Julia Antunes

Julia Antunes

Marketing | Brand Management | Data-driven Strategy

Darmstadt, Hessen, Deutschland
544 Follower:innen 500+ Kontakte

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Info

Based in Frankfurt, I currently lead efforts to drive business growth and enhance brand recognition at Vontobel. As an award-winning marketing professional with over five years of experience, I've successfully managed and executed impactful campaigns across finance, media & entertainment, and social development sectors.

Passionate about leveraging creative, data-driven, and result-oriented strategies to achieve business goals, I bring a strong foundation in project management and a proactive approach to problem-solving. With international experience and fluency in three European languages, I communicate effectively across borders, offering a global perspective to every project and fostering collaboration within cross-functional teams.

Artikel von Julia Antunes

Aktivitäten

Berufserfahrung

  • Vontobel

    Vontobel

    2 Jahre 4 Monate

    • Vontobel Grafik

      Product & Brand Marketing - SSFI

      Vontobel

      –Heute 6 Monaten

      Frankfurt am Main, Hesse, Germany

    • Vontobel Grafik

      Performance Marketing Management - DI

      Vontobel

      –Heute 2 Jahre 4 Monate

      Frankfurt, Hesse, Germany

      Vontobel is an international investment firm with Swiss roots. While pursuing my M.Sc. studies, I contribute to Vontobel's Marketing team by:

      - Strategically optimizing customer acquisition channels, achieving 3x growth in lead generation in 2024 Q1 year-over-year.
      - Collaborating closely with regional teams in DACH, Italy, and the Nordics to develop B2C brand awareness and lead generation campaigns (both organic and paid).
      - Managing the briefing, execution and approval of digital…

      Vontobel is an international investment firm with Swiss roots. While pursuing my M.Sc. studies, I contribute to Vontobel's Marketing team by:

      - Strategically optimizing customer acquisition channels, achieving 3x growth in lead generation in 2024 Q1 year-over-year.
      - Collaborating closely with regional teams in DACH, Italy, and the Nordics to develop B2C brand awareness and lead generation campaigns (both organic and paid).
      - Managing the briefing, execution and approval of digital campaigns for product launches and ongoing initiatives.
      - Overseeing external creative and media agencies for Germany, and collaborating with other departments (design, automation, and market research).
      - Supporting Brand Campaign Communication across the entire brand ecosystem (paid, owned, earned).

  • SobreOTatame.com

    SobreOTatame.com

    3 Jahre

    • SobreOTatame.com Grafik

      Content Manager

      SobreOTatame.com

      – 1 Jahr 7 Monate

      São Luís, Maranhão, Brazil

      SobreOTatame is a platform focused on journalism and entertainment. As Content Manager I led end-to-end B2C multi-channel content creation strategy, ensuring audience engagement and alignment with brand goals.

    • SobreOTatame.com Grafik

      Content Specialist

      SobreOTatame.com

      – 1 Jahr 6 Monate

      São Paulo, Brazil

      🏆Award Winner - "May 15th: Why fighting for education is so important for a country?" - Audiovisual content winner of FAPEMA Terezinha Rego Scientific Journalism Award (2019).

  • Plan International Brasil Grafik

    Sponsor Relationship Management Assistant

    Plan International Brasil

    – 2 Jahre 2 Monate

    São Luís, Maranhão, Brasil

    Plan International advances children's rights and equality for girls in over 80 countries. As a Sponsor Relationship Management Assistant, I contributed by:

    - Leading the global development of the award-winning Equality Accelerator platforms (application and website).
    - Designing media materials for regional and global stakeholders, to enhance customer retention and engagement.
    - Generating ad-hoc reports to track and analyze business KPIs performance, providing actionable insights…

    Plan International advances children's rights and equality for girls in over 80 countries. As a Sponsor Relationship Management Assistant, I contributed by:

    - Leading the global development of the award-winning Equality Accelerator platforms (application and website).
    - Designing media materials for regional and global stakeholders, to enhance customer retention and engagement.
    - Generating ad-hoc reports to track and analyze business KPIs performance, providing actionable insights for strategic decision-making.

    🏆Equality Accelerator elected “Most Inspiring Digital Innovations 2020” by Spindle Magazine.

  • TV Unesp Grafik

    Production Intern

    TV Unesp

    – 1 Jahr

    Bauru, São Paulo, Brazil

    Television production trainee with primary responsibility for content management for digital channels and audiovisual shows.

Ausbildung

  • Darmstadt University of Applied Sciences Grafik

    Darmstadt University of Applied Sciences

    Master of Science Media, Technology and Society

    –

    Research topics include innovation, branding and sustainability.

  • EBAC - Escola Britânica de Artes Criativas e Tecnologia Grafik

    EBAC - Escola Britânica de Artes Criativas e Tecnologia

    Data Analysis

    –

    Python - SQL - Business Intelligence. Education in progress.

  • How Bootcamps Grafik

    How Bootcamps

    UX Design

    –

    Techniques for the entire development cycle of a digital product based on the Double Diamond process: research methodologies, ideation and prototyping.

    - Responsibilities: quantitative and qualitative research, user journey design, persona definition and product insight building

  • MIAMI AD SCHOOL BRASIL Grafik

    MIAMI AD SCHOOL BRASIL

    Specialization Campaign Strategy

    –

  • USP - Universidade de São Paulo Grafik

    Universidade de São Paulo

    Specialization Communication and Digital Marketing

    –

    Step by step integrated communication planning with emphasis on online communication management. Among the topics covered are: SEO tools, social media strategy, inbound marketing and others.

  • Universidade Estadual Paulista Júlio de Mesquita Filho Grafik

    Universidade Estadual Paulista Júlio de Mesquita Filho

    Bachelor of Arts - BA Social Communication GPA - 8.6 / 1.6 (German system)

    –

  • Universidad Iberoamericana, Ciudad de México Grafik

    Universidad Iberoamericana, Ciudad de México

    Semester Academic Exchange Communication and Media Studies

    –

  • ESPM Escola Superior de Propaganda e Marketing Grafik

    ESPM Escola Superior de Propaganda e Marketing

    Bachelor's degree (discontinued) Marketing and Advertising

    –

    Successfully completed the courses: Principles of Marketing / Communication Theory / Statistics / Quantitative and Qualitative Methods of Market Research

  • Academia Internacional de Cinema Grafik

    Academia Internacional de Cinema

    Specialization Art Direction

    –

    The program opens up discussion about methods, aesthetic lines, technical needs, the relationship between art and script/direction/photography/production, team building, set design structure, material research, and structuring a budget sheet, as well as a conceptual and reflective overview of costume design and make-up conception within the total Art Direction project for a film

Bescheinigungen und Zertifikate

Ehrenamt

  • Founder, Brand & Growth Marketing Manager

    Forró Darmstadt

    –Heute 1 Jahr 9 Monate

    Arts and Culture

    - Mentors content creators team, fostering a innovative and collaborative work environment.
    - Developed and implemented a strategic brand identity initiative, successfully increasing brand
    recognition across Germany.
    - Achieved +850% social media engagement increase in one month by organic campaign strategy.
    - Led event production, sucessfully achieving 50% increase in audience turnout (2024).

Kurse

  • Design thinking and Service Design by FIAP Online

    -

  • Introduction to User Experience Design by Georgia Institute of Technology

    -

  • Introduction to brand strategy by Domestika

    -

  • Product Design by Udacity

    -

  • Workshop Storytelling in Data Presentation

    -

Projekte

  • Forró Darmstadt e.V.

    Founder, Brand & Growth Marketing Manager

    Andere Mitarbeiter:innen

  • Elas Criativas Podcast

    –

    Brand Building and Content Strategy

    Projekt anzeigen

  • Yam Sorvetes Re-branding

    –

    Re-brand strategy for a FMGC brand
    Customer-centric rebranding strategy, ensuring alignment between brand identity and consumer needs.

    Andere Mitarbeiter:innen

Auszeichnungen/Preise

  • Most Inspiring Digital Innovations 2020 - Equality Accelerator Platform

    The Spindle

    The Spindle searched for those brilliant innovators that work on new digital initiatives that contribute to an inclusive and sustainable world. After careful deliberation and scoring, they announced which 30 initiatives belong to the 30 Most Inspiring Digital Innovations (MIDIs) 2020.

  • FAPEMA Award for Scientific Journalism

    -

    The Government of the State of Maranhão and the Secretary of State for Science, Technology and Innovation (SECTI), through the Foundation to Support Research and Scientific and Technological Development of Maranhão (Fapema) granted to Sobre O Tatame the Award in the Scientific Journalism category in 2019 for the special coverage done on #15M - National Day of Struggle in Defense of Education.

    Source: https://www.sobreotatame.com/sobreotatame-vence-premio-fapema-terezinha-rego-2019/

Sprachen

  • English

    Muttersprache oder zweisprachig

  • Spanish

    Muttersprache oder zweisprachig

  • Portuguese

    Muttersprache oder zweisprachig

  • German

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