m5 the agency

m5 the agency

Advertising Services

Ideas that Influence

About us

One of Canada's largest independent marketing agencies, offering all of the services you'd expect plus a few more you might not. East coast proud, national in scope.

Website
http://www.m5.ca
Industry
Advertising Services
Company size
201-500 employees
Headquarters
Halifax | St. John's | Moncton | Saint John
Type
Privately Held
Founded
1981
Specialties
Strategic Marketing and Communications, Online & Interactive, Direct Marketing & CRM, and Audio and Visual Production

Locations

Employees at m5 the agency

Updates

  • View organization page for m5 the agency, graphic

    7,489 followers

    Did someone say free? 👀 With the rapid pace of innovation, the world is evolving fast, and staying ahead is more important than ever. If you want to stay updated on all things AI and gain valuable insights into AI tools for effective market research strategies, this is an opportunity you won’t want to miss! Sign up today 👉 https://lnkd.in/euyV7x5U

    View organization page for MQO Research, graphic

    192 followers

    MQO's Brenden Sommerhalder, a national leader in applied A.I. development and use for research + professional outcomes and managing director of our MQO A.I. Hub (https://mqo.ai) SaaS platform, is delivering a free webinar as part of Canadian Research Insights Council (CRIC)'s ongoing education and professional development initiative. Sign up today! https://lnkd.in/euyV7x5U /// You can’t turn a corner without seeing or hearing something about AI these days; but most don’t really understand what it is, how it works, or most importantly – how to leverage it for professional outcomes. If that sounds like you, don’t worry; you’re certainly not alone. This webinar is designed to equip Market Research Professionals with the knowledge to effectively leverage generative AI for richer insights and enhanced efficiency. The session will focus on making this technology accessible and practical, with an emphasis on integrating AI tools seamlessly into professional insights workflows. We will explore the foundational concepts of generative AI, including key elements like “tokens” and critical parameters such as temperature, frequency penalty, and nucleus sampling that influence AI behavior and output. Additionally, we’ll delve into model fine-tuning, practical use cases, and best practices with by hands-on examples that you can immediately apply to enhance your work. By attending, you will gain an intuitive understanding of AI’s capabilities and limitations, alongside actionable strategies to immediately start using generative AI tools more effectively in your market research projects. This session is perfect for those new to AI and more seasoned users alike, providing valuable insights that can enhance your approach to research.

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  • View organization page for m5 the agency, graphic

    7,489 followers

    Re’Mix/rē’miks (Verb) To create a new or different version of something existing.   Come behind-the-scenes with us on a recent shoot with L’nuey for our campaign “Mi’kmaq Re’mix”. This campaign aims to share the real progress L’nuey and the Epekwitnewaq Mi’kmaq are making to re’cover and re’claim their heritage, culture, and identity. 🪶    Special shout out to our dancers who were game to dance on cliffs, beaches, fields, and alleyways to showcase all facets of Epekwitk’s beauty. 

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  • View organization page for m5 the agency, graphic

    7,489 followers

    Art critic 🛑 Critical thinker ✅ Our recent brand campaign with TakeChargeNL shows how they never stop thinking of ways to save energy. Fun fact? We needed a local café to shoot at during the day but of course couldn't ask anyone to shut down just for us… luckily, we found Todd Perrin's new spot, Rabble, that hadn't opened yet, and he happily let us shoot there. Maybe we can give him a plug as thanks.💡😉

  • View organization page for m5 the agency, graphic

    7,489 followers

    Moments from Moonlight Bazaar in Saint John this past weekend… 🌖   We love sponsoring this event each and every year - there’s nothing quite like it. Between the food, entertainment, craft vendors, and curiously creative people who attend, there’s no wonder it’s the most anticipated street festival in ATL.✨   Catch you next month at Moonlight in Charlottetown. 😉

  • View organization page for m5 the agency, graphic

    7,489 followers

    Today marks Caleb’s last day with us as a work term student in our St. John's office. 🫶 To soften the blow of how much we will miss him, he gifted us with the presence of his new puppy, Wendell. If you ever want to get out of some awkward goodbye hugs or sad faces, go get yourself a Wendell. Caleb worked as an Insights & Planning Coordinator and had THREE work terms with m5, so he’s kind of a big deal to us... we hope you enjoy wrapping up your final semesters at MUN, Caleb! All the best. 📓✍🏻📚

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  • View organization page for m5 the agency, graphic

    7,489 followers

    Say hello to our newest Account Exec in St. John’s, Beth! 👋 Beth joined us this summer and works on General Motors, recently graduating from MUN with a Bachelor of Commerce earlier this year. Another globetrotting new hire, she just recently got back from a whirlwind 3-week European adventure, her favourite country being Switzerland. ✈️ Beth's also been dancing since she was three - so she always gets right to the "pointe", sweeping clients off their feet... nobody puts Beth in the corner... okay we're done. Great to have you, Beth! 😊

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  • View organization page for m5 the agency, graphic

    7,489 followers

    We're thrilled to introduce you to a new team member in the Halifax office, Jacquie! Born and raised in Toronto, she’s called Halifax home since 2007 and is a marketing powerhouse with over 12 years of experience—7 of those in the agency world. She’s passionate about digital marketing, and always striving to deliver the very best through open and honest communication. Fun fact? She’s been cage diving with great white sharks - a soft-skill in our books. We believe it helps make her better equipped to tackle any tangly problems head-on.🦈 So great to have you, Jacquie!

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  • View organization page for m5 the agency, graphic

    7,489 followers

    Our recent campaign for CAA Atlantic is here to remind even the most EXTRA folks to get themselves EXTRA extra peace of mind for their summer roadies. 🚗   Learn what a “moose toot” is, or discover the impressive features of a Newfoundland-proof jacket that you could be seeing on the runways during St. John's Fashion Week! 🫎🧥

  • View organization page for m5 the agency, graphic

    7,489 followers

    Celebrating the official launch of the 2025 Jeux du Canada Games Volunteer Program with our friends Atlantic Lottery!   m5 teams in St. John's and New Brunswick joined forces to power up the press conference with some local flavour, including personalized JamJams from Petite Sweet Dessert. 👌   Are you interested in becoming a volunteer for the 2025 Canada Summer Games? Registration is now open - there are over 150 different roles to choose from! Learn more 👉 https://bit.ly/3YwJFI0.   Atlantic Lottery is the exclusive presenting partner of the 2025 Canada Games Volunteer Program.

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