Google's Discover vs Discovery: personalized content meets targeted advertising: Explore the differences between Google Discover's personalized content feed and Discovery ads.
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PPC Land is an independent daily publication focused on giving news about advertising and programmatic ads.
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https://ppc.land
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- Frankfurt, Hesse
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- 2016
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Updates
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FYI: LinkedIn outlines Key Metrics for effective B2B advertising campaigns: New guide from LinkedIn highlights essential metrics for measuring B2B ad performance across awareness, consideration, and conversion stages.
LinkedIn outlines Key Metrics for effective B2B advertising campaigns
ppc.land
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FYI: Google releases Step-by-Step Video Guide for adding Google Tag: Google's new instructional video offers a detailed walkthrough on implementing the Google Tag via Google Tag Manager.
Google releases Step-by-Step Video Guide for adding Google Tag
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Google announces Search Central Live 2024 events in Kuala Lumpur and Taipei: Google reveals details for Search Central Live 2024 events in Kuala Lumpur and Taipei, focusing on search and SEO topics.
Google announces Search Central Live 2024 events in Kuala Lumpur and Taipei
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FYI: Baidu's Q2 2024 Earnings: AI Cloud drives growth amidst search engine transformation: Baidu's Q2 2024 earnings reveal a mixed performance, with AI Cloud leading growth while the search business faces challenges due to macroeconomic factors and AI integration. The company remains optimistic about its long-term AI-driven strategy.
Baidu's Q2 2024 Earnings: AI Cloud drives growth amidst search engine transformation
ppc.land
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Parasite SEO: Leveraging high-authority sites for rapid visibility gains: Explore the controversial practice of parasite SEO, its potential benefits, risks, and ethical considerations in digital marketing.
Parasite SEO: Leveraging high-authority sites for rapid visibility gains
ppc.land
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ICYMI: YouTube Premium price hike in India: YouTube Premium subscription prices increase in India. Individual, family, and student plans affected. New rates are effective from September.
YouTube Premium price hike in India
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Google updates Gambling Ad Policy for Germany: Google's revised policy for gambling ads in Germany, effective September 25, 2024, requires GGL licensing for operators and brokers.
Google updates Gambling Ad Policy for Germany
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ICYMI: Google Search expands Title Link sources, adding OG title as 9th option: Google Search now considers OG title meta tags as a potential source for title links in search results, expanding options for webmasters.
Google Search expands Title Link sources, adding OG title as 9th option
ppc.land
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GA4 enhances mobile app engagement with Deep Link Recommendations: New Google Analytics feature helps developers implement deep links, boosting app conversions and user engagement.
GA4 enhances mobile app engagement with Deep Link Recommendations
ppc.land