Kaspar Schlüer

Kaspar Schlüer

Global Campaign Director - EY ServiceNow Alliance

Zürich, Zürich, Schweiz
1621 Follower:innen 500+ Kontakte

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Info

As the Global Campaign Director for EY's alliance with ServiceNow, I help to bring cutting edge technology offerings and the services that make them work to those audiences that need them most - from identifying key problems to solve for, formulating solutions that scale, to defining strategies and program elements to land them with their audience.

Previous career highlights:
- since 2020: Drive storytelling campaign connecting EY’s global purpose to the way we go to market, tell our story, and live our professional lives
- 2017-2018: Help develop and execute user experience and editorial standards for ey.com relaunch
- 2015-present: Create, evolve and implement content strategy underpinning EY's curated knowledge platform
- 2012-2015: Coordinate global introduction of EY's global knowledge platform
- 2011-2012: Create global online platform for gender parity practices for the World Economic Forum
- 2008-2012: Support communities of all sizes with targeted solutions meeting knowledge work needs

Key skills:
Transformational change | business readiness | stakeholder engagement | knowledge sharing and collaboration | agile | process design and optimization | project management | PMO | program management | knowledge architecture | international and cross functional teaming | product management

Aktivitäten

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Berufserfahrung

  • EY

    EY

    16 Jahre 6 Monate

    • EY Grafik

      Global Campaign Director - EY ServiceNow Alliance

      EY

      –Heute 3 Jahre 7 Monate

      Zurich, Switzerland

      As the Global Campaign Director for EY's alliance with ServiceNow, my responsibilities include:
      - Define campaign go to market strategies and program elements
      - Develop messaging and value proposition for campaign, including securing alignment with alliance partner
      - Collaborate with Alliance team on governance, contracts, resale, etc.
      - Identify target account strategy and globally activate regions and geographies, working with leaders across the whole organization
      - Work with…

      As the Global Campaign Director for EY's alliance with ServiceNow, my responsibilities include:
      - Define campaign go to market strategies and program elements
      - Develop messaging and value proposition for campaign, including securing alignment with alliance partner
      - Collaborate with Alliance team on governance, contracts, resale, etc.
      - Identify target account strategy and globally activate regions and geographies, working with leaders across the whole organization
      - Work with Brand, Marketing and Communication to develop sales collateral, marketing strategy, and other enablement materials
      - Support target accounts, regions, sectors and services with alliance-related go-to-market and sales

    • EY Grafik

      Purpose Activation Program Lead

      EY

      – 1 Jahr 3 Monate

      Zurich, Switzerland

      Assist EY's transformation to becoming purpose-led organization, evolve the way we and our stakeholders perceive the work we do.

    • EY Grafik

      Digital Transformation Program Lead

      EY

      – 3 Jahre 6 Monate

      Zurich, Switzerland

      Transform the digital experience EY offers its clients and external stakeholders.

    • EY Grafik

      Knowledge Transformation Program Lead

      EY

      – 5 Jahre 11 Monate

      Zürich Area, Switzerland

      Manage global technology, culture and architecture initiatives that enable EY to evolve its knowledge strategy to support highly performing, connected and efficient teams around the globe.

    • EY Grafik

      SharePoint Services Lead

      EY

      – 2 Jahre 4 Monate

      Zürich Area, Switzerland

      Project managing the company's introduction and enablement of foundational Microsoft SharePoint solutions from a business perspective.

    • Ernst & Young Grafik

      Solutions Enablement Project Manager

      Ernst & Young

      – 2 Jahre 7 Monate

      Zürich Area, Switzerland

      Project managing deployment and process definition for global knowledge solutions (intranet, specialist community platforms, collaborative tools, portals).

    • Ernst & Young Grafik

      Knowledge Infrastructure Manager

      Ernst & Young

      – 2 Jahre 3 Monate

      Bern / Zurich, Switzerland

      Deployment and maintenance of local, internal knowledge solutions (Switzerland, Germany, Austria).

  • World Economic Forum Grafik

    Project Manager

    World Economic Forum

    – 10 Monaten

    Geneva Area, Switzerland

    Seconded from Ernst & Young, I project managed the creation and deployment of an online platform that helps companies worldwide accelerate their progress towards gender parity - along its hierarchy, in its supply chain and also in the communities where it is active. This platform was launched around International Women's Day 2012: http://www.weforum.org/gender-parity/closing-gender-gap

  • Swiss Re Grafik

    Portal Manager

    Swiss Re

    – 6 Jahre 7 Monate

    Sourcing, preparing, deploying and maintaining content for internal and client portal audiences, using Plumtree Portal software and primarily Lotus Notes based data sources. Monitoring portal servers, answering internal requests and requirements.

Ausbildung

  • Universität Zürich | University of Zurich Grafik

    Universität Zürich

    MA /lic. phil. I English Linguistics & Literature, Computational Linguistics, Modern History

    –

    Licentiate paper titled “You are my creator, but I am your master - Obey!: Frankenstein's creature and the X-men encounter the curse of technological reason”, Ref.: Elisabeth Bronfen., 2007 - 168 pages

  • Rychenberg

    Matura Classical Line

    –

Bescheinigungen und Zertifikate

Ehrenamt

  • Radio Stadtfilter AG Grafik

    Member of the board

    Radio Stadtfilter AG

    – 3 Jahre

    Arts and Culture

    Contributing to budgetary, personnel and strategic decisions to define, grow and maintain the community radio's operations.

  • Radio Stadtfilter AG Grafik

    Fundraising Project Lead

    Radio Stadtfilter AG

    – 1 Jahr 3 Monate

    Civil Rights and Social Action

    Coordinating the definition of concepts, initiatives and formats to allow the raising of funds for the important community support engagement that is at the center of the Radio Stadtfilter's activities and a key contributing factor to support the station's broadcasting operations since it went on air in March 2009.

Sprachen

  • German

    Muttersprache oder zweisprachig

  • English

    Verhandlungssicher

  • French

    Fließend

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