-off strategic input, here are some of the services we provide to business, institutions and individuals Raising awareness or increasing visibility of a task, activity, business, brand or personality Building relationships with influencers: journalists, bloggers, influencers within social networks Online engagement with customers: community outreach and development Differentiation: developing a distinct brand voice, ensuring consistency of message Social media strategy development: guidance, training, implementation, social media monitoring and reporting. If this all sounds a bit fancy then let’s be clearer: another way of describing our services would be to say that we can help you with PR, social media engagement, copywriting and brand development.
- Website
-
http://www.mesogio.info
External link for Mesogio
- Industry
- Media Production
- Company size
- 2-10 employees
- Headquarters
- Sofia , Bulgaria
- Type
- Privately Held
- Founded
- 2012
- Specialties
- Writing, Editing, EU affairs, Proofreading, Social Media strategy, Digital Media Production, Creative copywriting, SEO copywriting, Content strategy, Digital copywriting, Storyboard-Scenario development, and Video voiceovers
Locations
-
Primary
Sofia , Bulgaria 1000, BG
-
Brussels, Brussels 1050, BE
-
Birmingham, West Midlands B4 7DA, GB
Employees at Mesogio
Updates
-
In today's volatile global landscape, the recent escalations in the Israeli-Palestinian conflict as of October 2023 serve as a poignant reminder of the unique challenges posed by conflict crises. For those of us in the communications field, these situations raise complex questions: How do we maintain brand discipline while effectively addressing the intricate needs of various stakeholders? ☮ 🕊 More here: https://lnkd.in/dHJQDSu8
A Guide to Maintaining Brand Discipline During Conflict Crises — Mesogio | reducing complicated to awesomely simple...
mesogio.info
-
How to Write a Knockout Brief for Your Next Comms Campaign https://lnkd.in/dSrcCCxU
How to Write a Knockout Brief for Your Next Comms Campaign — Mesogio | reducing complicated to awesomely simple...
mesogio.info
-
Why Persona Profiles Matter A well-crafted persona profile can make or break an awareness campaign. https://lnkd.in/dtcy32ND
Crafting Campaign Personas: Targeting young European audiences in 2024 — Mesogio | reducing complicated to awesomely simple...
mesogio.info
-
Mesogio reposted this
https://lnkd.in/dzZmBWCT Cracking the Code: Mastering Facebook's Video Algorithm for Optimal Reach in EU Public Sector Campaigns in 2023
Cracking the Code: Mastering Facebook's Video Algorithm for Optimal Reach in EU Public Sector Campaigns in 2023 — Mesogio | reducing complicated to awesomely simple...
mesogio.info
-
https://lnkd.in/dkV-T-cZ Merging Worlds: How to Nail Public Sector Communications Bids by Adding UX Design and Research Hello Everyone, Digital transformation is touching every aspect of our lives, and the public sector is no exception. But when you’re putting together a bid for a communications campaign, how often do you think about the User Experience (UX)? In this article, we’re diving into why UX matters and offering some practical tips on how to weave it into your bids. Why Bother with UX? If you think UX is just about nice buttons on a sleek interface, think again. A solid UX can turn a tedious task like renewing a permit into a smooth, even pleasant, experience. For public sector organisations, delivering such experiences is key for building trust and ensuring the public is engaged and well-informed. Case Studies in Getting it Right 1. Government Digital Service (GDS), United Kingdom: These folks turned UK’s public service websites from labyrinths into user-friendly platforms. They relied on in-depth UX research to make the sites more accessible and efficient. 2. European Commission: Their “Digital Strategy 2020-2024” places a strong emphasis on user-centricity. One of the standout projects is the revamp of the Europa website, aiming for an intuitive navigation system informed by extensive UX research. It serves as a prime example that understanding your audience is vital, even at the level of pan-European governance. Tips for Nailing Your Bid Start Early Kick off your UX research when you’re just beginning to put together your bid. Understand your audience’s needs and behaviours so you can address them in your proposal. It’ll make your bid stand out. Team Up You’ll want UX designers and researchers at the table when you’re preparing your bid. Their input can change how the solution is presented, making it more appealing to those who will review your proposal. Use Metrics that Matter Add metrics that align with UX goals. Something like “user satisfaction rate” can offer a more complete picture of how effective your proposed solution could be. Budget Smartly Be upfront about the costs of integrating UX into your strategy. It not only shows you’ve thought the whole thing through but also highlights the essential role UX plays in your plan. Wrapping Up Look, public sector communication isn’t just about getting the message out. It’s about making sure the message is received, understood, and acted upon. Including UX design and research in your bids can be your ace in the hole, making your proposal more competitive and, if you win, ensuring the campaign is more effective. As your roles in campaign management evolves, this approach might be right up your alley. Why not consider infusing some UX elements into your next public sector bid? You’d be raising the bar for what these campaigns can achieve. Cheers, George
-