Lance Schafer

Lance Schafer

British Columbia, Canada
2K followers 500+ connections

About

Throughout my life, I have been driven by the belief that progress and success can be achieved in business if you can take a complicated idea like digital marketing or AI and articulate its basic objective in the simplest and most effective form.

With more than two decades of experience as an Entrepreneur in digital media, business management, and start-ups, I have a true passion for disruptive technology that is results-oriented. In my role as a mentor and as a Senior Leader, I help companies cut through the clutter and jargon that surrounds digital media delivering substantial results that are innovative, repeatable, and highly successful.

I believe that that the future of digital marketing must be approached with the perspective that the results of digital marketing should reflect the needs of the business. Entrepreneurs and businesses who focus on the tech solutions that create efficiencies, lower costs and increase profit will be able secure long-term financial growth across the competitive digital landscape.

Activity

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Experience

  • LotLinx, Inc. Graphic

    LotLinx, Inc.

    Kelowna, BC

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    Winnipeg, Canada Area

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    Winnipeg, Canada Area

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    Winnipeg

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    Winnipeg

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    Winnipeg, Canada Area

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    Winnipeg

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    Winnipeg

Education

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Publications

  • The Rise of Automotive AI

    AI Business

    There are moments in time when ideas arrive and new technology becomes a part of mass culture. In my opinion, this will be seen as the moment in time when AI truly arrived for the automotive industry.

    See publication
  • The Internet Revolution Part II: The Rise of Automotive AI

    Digital Dealer

    The most exciting prospect of AI in the automotive industry, including dealerships, is not autonomous cars – it’s the ability to leverage dealers’ data to help make instant predictions, and eventually decisions, that would otherwise be impossible to make (at least not without a team of analysts working around the clock).

    See publication

Patents

Honors & Awards

  • Auto Remarketing’s Power 200

    Autoremarketing.com

    Some are well-known pillars of the business; others are just getting their feet wet, but they are nonetheless making waves. These companies have each made the list for different reasons, but they all have made a significant impact within the industry.

  • Finalist, Emerging Entrepreneur category, Ernst and Young Entrepreneur of the Year

    Ernst and Young

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