Just a few months in, and Canyon Bicycles US’s Guurus are excelling! 🔥🔥🔥 “I have really enjoyed being a Guuru for Canyon Bikes. It has allowed me to share my passion for cycling with others and help guide them to new bikes, fixing their bikes, and purchasing gear,“ says Kyle Gold. Kyle is a Canyon US Guuru who consistently gets 5-star ratings for his cycling advice. Thank you, Kyle, for your dedication and for helping other cyclists thrive! 🚴♂️🔧 #HumanizeYourBrand #SharingPassion #CyclingCommunity #CanyonBikes #CustomerExperience #PassionForCycling #CommunityAdvice
GUURU Solutions
IT und Services
Zurich, ZH 3.154 Follower:innen
We connect shoppers to passionate customers on your online store for authentic brand experiences.
Info
We help leading brands integrate their community into their online store through live customer conversations and Community Content, for customer experiences that foster authentic connections to your brand. We believe that meaningful exchanges between passionate customers and shoppers drive powerful, emotional brand experiences. With years of experience across 22 language regions, our international team excels at amplifying the impact of strong customer communities.
- Website
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https://www.guuru.com
Externer Link zu GUURU Solutions
- Branche
- IT und Services
- Größe
- 11–50 Beschäftigte
- Hauptsitz
- Zurich, ZH
- Art
- Privatunternehmen
- Gegründet
- 2016
- Spezialgebiete
- community, cx, live advice, live chat, real-time advice, authentic advice, shared passion, peer-to-peer, buyer confidence, automation, ecommerce, ecommercemarketing, communityengagement, conversionrate, conversationalcommerce, expertadvice, brandadvocacy, salesconversion, customerretention und estore
Produkte
What is GUURU Solutions
Kundenengagement-Software
Consumers trust consumers. Our Expert Community solution simplifies meaningful connections between real consumers on your online store. Our powerful community-powered engagement points that include: 1. A Live Expert Community Chat that instantly connects a shoppers with questions to one with your passionate customers with real-world answers. 2. Expert User Generated Content (continuously derived from live conversations) Our AI-powered solution helps brands build, manage and amplify their own brand communities when and where it matters. Community-powered online stores delivers brand experiences that shoppers can't find anywhere else. The goal? Sustaining emotional connections with your customers that lasts a lifetime.
Orte
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Primär
Limmatquai 122
Zurich, ZH 8001, CH
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Gertrudenstraße
30-36
Köln, Nordrhein-Westfalen 50667, DE
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Rua Latino Coelho, Nº 87
Lisbon, . 1050-134, PT
Beschäftigte von GUURU Solutions
Updates
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We’re incredibly proud of the work our team is doing to redefine what User-Generated Content can be. Rafaela Ruf has just shared an insightful blog on how Community Content is leading the way in creating the most trusted, customer-driven content out there. As brands navigate the balance between AI and human connection, Community Content is the key to building trust and authenticity. Check out Rafaela’s blog to learn more about how this innovative approach is helping brands like Bike Angebot and Casando harness the power of their communities to enhance the shopping experience. EN 👉 https://lnkd.in/dmDgpmW8 DE 👉 https://lnkd.in/dC_3dsyK #UGC #CommunityContent #eCommerce #Trust #HumanizeYourBrand #SharedPassion
There is some exciting stuff we have been working on lately: exploring a powerful approach to User-Generated Content that genuinely builds trust in eCommerce. In this blog post I am sharing more about how we’re turning real-time customer conversations into valuable content that truly builds trust and fosters connections. If you’re as passionate about the power of UGC in eCommerce as I am, I’d love to hear your thoughts. Your feedback is valuable as we continue to push boundaries and enhance the way brands engage with their communities. Explore the blog here 👉 https://lnkd.in/emUHeMd2 #UGC #CommunityContent #eCommerce #CustomerExperience #Trust #AI #Community
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Canyon’s Community Advice chat has only been live since June in the US, but their Guurus are already making a big impact! 💫 Meet Joshua Hagedorn, a thriving Canyon Guuru who consistently receives excellent feedback on his advice. We asked Josh about his experience as a Canyon Bicycles US Guuru: “I have always loved Canyon bikes, so when I got an email to be a Guuru, I jumped at it. Being a Guuru is a great way to share my passion with others and make some money on the side," says Josh. “My passion for cycling started about five years ago. I love that it is great exercise and an awesome way to get outside." Thank you for sharing your passion and expertise, Josh, and happy cycling! 🚴♂️ 🔧 #HumanizeYourBrand #SharingPassion #CyclingCommunity #CanyonBikes #CustomerExperience #PassionForCycling #CommunityAdvice
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✨ The true magic of community lies in uniting people around their shared passion. ✨ Events like #ZuriCrit remind us of the power of coming together to celebrate what we love.
I'm convinced that sharing passion within brand communities will drive the CX of the future. Avid cyclist.
On Saturday, I participated in another fantastic community event: #ZuriCrit. I was racing (and suffering badly🤪) myself, fired on by an outstanding crowd! The event was a vivid celebration of cycling, drawing an eclectic mix of fans, hobby riders, professional cyclists, and families, all united by their passion for the sport and its brands – in the heart of #Zurich. You can see people's love for their cycling brands of choice, how they proudly wear shirts, caps, and socks of their favorite brands, and the bikes they ride. This enthusiasm presents a tremendous opportunity for strong brands to connect emotionally with their audiences, something that GUURU Solutions skillfully facilitates by bridging vibrant community interactions with the digital shopping experience. A huge shoutout to the organizers of this outstanding event Yvan Morf, Adi Merkt, Pierre Nève, Serge-Etienne Freytag & Tim! 🙌 Despite your full-time commitments, you dedicate your spare time to offering an inclusive space that celebrates our shared passion for cycling. I'm filled with respect and admiration for you guys for putting your energy into creating such a cool environment where everyone can enjoy and be part of the cycling community! #community #cycling #sharingpassion #brandlove #Zurich
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🙌 "This historic moment shows what we can achieve when we work hand-in-hand with our athletes." 🙌 Way to go Canyon Bicycles US!
🚴♂️ Global Road R&D Director | 🤓 Tech Innovator | Bicycle Enthusiast | Living a Modern Fairy Tale 🌟 @Canyon Bicycles GmbH
🚴♀️🚴♀️🚴♀️🚴♀️ You did it! 🏅 The American women just crushed it in the team pursuit, grabbing gold on their new Canyon Speedmax CFR Track bikes. This is the second time our athletes have done it, after Annemiek van Vleuten’s win in Tokyo 2021. This historic moment shows what we can achieve when we work hand-in-hand with our athletes. I would also like to celebrate the Canyon R&D and Pro Sport Management team who led the project to this success. Thank you for your hard work and dedication. So much talent in one project 🏅🚀🍀... I‘m 🤩!!! And thank you Lukas Schuchnigg for your personal commitment and support for our athletes and teams on site in Paris! I am incredibly proud of you all. Your dedication and passion are the real reason for such successes. Let's enjoy this moment and at the same time keep looking forward to tackle future challenges with the same dedication and determination. #GoldMedal #Olympia2024 #TrackBikeSuccess #Teamwork #Innovation #ProudLeader #TogetherStrong #PassionForPerfection
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🌟 We’re excited to share some fresh UGC insights from our Head of Product, Rafaela Ruf! 🌟 Rafaela recently updated her blog on the power of User-Generated Content (UGC) in eCommerce, and it’s packed with new strategies and real-world examples from our work at GUURU. In the post, Rafaela: ✔ Tackles the common challenges brands face when trying to source high-quality UGC. ✔ Introduces a smarter, easier way to consistently generate and leverage UGC. ✔ Shows how we’re turning live customer conversations into authentic, impactful content that truly resonates with shoppers. Rafaela’s blog gives you an inside look at how we’re helping brands elevate their product pages with content that matters. Check out the full post: EN 👉 https://lnkd.in/d-g8XKAK DE 👉 https://lnkd.in/dwpXnVkS Let’s continue to empower brands with content that genuinely connects! 🚀 #UGC #eCommerce #CustomerEngagement #CommunityContent #HumanizeYourBrand #SharingPassion
I’ve had countless conversations with our clients about their UGC challenges and successes in the past months, which inspired me to update this blog post I shared back in December with some fresh insights: https://lnkd.in/emUPwJ3z If you’ve ever struggled to get recent, high-quality UGC, you’re not alone. In the updated blog, I dive into: - The real challenges our eCommerce clients are facing. - A strategy we’ve developed to make UGC collection almost effortless. - How we’re transforming live customer conversations into powerful UGC that genuinely connects with shoppers. This topic is close to my heart because I’ve seen firsthand how authentic customer content can make or break an online store. If you’re looking to amplify your brand with real, relatable content, I’d love for you to check it out. Let’s keep the conversation going—UGC has so much potential, and I’m excited to see where it can take us next! 🚀 #UGC #eCommerce #CustomerEngagement #BrandCommunity #CommunityContent
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In this genuine conversations, two skiers connect. ✨ ⛷ Karli's advice isn’t scripted; it’s based on his personal experiences. Karli is a passionate skier. He's also a big Atomic fan who's qualified to offer genuine, personal and relatable advice in real-time. In this conversation he's chatting to a visitor on Atomic's online store. ❓ How do you measure the impact of live customer conversations like this? With KPIs like ✔ customer engagement, ✔ sales conversions, and ✔ customer satisfaction following Guuru conversations. For the detailed numbers, check out Chris Apostel's blog 👉 https://lnkd.in/dBbww9VD #SharingPassion #HumanizeYourBrand #CustomerConversations #BrandCommunity
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How a Summer Weekend is Well Spent! ☀️ Last weekend, we enjoyed participating in a standout community event organized by pro cyclist Silvan Dillier in Switzerland. Joined by industry leaders Dirk Dammert (Canyon Bicycles GmbH), Gianluca Ubezio & Enrico Ruzza (Rossignol Group), André Roth (BMC), Lars Keßler (Kalkhoff Bikes), Canyon-Guuru Dominik, and our own cycling enthusiasts Jutta Stienen & Chris Apostel, we were part of a vibrant and connected cycling community. Among the highlights of the event were: 🍲🍷 Enjoyed a lovely dinner & wine tasting session. 🍿 Watched the Olympic Road Race with live commentary from Silvan. 🚴 Rode the Gipfel GranFondo with 300 like-minded individuals. 😋 Relished delicious cakes at various food stations. 🤪 Exhausted but proud of our collective achievement. Kudos to all participants, Silvan, Cornelia, and the entire organizing team 👏! You’ve mastered fostering a strong sense of community and belonging. Well done! #community #sharingpassion #beinghappy
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🌟 What's the grand vision for Community Content (UGC extracted from real customer conversations)? "For me, it’s all about making the passionate connection between brands and their loyal customers visible," says Product Manager Matthias Pons. Curious to learn more? 💡 Dive into the full interview to read more insights and to hear Rafaela Ruf's thoughts the grand vision as our Head of Product. Read the full blog post here: EN 👉 https://lnkd.in/dMtPZiVA DE 👉 https://lnkd.in/d7yaXMgR #CommunityContent #UGC #UserGeneratedContent #HumanizeYourBrand #SharingPassion
Community Content: 4 Questions for our Product Team
guuru.com
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So much has happened in the 6 years since you've joined us on this community-powered mission! 🚀 Thanks Chris Apostel for taking a moment to reflect on these jam-packed years. 💛 Here's to many more milestones! 🍻
Ich poste über D2C Marken Communities + social Trust im Online-Shopping | Peer2Peer Engagement & trusted UGC content | blogge auf Conversational24.de 💬 | Sports + Outdoor Lover 🤩
6 years - WOW... Thankful for the great time and experiences that I was able to enjoy on this ride with the intl team here at GUURU Solutions 🙏 It has been quiet a ride since day 1 when we were like 5 heads incl. the founders team; that was way back early times exploring the German market and winning e-comm clients who had to be really brave 1st movers back then to trust in a young and very new solution ;) This is the view from today`s Cologne based office with such on our loved cathedrale 😍 If you are over to Cologne, just let me know and we combine this view with a nice coffee chat! After these exciting years we got to build up many super-cool projects and use-cases for diverse d2c brands and known retailers... THANKS for all the trust from our partner community! Guess this is a fantastic timing for our community rider event taking place this weekend to celebrate cycling sport and meeting and connecting people from the outdoor space. Thanks to Silvan Dillier for hosting this event, and thanks to Jutta for making us joining with a selection of partners! Will definitely share some impressions from this happening...
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