Laura Schroeder

„In my capacity as Interim CMO at Flowers, I had the immense pleasure of working closely with Laura Schroeder in her role as a Board Advisor and Brand Strategist. Currently, Laura continues to work with Webnique, where I still hold the position of Co-Founder. Laura’s expertise as a B2B Brand Builder, Fractional CMO, Board Advisor, Impact Investor, and Keynote Speaker is commendable and far-reaching. Her strategic and analytical thinking, combined with her innovation and creativity, consistently delivered value and enabled us to move forward successfully. Laura possesses a unique ability to lead her team with independence, yet maintain an inclusive and collaborative working environment, making her both an excellent leader and team player. Moreover, Laura’s creativity is not to be understated. Time and again, she surprised us with her inventive ideas and fresh perspectives, pushing the boundaries of what we thought possible and continually driving us towards excellence. Her commitment to innovative thinking, combined with her in-depth understanding of brand strategy and impactful investing, make her a valuable asset in any business setting. On a personal level, Laura is warm-hearted and friendly, with a distinct charisma that makes working with her an absolute pleasure. Her compassionate and empathetic nature contributes to a positive and productive working environment, while her strong leadership skills ensure that objectives are met and strategies are effectively implemented. In sum, Laura Schroeder is a highly capable and competent professional with a unique blend of expertise, creativity, and leadership skills. Working with her was a rewarding and enjoyable experience, and I have no doubt that she will continue to excel in her endeavors. I recommend her without reservation.“

„I had the pleasure of being managed by Laura when I joined the Brand & Comms Team at scaling HR tech company Personio. As a manager, Laura inspired and supported me in building up Personio’s Customer Marketing activities. Thanks to her broad experience in the tech industry, her extremely helpful advice and her passion for Customer Advocacy, she was a fantastic mentor during that time. I especially valued how she would encourage the team to tackle challenges and try out new concepts. Laura is a manager who does not only help the company but also the team around her grow to fulfil their full potential!“