Jean Christian Mies
São Paulo, São Paulo, Brasil
4 mil seguidores
+ de 500 conexões
Sobre
CEO | President | Managing Director | General Manager | Board Member | Business and…
Artigos de Jean Christian
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O poder transformador da Inteligência Artificial
O poder transformador da Inteligência Artificial
De Jean Christian Mies
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O futuro dos negócios na linha de código dos desenvolvedores
O futuro dos negócios na linha de código dos desenvolvedores
De Jean Christian Mies
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A Geração Z e a transformação digital dos pagamentos
A Geração Z e a transformação digital dos pagamentos
De Jean Christian Mies
Contribuições
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How do you convince users to adopt a new payment system?
The level of trust in new technologies varies greatly across different regions in the world. Trust in payment systems has a lot to do with trust in the financials system and actors (i.e. banks, governments), familiarity with technology and ultimately with the level of financial inclusion of a given society. Trust is typically built rather slowly initially (as it many times relies on word of mouth, rather than on expensive marketing campaigns) and eventually reaches a tipping point in building momentum once a critical mass adopts the system. Nevertheless, constant communication and information by trusted entitites (e.g. your bank, your preferred retailer, etc) are needed to support the ramp up.
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How do you convince users to adopt a new payment system?
I agree that a simple onboarding process is a crucial success factor. An easy onboarding and/ or implementation ensures faster adoption rates. Highly successful payment methods, like Ideal in the Netherlands or Pix in Brazil are developed in a way that ensures full interoperability for providers (any provider that integrates and offers the payment method uses the same technology standard) and platform ubiquity for end users (e.g. technology runs seamlessly on iOS and Android from day 1)
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How do you convince users to adopt a new payment system?
In my experience, the value prop of new payment methods centers around 3 key factors: convenience, security and cost effectiveness. These factors determine the adoption rate of new payment systems both for consumers and businesses. A perfect example for the successful implementation of a new payment system is the instant payment method PIX in Brazil. Since its launch in October 2020, more than 150 million consumers have adopted the payment method.
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How do you convince users to adopt a new payment system?
Incentives and rewards certainly contribute to the adoption of new payment methods but they can hardly be seen as decisive factors for the success of a payment system. In my opinion, more important than incentives or rewards are factors like the easy access to a certain payment method and its acceptance rate by merchants and businesses in a given market. The easier (as in convenient + secure) it is for consumers to start using a payment method and the more incentives (i.e. cost efficiency, settlement speed, etc.) there are for merchants to offer the payment method, the higher the adoption rates will be.
Atividades
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As inscrições para o programa de trainee da Stone estão abertas! Você sabia que, pelo Recruta, você tem a chance de ser protagonista em projetos…
As inscrições para o programa de trainee da Stone estão abertas! Você sabia que, pelo Recruta, você tem a chance de ser protagonista em projetos…
Compartilhado por Jean Christian Mies
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Beyond happy and excited to start my journey at Amazon Web Services, leading the LATAM business together with the team! I am passionate about…
Beyond happy and excited to start my journey at Amazon Web Services, leading the LATAM business together with the team! I am passionate about…
Jean Christian Mies gostou
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Na semana passada, participamos do #ECBR, onde tivemos a oportunidade de apresentar todo o escopo de soluções da Stone. Com nosso ecossistema…
Na semana passada, participamos do #ECBR, onde tivemos a oportunidade de apresentar todo o escopo de soluções da Stone. Com nosso ecossistema…
Compartilhado por Jean Christian Mies
Licenças e certificados
Idiomas
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English
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Portuguese
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Spanish
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German
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Organizações
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BR Angels
Associate Member | Angel Investor
- o momento -
Merchant Risk Council
Co-Leader LATAM Expansion
- o momento -
Purdue Alumni Association
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- o momento
Recomendações recebidas
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O conceito de ESG (sigla em inglês para práticas ambientais, sociais e de governança) não deve ser visto apenas como um conjunto de “standards” a…
O conceito de ESG (sigla em inglês para práticas ambientais, sociais e de governança) não deve ser visto apenas como um conjunto de “standards” a…
Jean Christian Mies gostou