Sawsan Arja

• Designing intuitive and engaging user interfaces for our portfolio of startups and ensuring a seamless user experience across all digital platforms.
•Developing branding & marketing collaterals for Spring Studios and our portfolio companies

Contributed on both UI/UX aspects of both the dashboard and mobile platform of Skiplino.

I worked on:
Competitor Analysis, Market Research, User Personas, User Research & CJM, IA and user flows, Prototyping, Usability Testing, Composition & Layout, Creating Design Systems and guidelines, HIG & Material Design, Responsive.

Created the full UI/UX Design for Make Me Up, an Augmented reality platform in the beauty and lifestyle industry that is soon to launch in Bahrain and the GCC region.
I was involved in the project from inception as a lead designer and creative development ( innovative ideas and approaches to layout and the whole vision of the platform )

• Create and design marketing assets leveraging appropriate content for advertising campaigns
• Assess trends and insights to make strategic recommendations to drive engagement and brand awareness
• Create mockups that give the viewer a complete understanding of the final product
• Brainstorm with other members of the marketing team to come up with relevant campaign ideas and new growth strategies
• Create designs for social media usage/campaign/ads
• Maintain consistency of… عرض المزيد

• Create and design marketing assets leveraging appropriate content for advertising campaigns
• Assess trends and insights to make strategic recommendations to drive engagement and brand awareness
• Create mockups that give the viewer a complete understanding of the final product
• Brainstorm with other members of the marketing team to come up with relevant campaign ideas and new growth strategies
• Create designs for social media usage/campaign/ads
• Maintain consistency of high-quality deliverables.
• Create fully responsive websites from concept to final hand off to engineering.
• Create wireframes, storyboards, user flows, process flows and site maps to communicate interaction and design ideas. عرض أقل

• Working within brand guidelines to design fully responsive websites , site banners, emails/newsletters, display ads, etc. from concept to final hand-off.
• Ensuring all creative design to be fully responsive and cross-browser compatible.

• UI & UX design for Atbaki, a cooking digital mobile platform.
•Upholding and improving upon the brand identity, colors, UI standards of Atbaki Mobile Application.
• Ideate and concept solutions, putting insights from research and data into action.
• Collaborating with other members of the team to ensure assets are aligned and delivered on time.

• Creating visual concepts, to communicate ideas that inspire.
• Developing the overall layout and production design for various applications such as advertisements, brochures, corporate identity, presentations, social media, web design.. etc.
• Handling design process from start till production.

designed Brochures, Posters,Websites, Logos, Ads...