Tendril Studio

Resilience, hope, human triumph: things we often celebrate through sport, but why not through building good financial habits? We teamed up with Wealthsimple and Base Design to create an OOH campaign that paired athletic imagery with real-life goals—reminding us that our financial wins can be just as deserving as a win in the field or court. We produced four photorealistic environments, taking care to include imperfections and flourishes to differentiate from the video game look. Portraying our runner in motion and other environmental cues of human presence helped achieve a warm, near-anthropological vibe without feeling uncanny. All in a three-week timeline, involving multiple media placements across Canada. 📷 by Wealthsimple Thank you to the Wealthsimple team Marc Tavas, Thierry Ambraisse, Jacob Weinstein + Amy Savidge and Base Design David Yousif, Carlos Bocai, Ferran Feixas. #wealthsimple #3d #design #tendril

To tease Figure's next-gen F.02. Tendril's objective was to visualize its first-of-its-kind engineering achievements through a sophisticated, artistic, and mysterious lens that would have been impossible to capture on camera. Inspired by F.02’s human form factor, we started with the curiosity and bare-bones simplicity of a life drawing session to study its anatomy: • how do we emphasize the precision + complexity of its components (actuators, joints, skeletal structure, hands and feet, and torso packaging)? • how do we truthfully render its diverse range of custom-made exterior materials in a new, imaginative light? Starting literally from the ground up, we let the elegance of F.02’s range of motion, joint + gear movements, and torque positioning tell the story. ▶️ Check out the case study at tendril.studio/figure02

Figure is a humanoid robotics company. Valued at $2.6 billion, it’s at the forefront of AI robotics innovation with investments from titans like Microsoft, Nvidia, OpenAI, and Jeff Bezos. To build hype for the F.02, their second general purpose robot, Figure came to Tendril Studio to create teaser films that demonstrate the elegance of the F.02’s materials and movements, juxtaposed with the groundbreaking engineering beneath the surface. Sound by CYPHER. Many thanks to our partners at Figure: Brett Adcock, David McCall, SYDNEY HARDY ▶️ Full creds here https://lnkd.in/gi5srqzH Case study soon.

This is what happens at Tendril when there's no brief. 🌱 The industry moves fast. Evolving trends can easily sweep us all along similar paths and leave us with the urge to go completely off-road every now and then. Introducing the Seed program: crafted by our studio artists, purely for the love of creation. It's where we can cultivate an environment for the team's creativity to flourish and flow wherever we want it to go: never-seen mishmashes of different aesthetics, happy accidents turned into new techniques, and experimentation before perfecting execution. Like improv, there are no rules. Just a "yes, and" mindset we're excited to share beyond Tendril, too. Stay tuned for updates if you also feel the occasional urge to go rogue ✨ #tendrilseed #rnd #experimentation

Tendril created a series of interactive films for Deloitte to showcase their CypherSphere product, a service that offers protection against cyber threats. The output was integrated into a series of interactive touchscreens for Deloitte at the RSA Conference. Check out more here - https://lnkd.in/g_V9pjgH #3D #motiondesign #deloitte #cybersecurity #RSAC

Tendril created a series of interactive films for Deloitte to showcase their CypherSphere product, a service that offers protection against cyber threats. The experience puts you in the shoes of an individual who is experiencing a cyberattack, then walks you through the solutions and integrations that would resolve and proactively protect against future attacks. There were five scenario walkthroughs: from a simple phishing scam to a more complex multi-pronged approach. Visually, the biggest challenge was making the “invisible” visible. Our visual language needed to be faithful to the complex mechanisms at work, while balancing design and UX best practices. The result was an impressive elevation of the product branding, intersected with animated and three-dimensional visual metaphors that guides the viewer from uncertainty to resolution. The output was integrated into a series of interactive touchscreens for Deloitte at the RSA Conference. Its seamlessness and clarity made a lovely invitation for anyone to learn more about staying safe—perfect for a sector that’s as dense and lacking in universal literacy as cybersecurity. Check out more here - https://lnkd.in/g_V9pjgH Thank you Aaron Dunser, Kelsey Ferris, Micah Whitson, Kerry Lynch, Erika Hipkins, Alice Worsham, Erin Paulin, Chad Testa, Courtney McIntyre #3D #motiondesign #deloitte #cybersecurity

Merging live-action footage with stunning CG, we brought to life the visionary collaboration of Daniel Arsham and Hublot for the Droplet, creating two main films for the campaign 💧 with our production partners denim + Director Norman Wong. The first, a portrait film, featured Arsham’s voiceover into the journey behind the Droplet’s design (you can see it in our feed). This one is the product-focused film, showcasing the three unique modalities of the timepiece: wear it as a pocket watch, a pendant, or showcase it as a table clock. The film is also an exploration of time’s transformative effect on materials, seamlessly transitioning through states of erosion, liquid, and solidity—a fitting metaphor for Arsham’s artistry 🌊 Our goal was to immerse art enthusiasts, watch collectors, and fans of Arsham in a dreamlike world, straddling the line between the real and the surreal. To achieve this, we developed a unified visual vocabulary and a rich library of assets spanning the campaign: from aerial drone footage of Iceland’s natural landscapes and ice-caves to solarised and treated shots, still photography, Houdini simulations, photoreal product renders, and stylized ‘sketch’ visuals. Motion control technology allowed us to seamlessly integrated these elements, establishing a sharp, new surrealistic aesthetic that we used across both films, and in the immersive launch event. Low-key lighting with sharp highlights and deep shadows was designed to accentuate contrast and emphasize the intricate details of the Droplet. Turquoise accents and mineral glass enrich the sapphire palette, adding a vivid splash of color. We’re immensely proud of the world we created. It’s really exciting to feel like we’re pioneering a new era of surrealism and magical realism in brand world-building. The project was shot using a variety of cameras and rigs, including Arri Alexa, Sony Venice, DJI drones, and Sony FX6 with motion control, job-arms and steadicam. Our CG toolkit consisted of a mix of C4D, Houdini, Nuke, AE, Premier Pro, and Baselight. Special props go out to the team at CYPHER, whose sound design and music brought this sensorial world together beautifully. Headphones recommended! A massive collaboration with an incredible group of humans. Full credits here on Behance - https://lnkd.in/g8ZRjEbu

As part of the world-building for this exciting collaboration between Hublot and Daniel Arsham we created an immersive experience in the South Tanks at the Tate Modern in London. It was within this space that The Arsham Droplet was presented to the public for the first time💧The build and mise-en-scène was designed to juxtapose permanence against the constant, organic transformation of materials and landscapes through time: ice becomes water, which crystalizes in sapphire and mineral glass. This all translated the surrealistic environment of the films into a beautiful, immersive space for guests to explore. Case study + full creds 🔗 in the comments below. Special thank you to our amazing clients and partners Yann Lauener, Frédéric D'Alberto, Marine Perrot, Maurane Roy, Christina Nissen, Nadine Martins & the event team True Staging, Benjamin Gerlis, Tim Blazell, Niko Hook / Kokophonix 🖤

The latest from Tendril Studio to introduce the Arsham Droplet, by Hublot and Daniel Arsham. Renowned for its innovative spirit, Hublot has unveiled a groundbreaking collaboration with acclaimed contemporary artist Daniel Arsham. The result of this visionary partnership is the Arsham Droplet, a revolutionary timepiece that reimagines the classic pocket watch, blending antique form with futuristic materials and production methods. For us the world-building challenge was to find new terrain in which the artistic perspective of Daniel Arsham met the singularity of Hublot's watchmaking. With both the film and the immersive experience, we wanted to invite art enthusiasts and watch collectors into a world that exists in this in-between. This project epitomizes the sophistication and boundary-pushing nature of our continued partnership with Hublot. Read more here: https://lnkd.in/gxKDfHAV Thank you to this incredible group of humans! 💙 Client Hublot Global Brand Image Director Yann Lauener EP Frédéric D'Alberto Film Production Manager Marine Perrot Partnerships & Activation Manager Maurane Roy Launch Event Executive Producer Christina Nissen Launch Event Manager Nadine Martins Production Tendril Studio ECD Chris Bahry EP Mary Anne Ledesma Director Pablo Alfieri EP/Strategist Roger Dario, Caroline Leung Sr Producer Niko Hook Producer Cody McFarland Art Director Mike Lamont CG Sup/Animation Lead Will Sharkey 3D Design Rita Louro, Alex Levinton, Fede Kanno, Aleksandra Liubas, Leonardo Bortolussi, Rafael Eifler Asset Lookdev Brad Husband, Nemanja Ivanovic Modeller/Rigger Flavio Diniz, Tyrel Scott Animation Lamek Felix, Leonardo Bortolussi Houdini Sims Will Sharkey, Arnis Vitols, Alejandro Echeverry, Aleks Liubas 2D AE Anim Peiter C Hergert Light/Render Brad Husband, Nemanja Ivanovic, Aleks Liubas Compositor Brad Husband, Astrid Cardenas, Corey Larson Sound Design/Music CYPHER Creative Direction / Sound Design John Black Composer Joris van Grunsven  Sound Design & Mix Joseph Sims Executive Producer Julie Neff Live-action Production denim Live-action Director + Photography Norman Wong EP Christian Tyler Director of Photography Jeff Bierman Production Designer Benjamin Gerlis Producer Alex Dall'Orso Prod Manager Joey B Coordinator Amber Warus 1st Assist Dir Chris Simon 1st Assist Cam Nick Petrie 2nd Assis Cam Mike Yablonski VTR Pat McKeeghan Crane Head Tech Jay Gillespie DIT Jayden Burns Stills Digitech Jeff Jamieson Lead Photo Assist Noel Araquel Photo Assist: Keith Haist, Alyssa Mintern Video Tech Sebastien Lortie Gaffer Sam Lebel-Wong Key Grip Blake Ballentine Wardrobe Jackie Mckeown HMU Artist Caroline Levin Editorial - Daydream Edit EP Ainslie Thomas Editor Kyle Sanderson Assistant Editor Mikka Quinsac Colour Alter Ego EP Jane Garrah Colourist Wade Odlum Colour Assist Vika Svishchova Launch Event Production True Staging Production Designer Ben Gerlis, Tim Blazell Music Kokophonix / Niko Hook Event - Tate Modern - South Tank

The countdown begins... Stay tuned for a big reveal on June 6th Hublot x Daniel Arsham