“Meeting Lance was both a pleasure and an a honor! His vast knowledge and creative idea's have inspired me to push forward and find solutions to an ever changing industry. His willingness to help mentor was so very valuable. Thanks Lance! ”
About
Throughout my life, I have been driven by the belief that progress and success can be achieved in business if you can take a complicated idea like digital marketing or AI and articulate its basic objective in the simplest and most effective form.
With more than two decades of experience as an Entrepreneur in digital media, business management, and start-ups, I have a true passion for disruptive technology that is results-oriented. In my role as a mentor and as a Senior Leader, I help companies cut through the clutter and jargon that surrounds digital media delivering substantial results that are innovative, repeatable, and highly successful.
I believe that that the future of digital marketing must be approached with the perspective that the results of digital marketing should reflect the needs of the business. Entrepreneurs and businesses who focus on the tech solutions that create efficiencies, lower costs and increase profit will be able secure long-term financial growth across the competitive digital landscape.
Activity
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Thrilled to share that I received the Bobcat Award at Lotlinx for the month of June! 🎉 It’s an honor to be recognized for my efforts and dedication.…
Thrilled to share that I received the Bobcat Award at Lotlinx for the month of June! 🎉 It’s an honor to be recognized for my efforts and dedication.…
Liked by Lance Schafer
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I recently had the opportunity to speak with Authority Magazine (Medium) regarding the things we need to do in order to increase female…
I recently had the opportunity to speak with Authority Magazine (Medium) regarding the things we need to do in order to increase female…
Liked by Lance Schafer
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Brea is back at the helm of Accelerate Okanagan! We're excited to welcome back our CEO, Brea Lake, after her parental leave. We can’t wait to see…
Brea is back at the helm of Accelerate Okanagan! We're excited to welcome back our CEO, Brea Lake, after her parental leave. We can’t wait to see…
Liked by Lance Schafer
Experience
Education
Publications
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The Rise of Automotive AI
AI Business
There are moments in time when ideas arrive and new technology becomes a part of mass culture. In my opinion, this will be seen as the moment in time when AI truly arrived for the automotive industry.
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The Internet Revolution Part II: The Rise of Automotive AI
Digital Dealer
The most exciting prospect of AI in the automotive industry, including dealerships, is not autonomous cars – it’s the ability to leverage dealers’ data to help make instant predictions, and eventually decisions, that would otherwise be impossible to make (at least not without a team of analysts working around the clock).
Patents
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Advertising uniquely identifiable objects along with third party search results
Issued US 8,818,857
An advertisement server can provide sponsored listings for uniquely identifiable objects to remote search engines. The remote search engines display the listings locally as sponsored search results. The advertisement server can verify sponsored search results remain eligible for display, in real-time with a query received by the remote search engine. The verification can be based on budget values associated with an ad campaign.
Other inventorsSee patent
Honors & Awards
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Auto Remarketing’s Power 200
Autoremarketing.com
Some are well-known pillars of the business; others are just getting their feet wet, but they are nonetheless making waves. These companies have each made the list for different reasons, but they all have made a significant impact within the industry.
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Finalist, Emerging Entrepreneur category, Ernst and Young Entrepreneur of the Year
Ernst and Young
Recommendations received
2 people have recommended Lance
Join now to viewMore activity by Lance
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It is with great passion and excitement that I announce I have been chosen as the BC United MLA Candidate for Kelowna-Mission! Having lived here…
It is with great passion and excitement that I announce I have been chosen as the BC United MLA Candidate for Kelowna-Mission! Having lived here…
Liked by Lance Schafer
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Great few days working with amazing people and an incredible product!
Great few days working with amazing people and an incredible product!
Liked by Lance Schafer
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Delighted to announce my new role as a Data Scientist at TELUS Health | TELUS Santé! I'll be diving into Large Language Models to innovate…
Delighted to announce my new role as a Data Scientist at TELUS Health | TELUS Santé! I'll be diving into Large Language Models to innovate…
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Productive Capital vs. Political Capital: Investing in Canada’s Future When you get involved in angel investing, the first thing you’re told is to…
Productive Capital vs. Political Capital: Investing in Canada’s Future When you get involved in angel investing, the first thing you’re told is to…
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I saw that a Bay Area consignment store is selling a tech company’s “quiet pod” and I just have one question: Would it be tacky to put one in my…
I saw that a Bay Area consignment store is selling a tech company’s “quiet pod” and I just have one question: Would it be tacky to put one in my…
Liked by Lance Schafer
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Match your current coverage and save with long-term rate guarantees. Available to companies with 3+ employees.
Match your current coverage and save with long-term rate guarantees. Available to companies with 3+ employees.
Liked by Lance Schafer
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Wishing we were still in sunny Jupiter, FL at last week's Product Leadership Summit ☀ Stay tuned to see what amazing dealer-driven product updates…
Wishing we were still in sunny Jupiter, FL at last week's Product Leadership Summit ☀ Stay tuned to see what amazing dealer-driven product updates…
Liked by Lance Schafer
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Thank you all for the warm congratulations on my new role. For anyone considering their next career move (whether currently employed or not), I have…
Thank you all for the warm congratulations on my new role. For anyone considering their next career move (whether currently employed or not), I have…
Liked by Lance Schafer
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Drum roll, please... 🥁 We are thrilled to announce the appointment of Jason Knight to Lotlinx CEO! Knight has succeeded our longtime leader Len…
Drum roll, please... 🥁 We are thrilled to announce the appointment of Jason Knight to Lotlinx CEO! Knight has succeeded our longtime leader Len…
Liked by Lance Schafer
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