Strategy
UBL needs its latest brews to cure a four-year revenue hangover
![UBL needs its latest brews to cure a four-year revenue hangover](https://img.etimg.com/thumb/msid-109894043,width-1015,height-761,imgsize-109338,resizemode-8/prime/consumer/ubl-needs-its-latest-brews-to-cure-a-four-year-re-revenue-hangover.jpg)
![UBL needs its latest brews to cure a four-year revenue hangover](https://img.etimg.com/thumb/msid-109894043,width-1015,height-761,imgsize-109338,resizemode-8/prime/consumer/ubl-needs-its-latest-brews-to-cure-a-four-year-re-revenue-hangover.jpg)
Synopsis
While the UBL stock has been an outperformer, the company’s financials have been troubled since post-pandemic. Will UBL’s new product launch strategy help the company achieve its goals?
“He was a wise man who invented beer.” – Plato Indian summers and beers go well together. And there has been enough evidence. “In Karnataka, unlike FY23, in FY24 there was a month-on-month increase in consumption of beer, irrespective of the seasonality. Even during October-December, which is peak wine and spirits season, beer consumption increased drastically,” says Rajesh (name changed), a Bengaluru-based alcobev retailer. The stock and shelf
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