Irina Kostina 🇪🇪🇱🇹🇫🇮

Irina Kostina 🇪🇪🇱🇹🇫🇮

Marketing & Communications @ BLRT REPAIR YARDS- ensuring the seaworthiness & performance of Your fleet | 10+y in the Maritime industry | Marketing Manager 2023 | Inquiries & Docking slots availability [email protected]

Estonia
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Estonian-American Business Academy

About

Ambitious, experienced professional with strong communication skills. Able to work under pressure and deliver to deadlines.

My mission is to increase the brand awareness and reputation of BLRT REPAIR YARDS and its activities, to showcase the capabilities of the group of ship repair yards through static and motion materials, and to coordinate and support sales activities and customer relations.

I am a result-oriented, efficient, and collaborative team player, who strives to deliver high-quality work.

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Activity

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Experience

  • BLRT REPAIR YARDS Graphic

    Marketing and Communications Manager

    BLRT REPAIR YARDS

    - Present 9 years 5 months

    Tallinn, Estonia

    - Managing brand awareness for the group of yards and its activities within the marketing and
    communications department
    - Developing, maintaining and executing an effective external communication plan
    - Coordinating marketing campaigns with sales activities
    - Managing the content and ensuring timely distribution of important announcements, updates, and
    company-wide communications.
    - Industry events/ exhibitions/ summits. Full circle. From relevant information collection…

    - Managing brand awareness for the group of yards and its activities within the marketing and
    communications department
    - Developing, maintaining and executing an effective external communication plan
    - Coordinating marketing campaigns with sales activities
    - Managing the content and ensuring timely distribution of important announcements, updates, and
    company-wide communications.
    - Industry events/ exhibitions/ summits. Full circle. From relevant information collection to budget to
    participation
    - Organization and coordination of corporate events, internal/external meetings
    - Am up to date on industry best practices and trends in marketing and communications

  • BLRT Grupp Graphic

    Marketing Manager

    BLRT Grupp

    - 1 year 11 months

    Estonia, Tallinn

    - Enhancing corporate reputation
    - Expansion of business operations
    - Prospecting and engaging in project tenders and negotiations
    - Researching prospective markets
    - Interfacing with regulatory bodies
    - Developing and executing marketing strategies
    - Monitoring marketing plan progress
    - Delivering exceptional customer service and service enhancement
    - Comprehensive management of exhibitions

    BLRT Rekato designs, produces, installs, inspects and repairs all types…

    - Enhancing corporate reputation
    - Expansion of business operations
    - Prospecting and engaging in project tenders and negotiations
    - Researching prospective markets
    - Interfacing with regulatory bodies
    - Developing and executing marketing strategies
    - Monitoring marketing plan progress
    - Delivering exceptional customer service and service enhancement
    - Comprehensive management of exhibitions

    BLRT Rekato designs, produces, installs, inspects and repairs all types of pipelines, hydraulic systems, heat exchangers, pressure vessels, steel constructions, boilers, ladders, handrails etc. We work with different materials such as carbon steel, stainless steel, CuNi, Yorkalbro, GRE, GRP. All processes are certified.
    www.blrtrekato.ee
    http://blrtrekato.ee/index.php/en/our-projects

  • Groupon Graphic

    Advertising Sales Executive

    Groupon

    - 7 months

    Finland

    - Present Groupon company as a unique opportunity for businesses to acquire new customers
    - B2B experience

  • Member of the board

    Eurex Capital SIA (Latvia)

    - 2 years 2 months

    Latvia

    - Main aim: turnover and profit increase
    - Public relations
    - Human resources
    - Expanding business within the country
    - New opportunities search
    - Advertising
    Achievement: 3 new branches within 2 years. Profit increased +22%

  • Product Marketing Specialist

    Eurex Capital, ltd

    - 5 months

    Estonia

    - Taking care of company's image
    - Decision making
    - Advertising
    - B2B negotiation
    - Documentation translation from Estonian into Russian

  • Senior Customer Service Representative

    Eurex Capital ltd

    - 2 years 10 months

    Estonia

Education

  • Estonian-American Business Academy

    Bachelor of Business Administration (B.B.A.) Marketing/Marketing Management, General

    -

Licenses & Certifications

Publications

  • BLRT Repair Yards Win More Business Thanks to New Investments

    The Maritime Executive

    Though the yards’ existing facilities are substantial, BLRT Repair Yards has expanded in recent years in order to accommodate more and larger ships. The expansion is allowing the group of yards to compete in a wider market and pursue new opportunities for bigger vessel classes.

    See publication

  • Every detail matters!

    DryDock Magazine

    The entire BLRT Repair Yards is a result-oriented team assuring the best possible results through detailed work planning and close cooperation of every person involved – from engineers, designers and executives to shop personnel.

    BLRT Repair Yards are set to do their job in a way that secures returning customers. Today, future trends make it clear that it is not enough to talk about our capabilities and capacities, it’s necessary to show that every detail matters!

    See publication

Honors & Awards

  • Marketing manager 2023

    BLRT Grupp

  • Marketing manager 2014

    BLRT Grupp

Languages

  • English

    Full professional proficiency

  • Estonian

    Full professional proficiency

  • Russian

    Native or bilingual proficiency

Organizations

  • WISTA Estonia | Empowering women

    One of the founding members

    - Present

    Established in 2023, WISTA Estonia became a member of the Women's International Shipping & Trading Association (WISTA International), underscoring its commitment to enhancing gender diversity and inclusion, as well as advocating for women's roles in the maritime and trading industries. As the Estonian branch of this global network, WISTA Estonia focuses on enhancing the visibility and involvement of women in these industries, both locally and worldwide. WISTA Estonia offers a valuable…

    Established in 2023, WISTA Estonia became a member of the Women's International Shipping & Trading Association (WISTA International), underscoring its commitment to enhancing gender diversity and inclusion, as well as advocating for women's roles in the maritime and trading industries. As the Estonian branch of this global network, WISTA Estonia focuses on enhancing the visibility and involvement of women in these industries, both locally and worldwide. WISTA Estonia offers a valuable opportunity for Estonian women to engage with an international community, exchange insights, and pursue professional growth. https://www.linkedin.com/company/wista-estonia-empowering-women/

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